Not Today (BTS song)
"Not Today" | ||||
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Single by BTS | ||||
from the album You Never Walk Alone | ||||
Released | February 20, 2017 | |||
Format | ||||
Genre |
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Length | 3:23 | |||
Label | ||||
Songwriter(s) |
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Producer(s) | Pdogg | |||
BTS singles chronology | ||||
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Music video | ||||
"Not Today" on YouTube |
"Not Today" is a single recorded by South Korean boy group BTS that was released on the album You Never Walk Alone. A Japanese version of the song was later on released in their album Face Yourself.[2]
Background and release
When the music video was released it garnered nearly eleven million views in twenty-four hours.[3]
Promotion
BTS promoted the Korean version of the song on various music programs in South Korea including Music Bank, Show! Music Core, Inkigayo, and M Countdown. A remix version was also promoted KBS 2017 Song Festival on December 29, 2017.[4]
Music Video
The music video is propelled by the songs stomp heavy rhythm. Throughout it BTS lead a crowd of black-clad, seemingly ninja-inspired, dancers who throw off their restricting garments at one point as if in protest in military-style formations, while the rapid fire dances are interspersed with scenes of the BTS members being chased and shot at.[1]
The music video was filmed by the crew GDW with choreography by Keone Madrid.[5]
Reception
Billboard described the single as propulsive synth-hip hop banger that calls for “all the underdogs in the world” to not give up and keep fighting. It seems to be a nod off to the groups early messages of anti-establishment, as shown in songs like "No More Dream" and "N.O.".[1] Digital Music News called it a high energy, explosive track with an elaborate dance and multiple backdrops.[6]
Composition
Not Today is in the key of A♭ major. It is 110 beats per minute and is 3:23 minutes long.[7] The lyrics talk about never giving up, encouraging people to rally together against government corruption and to break all invisible barriers that stop people from succeeding.[1]
Credits and personnel
The original credits are adapted from the CD liner notes of You Never Walk Alone.[8]
- Pdogg- producer, keyboard, synthesizer, vocal & rap arrangement, recording engineer
- "hitman" bang- producer
- Rap Monster- producer
- Supreme Boi- producer
- JUNE- producer, chorus, recording engineer
- Jungkook- chorus
- James F. Reynolds- mix engineer
Charts
Chart (2017) | Peak position |
---|---|
Canada (Canadian Hot 100)[9] | 77 |
Finland Download (Suomen virallinen latauslista)[10] | 7 |
Philippines (Philippine Hot 100)[11] | 69 |
Russia (Tophit)[12] | 100 |
South Korea (Gaon Singles Chart)[13] | 6 |
Japan (Japan Hot 100)[14] | 23 |
UK Independent Singles (OCC)[15] | 46 |
US World Digital Song Sales (Billboard)[16] | 2 |
Sales
Country | Digital sales |
---|---|
South Korea (Gaon) | 245,405[17] |
United States (Billboard) | 12,000[18] |
References
- 1 2 3 4 Herman, Tamar. "BTS Aims to Survive In 'Not Today': Watch". billboard.com. Retrieved 4 October 2018.
- ↑ Lai, Frances. "BTS ANNOUNCES THE RELEASE OF THIRD JAPANESE ALBUM 'FACE YOURSELF'". popcrush.com. Retrieved 5 October 2018.
- ↑ Resnikoff, Paul. "BTS' "Not Today" Didn't Break Any YouTube Records, Data Shows". digitalmusicnews.com. Retrieved 5 October 2018.
- ↑ Herman, Tamar. "BTS Performs Rock Remixes of 'DNA' & 'Not Today' at 2017 KBS Song Festival". billboard.com. Retrieved 4 October 2018.
- ↑ "BTS (방탄소년단) 'Not Today' Official MV". youtube.com. Retrieved 6 October 2018.
- ↑ Resnikoff, Paul. "BTS' 'Not Today' Is the Fastest-Rising K-Pop Video In History". digitalmusicnews.com. Retrieved 5 October 2018.
- ↑ "BTS Song Search". tunebat.com. Retrieved 28 September 2018.
- ↑ BTS (13 February 2017). YOU NEVER WALK ALONE (in Korean & English) (Original ed.). Big Hit Entertainment.
- ↑ Canadian Music: Top 100 Songs Chart | Billboard
- ↑ Music Download Charts
- ↑ "BillboardPH Hot 100". Billboard Philippines. June 12, 2017. Retrieved 2017-06-12.
- ↑ "Top Radio & YouTube Hits". February 2017. Retrieved 2017-05-02.
- ↑ "2016 Gaon Digital Chart - Week 42". Gaon Chart. October 20, 2016. Retrieved 2016-10-21.
- ↑ Japanese Music: Top Japanese Songs Chart | Billboard
- ↑ "Official Independent Singles Chart Top 50". officialcharts.com. Retrieved 2 October 2018.
- ↑ "World Digital Song Sales". billboard.com. Retrieved 6 October 2018.
- ↑ Cumulative sales of "Not Today":
- "2017년 07주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-02-24.
- "2017년 08주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-01.
- "2017년 09주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-15.
- "2017년 10주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-15.
- "2017년 11주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-29.
- "2017년 12주차 Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-29.
- "2017년 18주차 Domestic Download Chart". Gaon Music Chart (in Korean). Retrieved 2017-03-29.
- ↑ Benjamin, Jeff (February 21, 2017). "BTS Crack the Bubbling Under Hot 100 With 'Spring Day,' Conquer Multiple Charts With 'You Never Walk Alone'". Billboard. Retrieved February 22, 2017.