On (song)

"On" (stylized in all caps) is a song by South Korean boy band BTS.[1] It was released the same day as the band's fourth Korean-language album Map of the Soul: 7,[2] for which it serves as the second single.[3] A version featuring Australian singer Sia was also released and features on the digital and streaming version of the album.[4]

This article is about the BTS song. For the Bloc Party song, see A Weekend in the City. For other uses, see On (disambiguation).
"On"
Sia remix cover
Single by BTS
from the album Map of the Soul: 7
LanguageKorean
ReleasedFebruary 21, 2020 (2020-02-21)
Format
Length4:06
LabelBig Hit
Songwriter(s)
BTS singles chronology
"Black Swan"
(2020)		 "On"
(2020)		 "Stay Gold"
(2020)
Sia singles chronology
"Original"
(2020)		 "On"
(2020)		 "Saved My Life"
(2020)
Kinetic Manifesto Film
"On" on YouTube
Music video
"On" on YouTube

Background

The band themselves organized the collaboration with Sia, according to Big Hit Entertainment.[3]

Composition

In the key A minor in a tempo 106 beats per minute, the song was written by Antonina Armato, August Rigo, Julia Ross, Krysta Youngs, Melanie Fontana, Michel Schulz, Pdogg alongside J-Hope, RM and Suga of BTS.[5][6]

Promotion

On February 19, it was announced that the band would release a 30-second video teaser of the lead single on TikTok, 12 hours ahead of the official release of the song on February 21.[7] The day after the song release, a Commentary Film was released showing the work UCLA Herb Alpert School of Music's Bruin Marching Band directors and team members had in the production of some of the songs in the album, and the essence of BTS' message.[8]

The band performed the song at the main concourse of Grand Central Station on The Tonight Show Starring Jimmy Fallon on February 24, 2020,[9] for what has been called "one of the most high-production episodes" of the show.[10] They also appeared in the Carpool Karaoke segment on The Late Late Show with James Corden.[11]

Commercial performance

"On" debuted at number four on the US Billboard Hot 100, becoming BTS's highest-charting song in the country.[12] It also debuted atop the Billboard Digital Songs Sales chart, selling 86,000 copies in its first week and selling four times as many copies as the number two song, "My Time", also by BTS.[13]

Music videos

The first music video, dubbed "Kinetic Manifesto Film: Come Prima", was released on February 21, 2020, in conjunction with the release of the single and the album.[14] It shows BTS, World of Dance Season 2 champions The Lab as the dancers, and the Blue Devils Drum and Bugle Corps performing the choreography near the Sepulveda Dam, adding a dance break that is now continuously used for promotion.[15]

It is the seventh most-watched online video in the first 24 hours, and the fifth most-watched YouTube video in this period of time; it gained 46.5 million views in this time frame.[16][17]

The second official music video was released on February 28, 2020 at 0:00 KST.[18] Within minutes of its release, the video made the biggest YouTube premier of all time, with 1.54 million concurrent viewers.[19][20] The video reached 10 million views in one hour, surpassing the record of "Boy With Luv", taking the shortest time for a Korean video to achieve this.[21] The video includes references of various films and television shows, mainly The Maze Runner. Other references include those to Bird Box, Handmaids Tale, The Lion King, Game Of Thrones, Narnia, and Dolittle. The video also includes a reference to the Biblical stories of Noah's Ark and Adam and Eve. The music video garnered 43.8 million views on its first day, surpassing Taylor Swift's "Look What You Made Me Do" as the seventh most-viewed video on YouTube in the first 24 hours.[22] After a number of fans on social media accused YouTube of removing millions of views from the video, presenting "a real-time tracker" as proof, the video-sharing platform responded via Twitter that the vanishing views are the result of verifying if those are real or bot-generated.[23]

In the video, RM is shown in front of a ruined boat with many different animals surrounding him and the boat; Jin rescues an injured dove - which later revives - from a war-torn battlefield; Suga stands in a middle of a cult; J-Hope is inside a forest filled with broken trees as Jungkook's dying body lies behind him; Jimin is near a boy with a drum; V takes a blindfold off a little girl, and Jungkook is seen running from a prison wearing thorned handcuffs. In front of V, a stone gateway opens, revealing a rock (similar to Pride Rock), and everyone except Jungkook comes, while Jungkook manages to get his handcuffs off and blows into a conch shell before the video cuts to a fortified base where BTS performs the dance break as meteors fall down around them. Trees around the rock began to shape into place, and Jungkook finds the group as they walk up the rock. The video ends with the text "No More Dream" (their debut single) and erases the "No More", leading into only "Dream".

