Hasbro Studios

Hasbro Studios, LLC
Subsidiary
Industry Entertainment
Predecessor Claster Television
Hasbro Entertainment
Founded 2009 (2009) in Los Angeles, California, United States
Headquarters Burbank, California, United States
Number of locations
 3
Key people
 Stephen J. Davis (President)
Production output
Services Licensing
Parent Hasbro Entertainment and Licensing (Hasbro, Inc.)
Divisions
  • Allspark Animation
  • Allspark Pictures
  • Cake Mix Studio
  • Hasbro Films
Website hasbrostudios.com
Hasbro Studios (Burbank headquarters at Starz Plaza pictured).

Hasbro Studios, LLC is an American production and distribution company located in Burbank, California. It is a wholly owned subsidiary of toy company Hasbro. This company is best known for shows and films such as the My Little Pony: Friendship Is Magic and Transformers: Prime TV series and My Little Pony: Equestria Girls film series. Originally just a TV production division, many of its TV shows, such as My Little Pony: Friendship Is Magic and Littlest Pet Shop, are based on Hasbro properties and are broadcast on the Discovery Family television network, a joint venture between Hasbro and Discovery, Inc.[1][2] and on other television networks and multiple media platforms.

Allspark Pictures is Hasbro Studios' live-action film and television production label while Allspark Animation is its animation label.[3] Cake Mix Studio is the company's Rhode Island-based commercials and short content producer.[1]

Background

In the early 1980s, when Hasbro decided to begin creating animated series based on their properties, they hired Sunbow Productions, who was already producing commercials for them, to create such series as G.I. Joe and The Transformers which would by syndicated by Hasbro's Claster Television subsidiary.[4] In May 2008, Hasbro reacquired the animated series based on their properties from Sunbow Productions, so they could create programs in-house.[4]

History

Hasbro Studios was formed in 2009 for TV development, production, and distribution under Stephen Davis as president.[1] On October 10, 2010, Hasbro Studios and Discovery Networks renamed and refocused the channel formerly known as Discovery Kids as The Hub. On November 9, 2010, Hasbro Studios signed an agreement with Canadian media company Corus Entertainment to broadcast their productions on Canadian television networks, such as YTV and Teletoon.[5] On October 6, 2011, Hasbro Studios signed an agreement with seven US and international airlines, such as Continental Airlines and Qantas, to broadcast shows on their planes.[6] In March 2012, the studio started venturing into foreign co-productions starting with Play-Doh (DoPei Le Doh), mixed animation and live action series with Toonmax, part of the Shanghai Media Group.[3]

In December 2012, Hasbro transferred all entertainment divisions to Hasbro Studios, including their Los Angeles-based film group and Cake Mix Studio, the company's Rhode Island-based commercials and short content producer.[1] On February 28, 2013, the studio laid off three staffers in its Game & Reality Show Production & Development department and moved that department under Vice President Kevin Belinkoff to the animation department's executive plus outside creative consultants.[7]

Hub Network was renamed Discovery Family on October 13, 2014 after Hasbro gave up some of its ownership to their joint-partner Discovery Communications.[8] In August, Josh Feldman was appointed as Head of Development for Hasbro Studios, as he will oversee live-action and TV series.[9] On October 20, the studio announced a new film self-finance/co-finance production label Allspark Pictures.[2]

Hasbro Studios with Legacy Recordings released its first non-soundtrack album, Truly Outrageous: A Tribute to Starlight Records on August 7, 2015. This promotion album for Jem film consisted of remakes of classic Jem TV series songs.[10]

On December 15, 2015, Hasbro Studios and Paramount Pictures had agreed to a deal creating a five-property movie universe produced by Hasbro's Allspark Pictures and distributed by Paramount Pictures. The properties in this movie-verse are G.I. Joe, Micronauts, Visionairies, M.A.S.K. and Rom.[11]

