Ensenada, Baja California

Ensenada is predominantly a mid-rise building beach city. The only high-rise building within its city limits is the Villa Marina Hotel, though new buildings and resorts in northwestern Ensenada such as Entremar, La Costa, and Viento add to the city's skyline and form the majority of the city's highrise buildings. Emblematic sites representative of Ensenada such as the Civic Plaza (or Plaza of the Three Heads as commonly known to locals), containing sculptures of Mexican heroes Benito Juarez, Venustiano Carranza and Miguel Hidalgo, the enormous Mexican flag (bandera monumental), and the malecon - and Naval cruise terminal are found on and near the coast of the bay. Several marinas including Ensenada Cruiseport Village, Hotel Coral & Marina, Punta Morro Resort are located on the city's coast. The Bajamar Oceanfront Golf Resort at Baja Mar is also located nearby to the north, and is a prominent seaside resort of Baja California.

Panorama of Ensenada as viewed from Trinidad Peak

Many of the terrestrial or marine species inhabiting the surrounding the Greater Ensenada area in the Baja California islands are unique. Guadalupe Island, off the coast of the city, is one of the best places in the world for observing the great white shark. The island has been a wildlife sanctuary since 1975.

The city's offshore is host to an array of aquatic mammals including the gray whale, the Guadalupe fur seal and California sea lion; terrestrial mammals include various squirrel species, otters, the ring-tailed cat, coyote, bobcat, and puma.

Bird species include hawks, pelicans, roadrunners, and various waterfowl and oceangoing species.

Fish include tilapia, rainbow trout, leopard shark, and the great white shark.

There are no rivers in the city, only surface runoff streams that flow when there is large amounts of rainfall.

Ensenada has one natural fresh water body, the Lagunita pond, located to the north of El Ciprés military air field, and which has ecological importance.[8]

Ensenada is developing scientific research and natural science sectors, with special focus in the marine sciences sectors. Ensenada is claimed to be the city with the highest number of scientists per capita in Latin America.[16] The Center of Scientific Research and Higher Education of Ensenada (CICESE) conducts research in Earth Sciences, Applied Physics, Oceanography, Communications and Experimental and Applied Biology. Further research is conducted on the campus of the Autonomous University of Baja California, Ensenada (UABC), mainly in Oceanography and education areas although there are groups in Physics, Biology, and other related sciences. The National Autonomous University of Mexico (UNAM) has a research campus in the city. The campus hosts the Institute of Astronomy and the Centre for Nanosciences and Nanotechnology (CNyN). The National Astronomical Observatory (Mexico) is located on the mountains of the Sierra de San Pedro Martir, south of the city.

The city is home to the largest cluster of bio-medical device companies in Mexico and is a developing center that is drawing a growing number of biotech researchers.[17] Unique to the city is that its biotech cluster is near that of another, larger, cluster in San Diego. The proximity of these two biotech clusters fuels their interaction.[17]

The city is not part of any rail transport grid with which it could use to transport cargo and other materials, although there are plans to build a rail line to the United States border in the short to mid-term future that would link it to San Diego–Tijuana. Unlike the larger cities to the north, Ensenada has only six major industrial parks, compared to 26 in Mexicali and 51 in Tijuana, as its economy is more focused on tourism and technology. Fender guitars and Lowrance fishfinders are manufactured in Ensenada.

Carnival Paradise docked in Ensenada's Port

Ensenada is located some 108 kilometres (67 mi) south of the border with the United States, connected via a four-lane toll road MX-1D and a two lane free road, which makes it a natural destination for tourists on short vacations by car. Ensenada's proximity to California also makes it a destination for short cruise ship trips from Port of Los Angeles and Port of Long Beach. As of 2005, four cruise lines maintained ships that docked in Ensenada weekly, though, one of these ships—the Monarch of the Seas, operated by Royal Caribbean Cruise Lines—ceased operations in the Pacific in mid-October 2008. The world-renowned Baja 1000 off-road race is held in Ensenada every year in late November, while the Baja 500 race is held in early June. Off-road enthusiasts use Ensenada year-round as a starting point to explore Baja California.

Watersports and ocean proximity have formed an integral part of the structure of tourism and its relation to economics in the city. Ensenada and coastal beach towns of Greater Ensenada have several renowned surfing spots, such as San Miguel Beach, California Trailer Park, Stacks and 3 M's (Tres Emes in Spanish), which are located on the north coast of the city. Todos Santos Island is a small island located west of Ensenada (about two hours by boat) and a world-famous surfing spot. A number of surfing contests, such as the Billabong XXL. have been held at Todos Santos Island. Wave faces can reach above 60 feet (18 m) on the island and in December 2006 Brad Gerlach, 2006 winner of Big XXL, surfed a wave of 68 feet (21 m). Tourists also stop in the city on their way to their destinations farther south in the municipality where windsurfing spots are located. Maritime activities associated with the city also include the global Newport to Ensenada International Yacht Race, billed as the world's largest international sailing event, which begins in Newport Beach and finishes in Ensenada. Racing is another yearly tourists attraction; where you can enjoy the Baja 1000 and Baja 500. Whale watching has also developed as a tourist draw in the city due to the gray whale's annual migration from Alaska to the lagoons of Baja California Sur. Between the months of December and March, and back in the months of April and May, whales can be seen from the coast of Ensenada.

Grapes from the Guadalupe Valley.

