Aavin

Aavin
Cooperative
Genre Milk and milk products
Predecessor Tamil Nadu Dairy Development Corporation Limited
Founded 1958 (Tamil Nadu, India)
Headquarters Tamil Nadu
Revenue US$ 660 million (2012-13)
Owner Government of Tamil Nadu
Parent Department of Animal Husbandry, Dairying and Fisheries (Tamil Nadu)
Website http://www.aavinmilk.com/

Aavin is the trademark of Tamil Nadu Co-operative Milk Producers' Federation Limited, a Tamil Nadu-based milk producer's union. Aavin procures milk, processes it and sells milk and milk products to consumers.

History

The Dairy Development Department was established in Tamil Nadu in the year 1958 to oversee and regulate milk production and commercial distribution in the state. The Dairy Development Department took over control of the milk cooperatives. It was replaced by the Tamil Nadu Cooperative Milk Producers Federation Limited in the year 1981. On February 1, 1981, the commercial activities of the cooperative were handed over to Tamil Nadu Co-operative Milk Producers' Federation Limited which sold milk and milk products under the trademark "aavin". Tamil Nadu is one of the leading states in India in milk production with about 14.5 million liters per day.

'Aa' or 'ஆ' in Tamil means 'pasu(cow)' and 'பால்' means 'milk'. 'Pasuvin paal' ('ஆவின் பால்') translates to 'cow's milk'('பசுவின் பால்').

Activities

The Tamil Nadu Co-operative Milk Producers' Federation Limited is an apex body of 17 District Cooperative Milk Producers' Unions. It is headquartered located at Aavin Illam, Madhavaram, Chennai and has four dairy plants at the following locations in Chennai.[1]

These dairies collect milk from district unions, process and pack in sachets and send for sale to the consumers. The Ambattur product Dairy is engaged in the manufacture of milk products.

Milk Products of Aavin

Aavin produces 4 varieties of milk.[2]

  • Toned milk (3% fat)
  • Doubled toned milk (1.5% fat)
  • Standardized Milk (4.5% fat)
  • Full Cream Milk (6% fat)

It is also engaged in the manufacture of milk products such as milk khoa, mysorepak, gulab jamun, curd, butter milk, lassi, yoghurt and ice-creams.

In September 2017, Aavin announced that it would be launching seven varieties of milk-based sweets for Deepavali[3]

Controversies

In 2012, there were widespread rumors about the milk being adulterated when the milk was being transported from cooperative societies to dairies. In 2014, a major adulteration racket was busted by the police in Villupuram district. The modus operandi of the gang was to transfer cans of milk from transport that carries pure milk from Chennai to Tiruvannamalai and replace with it with equal quantity of water. Aavin said that it has encountered an estimated loss of 10 crore (US$1.4 million) due to the racket.[4]

References

  1. Dairy Development Department, Government of Tamilnadu. "Policy Notes". Archived from the original on 16 March 2012. Retrieved 16 July 2010.
  2. Government of Tamilnadu (11 March 2008). "Press Release Notes" (PDF). Retrieved 16 July 2010.
  3. "Aavin launches special sweets for Deepavali". The Hindu. Special Correspondent, Special Correspondent. 2017-09-26. ISSN 0971-751X. Retrieved 2017-10-11.
  4. "Aavin Milk Adulteration Racket Busted". Times of India.
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