WSJR
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| City | Dallas, Pennsylvania |
|---|---|
| Broadcast area | Wilkes-Barre, Pennsylvania |
| Branding | Nash FM 93-7 |
| Slogan | Country for Life |
| Frequency | 93.7 MHz |
| First air date | 1988 (as WDLS) |
| Format | Country |
| ERP | 1,450 watts |
| HAAT | 207 meters |
| Class | A |
| Facility ID | 43969 |
| Callsign meaning | W S JR 93.7 (previous branding) |
| Former callsigns |
WDLS (1988-1998) WCTD (1998-2000) WBSX (2000-2002) WCWQ (2002-2004) |
| Owner |
Cumulus Media (Radio License Holding CBC, LLC) |
| Sister stations | WARM, WBHD/WBHT, WBSX, WMGS |
| Webcast | Listen Live |
| Website | nashfm937.com |
WSJR is a country music station in Wilkes-Barre, Pennsylvania called "Nash FM 93-7" with the slogan "Country for Life."
History
WSJR began broadcasting on Memorial Day 1989 as WDLS. It was operated by local broadcast engineer and bodybuilder Ron Schacht and his wife Denise for several years before being sold to a Carbondale radio group. The format was a mix of classic and contemporary country music with the emphasis on the classic country. The station was somewhat of an experimental lab as continuous experiments were done on antenna types, transmitter modifications and audio processing. During this time, it was considered the best sounding FM station in the area and placed heavy emphasis on its technical quality. The station had a small but dedicated staff and with the management and staff was quite successful. Originally it operated with an effective radiated power of 3000 watts but soon increased that to 6000 watts from its studio and transmitter location atop Plymouth Mountain. When it was sold by the original owners, Mountain Broadcasting, the studios were moved from the transmitter site to Clarks Summit, Pa, then to the Citadel complex on East Mountain in Wilkes Barre. The transmitter remained on Plymouth Mountain.The site was the original site of WMJW licensed to Nanticoke, Pa. on 92.1 but that station was relocated to Penobscot Mountain.
After the Schacht's sold the station in 1998, the station rebranded as "Cat Country 93.7" with new call letters WCTD implemented along with the change. On December 15, 2000, after stunting with a computerized countdown, the station flipped to modern rock as "93.7X" with new call letters WBSX.[1] In May 2002, WBSX began simulcasting on sister station WAOZ in preparation for a frequency move, which was completed by June.[2] Though there were plans to flip 93.7 FM back country (with new call letters WCWQ even being implemented as well), the stations continued to simulcast. In April 2004, the stations officially broke the simulcast, and 93.7 FM flipped back to country, this time as "JR 93.7" with new call letters WSJR.[3]
On February 24, 2012, WSJR rebranded from "JR 93.7" to "Great Country 93.7". At 3 PM on July 3, 2013, the station became "Nash FM 93.7." Station Program Directors included Mark (Stevens) Lindow, who left in early March 2015. He was replaced by Mike Vincent, who officially started on April 1, 2015, and currently does weekday afternoons on the station. The station has undergone a major shift of energy and dynamic, with Vincent taking the station to a more contemporary and higher energy feel.
Broadcast schedule
Monday through Friday:
12a-6a : Kickin' It with Kix (with Kix Brooks of "Brooks and Dunn")
6a-10a : America's Morning Show (with Blair Garner, Kelly Ford, and Chuck Wicks)
10a - 3p : Dave Savage
3p-7p : The Drive Home with Mike Vincent
7p-12a : Nash Nights Live (With Shawn Parr)
Saturday:
12a-6a : Kickin' It with Kix (with Kix Brooks of "Brooks and Dunn")
6a-10a : American Country Countdown with Kix Brooks
10a - 3p : Dave Savage
3p-7p : Mike Vincent
7p-12a : Nash Nights Live (With Shawn Parr)
Sunday:
12a-5a : Kickin' It with Kix (with Kix Brooks of "Brooks and Dunn")
5a - 6a : Sunday Morning Magazine
6a-10a: Mark Thomas
10a-2p : American Country Countdown with Kix Brooks
2p-7p : Kelly K.
7p-12a : Nash Nights Live (With Shawn Parr)
Television
A pick-up truck with a JR 93.7 license plate, can be seen on The Office (U.S.) - Season 4 - Episode 14, "Chair Model" or Episode 10, if watching on Netflix @ 00:34.