Reborn (Kids See Ghosts song)

"Reborn"
Song by Kids See Ghosts
from the album Kids See Ghosts
Released June 8, 2018 (2018-06-08)
Recorded 2018
Studio Kanye West's ranch in Jackson Hole, Wyoming
Genre
Length 5:24
Label
Songwriter(s)
Producer(s)

"Reborn" is a song by American hip hop duo Kids See Ghosts, composed of Kanye West and Kid Cudi, released as the fifth track off their eponymous debut album Kids See Ghosts (2018). At 5 minutes and 24 seconds long, it is the longest song on the album.[2]

Lyrics

The song's lyrics deal with personal themes of both West and Cudi, including the ones they have overcome.[3] West discusses his bipolar disorder and the controversies surrounding that, while Cudi touches on his issues with depression.[3]

The song's chorus, sung by Kid Cudi, acknowledges both artists' pasts and offers insight to how they will both move on from their difficulties:[3][4]

I'm so, I'm so reborn
I'm moving' forward
Keep moving' forward
Keep moving' forward

Release

"Reborn" was released on June 8, 2018 on Kids See Ghosts.[1] On the day of the album's release, multiple tracks were mislabeled on streaming services, including "Reborn", which was mislabeled as the first track on the album, "Feel the Love".[2][5]

Reception

The song has received critical acclaim from music critics. Russell Dean Stone of Highsnobiety praised the track, calling it an "anthemic standout about healing and coming through dark times, the times where you’re entirely without hope that end with stepping into the light and taking a deep breath."[6] Jayson Greene of Pitchfork, in a review for Kids See Ghosts, described "Reborn" as "the most unhurried and atmospheric music of [the album]", as well as calling West's verse one of his best in years.[4] Cam Wolf of GQ also praised the song, calling it the best song on the album.[3]

"Reborn" has been described by Andreas Hale of Billboard as the "spiritual successor" to Cudi's 2010 song "Pursuit of Happiness".[7] Hale writes "between the captivating Cudi hook, [West's] strong lyrical offering and the magnetic production, this feels like a moment where Cudi found the magic that made "Pursuit of Happiness" such a massive hit."[7] Hale further wrote that the song "pulls the listener in" with its "undeniable vibe" and will "certainly connect with listeners" with every listen.[7] Hale ended his review by calling it the best song on the album.[7]

Personnel

Credits adapted from Tidal.[1]

  • Kanye West – performer, lyricist, composer
  • Kid Cudi – performer, lyricist, producer, composer
  • Oladipo Omishore – lyricist, composer
  • Evan Mast – lyricist, composer, co-producer
  • Benny Blanco – producer
  • Dot da Genius – producer
  • Plain Pat – co-producer
  • Thomas Cullison – engineer
  • Mike Malchicoff – engineer
  • Andrew Dawson – engineer, mixer
  • William J. Sullivan – engineer
  • Noah Goldstein – engineer
  • Zack Djurich – engineer
  • Mike Dean – mixer
  • Jess Jackson – mixer
  • Sean Solymar – assistant mixer

Charts

Chart (2018) Peak
position
Australia (ARIA)[8] 55
Canada (Canadian Hot 100)[9] 30
France (SNEP)[10] 185
Ireland (IRMA)[11] 48
New Zealand Heatseekers (RMNZ) outside the Top 40[12] 2
Portugal (AFP)[13] 56
Switzerland (Schweizer Hitparade)[14] 99
UK Singles (Official Charts Company)[15] 48
UK R&B (Official Charts Company)[16] 27
US Billboard Hot 100[17] 39
US Hot R&B/Hip-Hop Songs (Billboard)[18] 18
US Hot Rap Songs (Billboard)[19] 16

Notes

  1. 1 2 Credited as co-producer
  2. ↑ Credited as additional producer

References

  1. 1 2 3 "KIDS SEE GHOSTS / KIDS SEE GHOSTS". Tidal. Retrieved September 3, 2018.
  2. 1 2 Klinkenberg, Brendan (June 8, 2018). "A Brief Guide to the 'Kids See Ghosts' Tracklist". Rolling Stone. Retrieved September 3, 2018.
  3. 1 2 3 4 Wolf, Cam (June 8, 2018). "The Best Song on Kanye and Kid Cudi's KIDS SEE GHOSTS Is..." GQ. Retrieved September 3, 2018.
  4. 1 2 Greene, Jayson (June 11, 2018). "Kanye West / Kid Cudi: Kids See Ghosts Review". Pitchfork. Retrieved September 3, 2018.
  5. ↑ Cush, Andy (June 8, 2018). "The Kids See Ghosts Track Lists and Credits Are Full of Errors". Spin. Retrieved September 3, 2018.
  6. ↑ Stone, Russell Dean (June 11, 2018). "On Instant Classic 'KIDS SEE GHOSTS', Cudi Is Reborn & Kanye Is Redeemed". Highsnobiety. Retrieved September 3, 2018.
  7. 1 2 3 4 Hale, Andreas (June 8, 2018). "5 Things We Learned After Our First Listen to Kanye West & Kid Cudi's 'Kids See Ghosts'". Billboard. Retrieved September 3, 2018.
  8. ↑ "Australian-charts.com – Kids See Ghosts – Reborn". ARIA Top 50 Singles. Retrieved October 5, 2018.
  9. ↑ "Canadian Music: Top 100 Songs – June 23, 2018". Billboard. Retrieved October 5, 2018.
  10. ↑ "Lescharts.com – Kids See Ghosts – Reborn" (in French). Les classement single. Retrieved October 5, 2018.
  11. ↑ "Irish-charts.com – Discography Kids See Ghosts". Irish Singles Chart. Retrieved October 5, 2018.
  12. ↑ "NZ Heatseeker Singles Chart". Recorded Music NZ. June 18, 2018. Retrieved October 5, 2018.
  13. ↑ "Portuguesecharts.com – Kids See Ghosts – Reborn". AFP Top 100 Singles. Retrieved October 5, 2018.
  14. ↑ "Swisscharts.com – Kids See Ghosts – Reborn". Swiss Singles Chart. Retrieved June 16, 2018.
  15. ↑ "Official Singles Chart Top 100". Official Charts Company. Retrieved October 5, 2018.
  16. ↑ "Official R&B Singles Chart Top 40". Official Charts Company. Retrieved October 5, 2018.
  17. ↑ "Music: Top 100 Songs – June 23, 2018". Billboard. Retrieved October 5, 2018.
  18. ↑ "Top Hip-Hop Songs / R&B Songs Chart – June 23, 2018". Billboard. Retrieved October 5, 2018.
  19. ↑ "Rap Music: Top Rap Songs Chart – June 23, 2018". Billboard. Retrieved October 5, 2018.
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