The making of the second video was released on March 2, 2020.[24]


Credits and personnel

Credits adapted from liner notes of Map of the Soul: 7.[25]

Charts
Chart (2020) Peak
position
Argentina (Argentina Hot 100)[26] 40
Australia (ARIA)[27] 29
Austria (Ö3 Austria Top 40)[28]
Remix with Sia		 23
Belgium (Ultratip Flanders)[29]
Remix with Sia		 20
Belgium (Ultratip Wallonia)[30]
Remix with Sia		 23
Canada (Canadian Hot 100)[31] 18
Czech Republic (Singles Digitál Top 100)[32] 64
Czech Republic (Singles Digitál Top 100)[33]
Remix with Sia		 30
Estonia (Eesti Tipp-40)[34] 15
Euro Digital Songs (Billboard)[35] 3
France (SNEP)[36] 51
Germany (Official German Charts)[37]
Remix with Sia		 36
Greece (IFPI)[38] 27
Hungary (Single Top 40)[39] 1
Hungary (Stream Top 40)[40] 16
Ireland (IRMA)[41] 22
Italy (FIMI)[42] 53
Japan (Japan Hot 100)[43] 8
Latvia (Latvijas Top 40)[44] 36
Lithuania (AGATA)[45] 18
Malaysia (RIM)[46] 1
Netherlands (Single Top 100)[47]
Remix with Sia		 51
New Zealand Hot Singles (RMNZ)[48] 4
Scotland (Official Charts Company)[49] 3
Singapore (RIAS)[50] 3
South Korea (Gaon)[51] 1
Sweden (Sverigetopplistan)[52] 63
Switzerland (Schweizer Hitparade)[53]
Remix with Sia		 27
UK Singles (Official Charts Company)[54] 21
US Billboard Hot 100[55] 4
US World Digital Song Sales (Billboard)[56] 1
US Rolling Stone Top 100[57] 7

Accolades
Music program awards
Program Network Date Ref.
Music Bank KBS February 28, 2020 [58]
March 6, 2020 [59]
March 13, 2020 [60]
March 20, 2020 [61]
Show! Music Core MBC February 29, 2020 [62]
March 7, 2020 [63]
March 14, 2020 [64]
March 21, 2020 [65]
March 28, 2020 [66]
Inkigayo SBS March 1, 2020 [67]
March 8, 2020 [68]
March 15, 2020 [69]
Show Champion MBC Music March 4, 2020 [70]
March 11, 2020 [71]
March 18, 2020 [72]
M Countdown Mnet March 5, 2020 [73]
Melon Popularity Award
Award Date Ref.
Weekly Popularity Award March 2, 2020 [74]
March 9, 2020
March 16, 2020
March 23, 2020
March 30, 2020

