Spring Day (song)

"Spring Day"
Single by BTS
from the album You Never Walk Alone
Released February 13, 2017
Format
Genre
Length 4:34
Label Big Hit Entertainment
Songwriter(s)
Producer(s) Pdogg
BTS singles chronology
"Blood Sweat & Tears"
(2016) Blood Sweat & Tears2016
"Spring Day"
(2017) Spring Day2017
"Not Today"
(2017) Not Today2017
Music video
"Spring Day" on YouTube

"Spring Day" is a song recorded by South Korean boy band BTS. Released through Big Hit Entertainment, it was the first single from the repackaged album Wings (2016), released in 2017 as You Never Walk Alone. The single was a success, topping the Gaon Digital Chart, and has since surpassed 2,500,000+ downloads.[1] The song also won 'Song of the Year' at the 2017 Melon Music Awards.[2]

Background

On February 12, 2017, BTS held a comeback preview show[3] on Naver V LIVE.[4] Starting on the 18th, they held the 2017 BTS Live Trilogy Episode III: The Wings Tour in support of their album, having shows in South Korea, the Americas, and various Asian countries performing songs from the new release in front of fans for the first time.[5][6][7][8] Later, the promotion on broadcasting networks for a week started from February 23 with both singles "Spring Day" and "Not Today" performed on Mnet's M! Countdown[9] even though one of the new songs, "Outro: Wings" was deem unfit for broadcast by KBS.[10]

"Spring Day" earned BTS four first-place trophies on local music programs.[11] It debuted at number 15 on Billboard Bubbling Under Hot 100 and number 1 on the Billboard World Digital Songs, selling 14,000 digital downloads; moreover, all four new songs held down the first four slots[12] making BTS the first K-pop act to do so.

Composition

"Spring Day" is in the key of Eb major and the main vocal range is between Bb3-Bb5. It is in various styles, such as Pop, Rap, World, and K-pop, and features backing vocals from singer-songwriter Arlissa.[13] It is 107 beats per minute.[14]

The song's lyrics gives a positive light over a friend’s absence, utilizing a seasonal metaphor to deliberate on how things will get better afterwards. Member J-Hope stated the genre for the song was a mix of brit rock and electronic sounds.[15]

Music video

The music video for "Spring Day" was uploaded onto the video sharing website YouTube on February 12, 2017,[16] surpassing 9 million views within 24 hours,[17] breaking BTS's previous single "Blood, Sweat, and Tears'" record. A week later, the music video for their follow up single "Not Today" overtook "Spring Day"'s record with 10 million views.[18] Similarly, "Spring Day" became the fastest K-pop group music video to reach 20 million views, achieving the feat in less than four days; "Not Today" bested it in less than three.[19] Many fans and media outlets rumored the music video was inspired by the Sewol Ferry tragedy.[20] It currently has over 196 million views on YouTube. Kultscene described the music video as aesthetically pleasing, beautifully shot and well thought out, with references made to movies and books, like Snowpiercer and Omelas, which added layers to the video. [21]

The music video was directed by Choi YongSeok of Lumpens.[22] Other key personnel working on staff are Lee Wonju serving as the assistant director, Nam Hyunwoo the director of photography, Song Hyunsuk working the gaffer, Emma Sungeun Kim as the producer, and Park Jinsil the art director.[23]

Reception

Billboard's Tamar Herman wrote an article on the repackaged album You Never Walk Alone, describing the single "Spring Day" as an "alt hip-hop song infused with rock instrumentals and EDM synths" combining the rap elements for which BTS has become known with "dreamy vocals and yearning lyrics." Herman calls "Not Today" the dual single counterpart to "Spring Day", a power anthem for "all the underdogs in the world."[24] "Spring Day" ranked number one on Dazed Digital's "20 Best K-Pop Songs of 2017" list, describing the song as "an intelligent, compelling and elegantly restrained study of loss and longing" that "deliberately avoids cliché pomp and drama".[25]

"Spring Day" is the longest charting song on Melon by an idol, as of July 10, 2018 charting for seventy-three weeks and counting. The prior song that charted the longest was BTS' Blood Sweat & Tears.[26] Upon release the song in South Korea became BTS' first "roof hit" and remained number one in real time on MelOn for twenty-four hours. It also ranked number one on eight other South Korean portals.[27]

Credits and personnel

The Korean credits are adapted from the CD liner notes of Spring Day.[28]

  • Production: Pdogg, RM, ADORA, "hitman" bang, Arlissa Ruppert, Peter Ibsen, Suga
  • Keyboard: Pdogg
  • Synthesizer: Pdogg
  • Guitar: Jeong Jaepil
  • Bass: Lee Jooyeong
  • Chorus: Jungkook, Arlissa Ruppert
  • Vocal & Rap Arrangement: Pdogg
  • Recording Engineers:
    • Pdogg @ Dogg Bounce
    • Jeong Wooyeong @ Big Hit Studio
    • Peter Ibsen @ Sky Studios
  • Mix Engineer
    • James F. Reynolds @ Schmuzik Studios

Charts

Sales

Chart Sales
South Korea[41] 2,500,000+
United States[39] 14,000

Awards and nominations

Year Award-Giving Body Category Result
2017 19th Mnet Asian Music Awards Best Music Video Won
8th Melon Music Awards Song of the Year Won
Melon Popularity Award Weekly Popularity Award (February 20) Won
2018 Golden Disc Awards Digital Bonsang Won
Digital Daesang Nominated
Gaon Chart Music Awards Song of the Year – February Nominated

Music program awards

Song Program Date
"Spring Day" Show Champion (MBC Music) February 22, 2017
M Countdown (Mnet) February 23, 2017
Music Bank (KBS2) February 24, 2017
Inkigayo (SBS) February 26, 2017