The nearby historical mission town of Guadalupe, was revitalized from 1905 to 1910 with immigrant Spiritual Christians, mostly Pryguny from the Caucasus, South Russia. After WWII most moved to California to join more prosperous relatives, while many who remained intermarried with Mexicans and live in Ensenada and Tijuana. Two families remaining in the Guadalupe Valley opened museums, a cafe, and participate in wine tourism. The traditional economic activities in Guadalupe are olive and wine production. Currently, about 90% of wine production in Mexico originates in the valleys of Guadalupe and adjacent Calafia. Many local wine producers offer tours and tastings. Every year during the month of August, the beginning of wine harvest season is celebrated in the Guadalupe Valley and in the city of Ensenada with a two-week-long series of cultural and culinary events, all under the title banner of Fiestas de la Vendimia (Wine Harvest Festival). This event attracts people from all over the world.

Overlooking Ensenada at night

There is a street in Ensenada called "La Calle Primera" or Adolfo Lopez Mateos ("1st Street"). It's a tourism spot in Ensenada due to its many "Curios" (short for "Curiosidades"—trinkets and souvenirs) shops, restaurants, hotels, bars, and popular clubs such as the Hussong's Cantina, Mini Bar, Shots Factory, Lutzenkirch The Nightclub and Papas & Beer. La Primera is a very busy street, filled with tourists and locals. La Primera is just one block away from Ventana al Mar ("Window to the Sea"), a boardwalk/seawall avenue where an enormous Mexican flag is located. The Ensenada Carnaval is one of the country's largest, as thousands of people gather in the streets for six days and nights. Just south of the city on Highway 1 is located the second-largest of three known major marine geysers in the world, colloquially known as La Bufadora ("The Blowhole"). La Bufadora attracts many tourists. The street leading to the viewpoint is a commercial area where a variety of authentic Mexican arts and crafts are for sale; bartering over prices with vendors is customary. There are also seafood restaurants and street vendors selling "churros" (fried pastry with cinnamon and sugar) and other delicacies.

The Port of Ensenada has a large influence on the civic economy. Ensenada is home to the only deep-water port in the state of Baja California and on the Baja California Peninsula. The port is part of standard shipping routes that directly link it with the Mexican cities of La Paz, Manzanillo, Mazatlán, Acapulco and Lázaro Cárdenas; the American cities of San Diego, Long Beach and Los Angeles; the Guatemalan city of Puerto Quetzal, the Chilean city of Valparaíso, the Japanese city of Yokohama, and the city of Hong Kong. Ensenada is where the Fender standard series guitars and basses are produced.

Fresh fish at Ensenada's fish market, the Mercado Negro.

In addition to revenue generated by docking cruise ships, fishing accounts for a large part of the economy. More than 90 species of fish are commercially fished in Ensenada; the most important fisheries are tuna, shrimp, California spiny lobster, abalone, sea urchin, sardine, mackerel and seaweed. A large percentage of all catches are exported to East Asia. A tuna embargo imposed on Mexico during the 1990s caused most of the fishing fleet to relocate to the ports of Guaymas, and Mazatlán, further south. To survive, Ensenada's tuna industry has shifted its focus to tuna farming, exporting the highly valued meat almost exclusively to Japan. Ensenada has been known for sports fishing over 50 years. Each year hundreds of anglers head for Ensenada to go fishing and take advantage of the shorter distances needed to travel by sea to get to the big catch.

The municipality of Ensenada has three main agricultural zones: the Guadalupe-Calafia valleys to the north, the Ojos Negros valley to the east and the San Quintin valley to the south. The main crops are grapes, olives, tomato, wheat, alfalfa, asparagus, green onions and broccoli.

Guadalupe Valley

One of the earliest activities in the Ensenada region was gold and silver mining, and some of these mines remain in limited operation. In recent years, very large amounts of gravel have been extracted from creek beds in rural areas and exported for infrastructure works in California in the US. However, this has been a controversial activity, as environmentalists have argued that depleting the creekbeds will decrease the amount of water that is absorbed by the soil during the brief rainy season, negatively impacting the agriculture. As of November 2005, the extraction of gravel remains unchecked. Said extraction activities have been linked to former Governor Ernesto Ruffo.

The city is administered by a city council. Port lands are administered by the Port Authority of Ensenada. The city of Ensenada occupies the boroughs of Ensenada and Chapultepec and is the seat of government.

The Port of Ensenada is an international deepwater port and the city's major water port. It maintains commercial, industrial, and tourist terminals. In addition to the port, the coast around Bahia de Todos Santos is dotted with numerous marinas. In addition to the city's port, numerous marinas including Marina Baja Fiesta, Marina Cruiseport Village, Marina Coral, and Marina Baja Naval dock pleasure craft and commercial and sport fishing vessels.[22] In order to comply with United States cabotage laws, many cruise ships operating between Pacific ports in the U.S. call at Ensenada en route.

The city lies at a crossroads of major federal highways on the Peninsula that lead to the northern centers of Los Angeles, San Diego, and Mexicali and south to Cabo San Lucas and La Paz. The junction occurs at the meeting of Federal Highway 1 and Federal Highway 3. The main roads of the city include Bahia de La Paz and Lazaro Cardenas, northwest bound, and southeast bound roads.

The Emilio López Zamora dam was built in 1976 by the federal government, with the objective of controlling overflow and supporting the water supply of the city.

On June 10th, 2018, a desalination plant with a capacity of 250 l (55 imp gal; 66 US gal) per second started operation. [23]