See also

References
  1. @BigHitEnt (February 17, 2020). "#BTS #방탄소년단 #MAP_OF_THE_SOUL_7 Tracklist" (Tweet). Retrieved February 17, 2020 – via Twitter.
  2. Chan, Daffany (February 17, 2020). "BTS' 'Map Of The Soul: 7' Tracklist Includes A Sia Feature On The Title Track". Elite Daily. Retrieved February 17, 2020.
  3. Herman, Tamar (February 16, 2020). "BTS Announce 'Map of the Soul: 7' Tracklist & Sia Collaboration 'On'". Billboard. Retrieved February 17, 2020.
  4. Delgado, Sara (February 16, 2020). "BTS Unveils Tracklist for "Map of the Soul: 7"". Teen Vogue. Retrieved February 17, 2020.
  5. "Key and BPM of ON by BTS | Musicstax". musicstax.com. Retrieved February 22, 2020.
  6. MAP OF THE SOUL : 7, retrieved February 24, 2020
  7. "BTS to unveil teaser for its new song 'ON' ahead of official release". The Korea Herald. February 19, 2020. Archived from the original on February 19, 2020. Retrieved February 19, 2020.
  8. https://www.youtube.com/watch?v=npfs6afvIhk
  9. Rolli, Bryan (February 15, 2020). "BTS To Tour New York And Perform New Song In Epic 'The Tonight Show Starring Jimmy Fallon' Episode". Forbes. Retrieved February 17, 2020.
  10. Shaffer, Claire (February 13, 2020). "BTS Will Premiere New Song, Tour NYC on 'Tonight Show Starring Jimmy Fallon'". Rolling Stone. Retrieved February 17, 2020.
  11. https://www.youtube.com/watch?v=T4x7sDevVTY
  12. Trust, Gary (March 2, 2020). "BTS Sets New Career Best on Hot 100 as 'On' Blasts in at No. 4; Roddy Ricch's 'The Box' Rules For Eighth Week". Billboard. Retrieved March 3, 2020.
  13. McIntyre, Hugh (March 2, 2020). "BTS Claims Seven Of The Top 10 Bestselling Songs In The U.S." Forbes. Retrieved March 2, 2020.
  14. Herman, Tamar (February 21, 2020). "BTS Unveil Fierce Manifesto Music Video for 'Map of the Soul: 7' Single 'ON': Watch". Billboard. Retrieved March 4, 2020.
  15. Morin, Natalie (February 22, 2019). "BTS Reveal What Matters Most To Them In The Lyrics For "ON"". Refinery29. Retrieved March 30, 2020.
  16. McIntyre, Hugh (February 25, 2020). "BTS Scores The Fifth-Largest Debut In YouTube History With Their Latest Video". Forbes. Retrieved March 4, 2020.
  17. Beech, Mark (February 26, 2020). "BTS Adds YouTube Record, 'Carpool Karaoke' To Chart-Topping Album". Forbes. Retrieved March 4, 2020.
  18. Herman, Tamar (February 27, 2020). "BTS Release Dramatic Second Music Video For 'ON': Watch". Billboard. Retrieved March 4, 2020.
  19. Rolli, Bryan (February 27, 2020). "BTS's 'ON' Video Had The Biggest Premiere In YouTube History". Forbes. Retrieved March 4, 2020.
  20. "BTS' "ON" Breaks YouTube Premiere Record". GRAMMY.com. February 28, 2020. Retrieved March 21, 2020.
  21. Baek, Ji-eun (February 28, 2020). "[공식] 방탄소년단 'ON' 두번째 MV, 한시간만 천만뷰 돌파…韓 최단기록" [[Official] BTS 'ON' second MV, 10 million views over an hour… 韓 Shortest record]. Sports Chosun (in Korean). Retrieved March 16, 2020 – via Naver.
  22. McIntyre, Hugh (March 3, 2020). "BTS's 'On' Scores The Seventh-Largest YouTube Debut Ever". Forbes. Retrieved March 4, 2020.
  23. "YouTube Responds to BTS Video Views Concerns". PAPER. February 28, 2020. Retrieved March 21, 2020.
  24. Delgado, Sara (March 2, 2020). "BTS Goes Behind the Scenes of "ON" Official Music Video". Teen Vogue. Retrieved March 4, 2020.
  25. Map of the Soul: 7 (liner notes). BTS. South Korea: Big Hit Entertainment.CS1 maint: others (link)
  26. "BTS – Chart History (Argentina Hot 100)" Billboard Argentina Hot 100 Singles for BTS. Retrieved March 3, 2020.
  27. "Australian-charts.com – BTS – On". ARIA Top 50 Singles. Retrieved June 7, 2020.
  28. "Austriancharts.at – BTS feat. Sia – On" (in German). Ö3 Austria Top 40. Retrieved March 5, 2020.
  29. "Ultratop.be – BTS feat. Sia – On" (in Dutch). Ultratip. Retrieved March 14, 2020.
  30. "Ultratop.be – BTS feat. Sia – On" (in French). Ultratip. Retrieved March 14, 2020.
  31. "BTS Chart History (Canadian Hot 100)". Billboard. Retrieved March 3, 2020.
  32. "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 202009 into search. Retrieved March 3, 2020.
  33. "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 202009 into search. Retrieved March 3, 2020.
  34. "EESTI TIPP-40 MUUSIKAS: Uku Suviste on kaugel olemast number üks lugu vabariigis... hämmar!!!". Eesti Ekspress (in Estonian). Retrieved March 3, 2020.
  35. "BTS Chart History (Euro Digital Song Sales)". Billboard. Retrieved March 16, 2020.
  36. "Top Singles (Week 9, 2020)" (in French). Syndicat National de l'Édition Phonographique. Retrieved March 3, 2020.