References

  1. http://gaonchart.co.kr/main/section/article/m.view.gaon?idx=14409
  2. "BTS, EXO, IU win big at 2017 Melon Music Awards". Retrieved February 4, 2018.
  3. "BTS 'YOU NEVER WALK ALONE' Preview SHOW".
  4. Hong Dam-young (May 23, 2017). "[V Report Plus] Social artist BTS garners success on V app". Kpop Herald. Retrieved September 29, 2017.
  5. Park So Young (February 8, 2017). "BTS' comeback to be on Feb. 18 concert.. Will perform the follow-up to WINGS". Naver. OSEN. Retrieved September 29, 2017.
  6. NaverStarcast (February 20, 2017). "[STARCAST] "First time to see an ensemble?"… BTS in the New World of concert". Naver. NAVERENTER. Retrieved September 30, 2017.
  7. Seon Mi Kyung (February 19, 2017). "BTS, preparing to prove their global popularity". Naver. OSEN. Retrieved September 29, 2017.
  8. Susan Min (July 3, 2017). "BTS Successfully Completes ′Wings Tour′ Around the World". MWave. Retrieved September 30, 2017.
  9. Susan Min (February 17, 2017). "BTS Set to Appear on ′M COUNTDOWN′ for First Music Program Stage". MWave. Retrieved September 30, 2017.
  10. Yoon, Sung-hee (February 8, 2017). "[단독]방탄소년단 '윙스' KBS 방송 불가 판정 "비속어 포함"". star.mt.co.kr (in Korean). Retrieved May 19, 2018.
  11. Jeong Jun Hwa (February 26, 2017). ""Music Show All Kill, Grand Prize, and Billboard"…BTS's 'Spring Day' was bright". Naver. OSEN. Retrieved September 30, 2017.
  12. "World Digital Song Sales - Week March 4". Billboard. March 4, 2017. Retrieved September 30, 2017.
  13. "Spring Day By BTS - Digital Sheet Music". musicnotes.com. Retrieved 11 September 2018.
  14. "BTS Song Search". tunebat.com. Retrieved 28 September 2018.
  15. "봄날 (Spring Day)". genius.com. Retrieved 27 September 2018.
  16. ibighit (February 12, 2017), BTS (방탄소년단) '봄날 (Spring Day)' Official MV, retrieved January 26, 2018
  17. Herman, Tamar (March 1, 2017). "BTS and TWICE Speeds Past Youtube's K-pop View Records". Billboard. Archived from the original on April 20, 2017. Retrieved May 2, 2017.
  18. "BTS's "Not Today" is the fastest MV to surpass 10 million views". Chosun (in Korean). Archived from the original on September 5, 2017. Retrieved February 18, 2017.
    • "BTS "Spring Day" MV is the fastest KPOP group MV to reach 20 million views". Edaily. Archived from the original on September 5, 2017. Retrieved February 18, 2017.
    • "BTS's parade of new records... "Not Today" is the fastest MV to reach 20 million views". Edaily (in Korean). Archived from the original on September 5, 2017. Retrieved February 23, 2017.
  19. "BTS' Most Political Lyrics: A Guide to Their Social Commentary on South Korean Society". Billboard. Retrieved 2018-07-09.
  20. "Best K-pop music videos of 2017 | Top K-pop mvs of 2017". Kultscene.
  21. LUMPENS. "SPRING DAY 봄날 - BTS 방탄소년단". vimeo.com. Retrieved 12 September 2018.
  22. "BTS (방탄소년단) '봄날 (Spring Day)' Official MV". youtube.com. Retrieved 6 October 2018.
  23. Tamar Herman (February 13, 2017). "BTS Gets Sentimental In 'Spring Day' Video: Watch". Billboard. Retrieved September 29, 2017.
  24. Dazed (December 7, 2017). "The 20 best K-Pop songs of 2017". Dazed. Retrieved December 8, 2017.
  25. "BTS' "Spring Day" is the longest-charting idol group song on Melon". sbs.com.au. Retrieved 13 September 2018.
  26. "봄날 (Spring Day)". genius.com. Retrieved 27 September 2018.
  27. You Never Walk Alone. Big Hit. February 13, 2017.
  28. France Singles Top 100 - Music Charts
  29. Music Download Charts
  30. "BTS Japan Hot 100 History". billboard.com. Retrieved 10 October 2018.
  31. "Top 20 Most Streamed International & Domestic Singles in Malaysia" (PDF). Recording Industry Association of Malaysia. February 2017. Retrieved April 11, 2017.
  32. NZ Top 40 Singles Chart | The Official New Zealand Music Chart
  33. "BillboardPH Hot 100". Billboard Philippines. July 24, 2017. Retrieved July 28, 2017.
  34. "Spring Day by BTS - Music Charts". acharts.co. February 2017. Retrieved June 29, 2017.
  35. "Spring Day". Gaon Music Chart. Retrieved January 29, 2018.
  36. "Official Independent Singles Chart Top 50". officialcharts.com. Retrieved 2 October 2018.
  37. Official Singles Downloads Chart Top 100 | Official Charts Company
  38. 1 2 3 Benjamin, Jeff (February 21, 2017). "BTS Crack the Bubbling Under Hot 100 With 'Spring Day,' Conquer Multiple Charts With 'You Never Walk Alone'". Billboard. Retrieved January 29, 2018.
  39. "2017년 Digital Chart". gaon.co.kr. Retrieved 10 October 2018.
  40. "GAON′s 관찰노트 (See 'Over 2.5 Million Downloads)". Gaon Music Chart (in Korean). Retrieved January 12, 2018.
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