  37. "Offiziellecharts.de – BTS feat. Sia – On". GfK Entertainment Charts. Retrieved February 28, 2020.
  38. "Official IFPI Charts – Digital Singles Chart (International) – Week: 9/2020". IFPI Greece. Archived from the original on March 9, 2020. Retrieved March 16, 2020.
  39. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved March 5, 2020.
  40. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Stream Top 40 slágerlista. Magyar Hanglemezkiadók Szövetsége. Retrieved March 5, 2020.
  41. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved February 29, 2020.
  42. "Top Singoli – Classifica settimanale WK 9" (in Italian). Federazione Industria Musicale Italiana. Retrieved February 29, 2020.
  43. "BTS Chart History (Japan Hot 100)". Billboard. Retrieved March 5, 2020.
  44. "Latvijas Top 40". Latvijas Radio. April 7, 2020. Archived from the original on September 17, 2016. Retrieved April 7, 2020.
  45. "SINGLŲ TOP100" (in Lithuanian). AGATA. March 3, 2020. Retrieved March 3, 2020.
  46. "Top 20 Most Streamed International & Domestic Singles In Malaysia". Recording Industry Association of Malaysia. Recording Industry Association of Malaysia. Retrieved March 9, 2020.
  47. "Dutchcharts.nl – BTS feat. Sia – On" (in Dutch). Single Top 100. Retrieved February 28, 2020.
  48. "NZ Hot Singles Chart". Recorded Music NZ. March 2, 2020. Retrieved February 29, 2020.
  49. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved February 29, 2020.
  50. "RIAS International Top Charts Week 10". Recording Industry Association (Singapore). Archived from the original on March 13, 2020.
  51. "Digital Chart – Week 9 of 2020". Gaon Chart (in Korean). Retrieved March 5, 2020.
  52. "Swedishcharts.com – BTS – On". Singles Top 100. Retrieved June 7, 2020.
  53. "Swisscharts.com – BTS feat. Sia – On". Swiss Singles Chart. Retrieved March 2, 2020.
  54. "Official Singles Chart Top 100". Official Charts Company. Retrieved February 29, 2020.
  55. "BTS Chart History (Hot 100)". Billboard. Retrieved March 3, 2020.
  56. "BTS Chart History: World Digital Song Sales". Billboard. Retrieved March 3, 2020.
  57. "Top 100 Songs". Rolling Stone. February 27, 2020. Retrieved March 3, 2020.
  58. "'뮤직뱅크' 방탄소년단, 1위.."아미 보고있어요?"[★밤TView]". n.news.naver.com (in Korean). Retrieved March 3, 2020.
  59. "'뮤직뱅크' 방탄소년단, 2주 연속 1위 "아미 열심히 하겠다"]". n.news.naver.com (in Korean). Retrieved March 6, 2020.
  60. "'뮤뱅' 방탄소년단, 3월 둘째주 1위...NCT127-ITZY-빅톤-동키즈 컴백 [콕TV]". n.news.naver.com (in Korean). Retrieved March 13, 2020.
  61. "'[종합] '뮤직뱅크' 방탄소년단, 'ON' 활동 종료에도 1위 등극". n.news.naver.com (in Korean). Retrieved March 20, 2020.
  62. Kim, Su-kyung. '쇼음악중심' 방탄, '오피셜 앨범 차트' 1위에 이은 1위 휩쓸기 ['Show Music Center' bulletproof, sweeping the 1st place after the 'official album chart' 1st place]. Ten Asia (in Korean). Retrieved March 3, 2020.
  63. "'[종합] 방탄소년단, '음악중심' 불참 속 1위…NCT 127 강렬 컴백"]". n.news.naver.com (in Korean). Retrieved March 7, 2020.
  64. "'음악중심' 방탄소년단 3주 연속 1위..ITZY·빅톤 컴백[★밤TView]". n.news.naver.com (in Korean). Retrieved March 14, 2020.
  65. "'음중' 방탄소년단 1위, 활동 마무리에도 인기 질주 ing...세정 컴백 [종합]". n.news.naver.com (in Korean). Retrieved March 21, 2020.
  66. Han, Hae-sun (March 28, 2020). '쇼음악중심' BTS, 활동 종료에도 1위 '16관왕'..강다니엘·옹성우 컴백[종합] ['Show Music Center' BTS, No. 1 at the end of the activity '16 Crowns' .. Kang Daniel · Ong Seong-woo Comeback]. Star Today (in Korean). Retrieved March 29, 2020 – via Naver.
  67. "아미, 보고싶어요"…'인기가요' 방탄소년단, 'ON'으로 1위 3관왕". n.news.naver.com (in Korean). Retrieved March 3, 2020.
  68. "'인기가요' 방탄소년단, 2주 연속 1위+활동 마무리 "아미 사랑해" [★밤TView]". n.news.naver.com (in Korean). Retrieved March 8, 2020.
  69. "'인기가요' 방탄소년단, 출연 없이 1위 12관왕..빅톤·ITZY 컴백 [★밤TView]". n.news.naver.com (in Korean). Retrieved March 15, 2020.
  70. "'쇼챔피언' 방탄소년단 'ON', 출연없이 또 '1위'‥신기록 '정상' 석권 [종합]". n.news.naver.com (in Korean). Retrieved March 5, 2020.
  71. "'쇼챔' 방탄소년단 'ON', 활동 끝나도 1위 행진‥음방 '8관왕' 유종의 美 [종합]". n.news.naver.com (in Korean). Retrieved March 11, 2020.
  72. "'쇼챔' 방탄소년단 출연없이 1위..세정 '화분' 최초 공개[★밤TView]". n.news.naver.com (in Korean). Retrieved March 18, 2020.
  73. "'엠카' 방탄소년단, 아이즈원 꺾고 1위…개국 25주년 Mnet 빛냈다". n.news.naver.com (in Korean). Retrieved March 5, 2020.
  74. 주간 인기상 [Melon Music Weekly Award] (Click on tab labelled '3월' at top of page to view winners for March, scroll up from '03.02' to view each successive week's winner). Melon.com (in Korean). Retrieved March 30, 2020.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.