Allspark Pictures logo

After two attempted films for Stretch Armstrong, the property was pick up in January 2016 by Netflix for a full 26-episode order as an animated series making it the first deal between the company and the streaming service.[12] By March 2017, Hasbro Studios’s executive staff plus animation and toy prototyping teams moved to Burbank office building.[13] In 2017, Hasbro Studios launched its first franchise in Hanazuki: Full of Treasures through YouTube animated series.[14]

On November 3, 2017, Hasbro Studios and Paramount extended their relationship with an exclusive five year production deal for Allspark Pictures and Allspark Animation for original and toy based films. Both Allspark units are newly formed (Allspark Pictures formerly was a financing label) with the film unit head by Greg Mooradian and the animation unit head by Meghan McCarthy. Paramount and Hasbro would also work together on TV series.[15]

With the loss of the Jurassic Park license in 2016, Hasbro launched a new dinosaurs based franchise, its second new studio property, with its Chomp Squad animated series on January 6, 2018.[14] On May 1, 2018, Hasbro announced that they were acquiring Power Rangers, and other Entertainment assets from Saban Capital Group, which was completed on June 12, 2018.[16] At the time, Power Rangers was renewed to 2021 (three more seasons),[17] Power Rangers Super Ninja Steel was the current season,[18] and the animated series Treehouse Detectives had nearly two seasons produced.[19]

Filmography

Animated television

TitleProduction partnerPremiereFinaleChannel
Pound Puppies (2010)
October 10, 2010November 16, 2013The Hub
Hub Network
My Little Pony: Friendship Is Magic
  • DHX Media/Vancouver
  • Top Draw Animation
presentThe Hub
Hub Network
Discovery Family
The Adventures of Chuck and Friends
October 15, 2010January 9, 2012The Hub
G.I. Joe: Renegades
November 26, 2010July 23, 2011
Transformers: Prime
November 29, 2010July 26, 2013The Hub
Hub Network
Transformers: Rescue Bots
  • Atomic Cartoons
  • Darby Pop Productions
  • (season 1)
  • Vision Animation
  • Moody Street Kids
  • (season 2)
  • DHX Media
  • Top Draw Animation
  • (seasons 3 to 4)
February 18, 2012October 22, 2016 The Hub
Hub Network
Discovery Family
Kaijudo
June 2, 2012December 28, 2013The Hub
Hub Network
Littlest Pet Shop (2012)
  • DHX Media/Vancouver
  • Top Draw Animation
November 10, 2012June 4, 2016The Hub
Hub Network
Discovery Family
Transformers: Robots in Disguise (2015)
March 14, 2015[20][21]November 11, 2017Cartoon Network
Blazing Team: Masters of Yo Kwon DoNovember 13, 2015September 9, 2017Discovery Family[22]
Stretch Armstrong and the Flex Fighters Digital eMation November 17, 2017 present Netflix[12]
Littlest Pet Shop: A World of Our Own Boulder Media April 14, 2018 Discovery Family[23]
Transformers: Cyberverse September 1, 2018[24][25] Cartoon Network[26]
Transformers: Rescue Bots AcademyFall 2018Announced[27] Discovery Family
Micronauts 2019[27] TBA

Web animation

Title Production partner Premiere Finale Platform
Transformers: Combiner Wars (Prime Wars Trilogy - season 1) [28] August 2, 2016 September 20, 2016 go90[29][30]
Transformers: Titans Return (Prime Wars Trilogy - season 2)[31] November 14, 2017 January 9, 2018
Transformers: Power of the Primes (Prime Wars Trilogy - season 3) May 1, 2018[32] July 3, 2018
Hanazuki: Full of Treasures Titmouse, Inc. January 11, 2017[33] ongoing YouTube[34]
Littlest Pet Shop: A World of Our Own Boulder Media[27] October 4, 2017 April 24, 2018
Equestria Girls
November 17, 2017 ongoing
Chomp Squad Huminah Huminah Animation January 5, 2018[14]

Live action television

TitleProduction partnerPremiereFinaleChannel
Taylor Swift: Journey to FearlessBig Machine
Shout! Factory		October 22, 2010October 24, 2010The Hub
HubworldNatural 9 EntertainmentNovember 5, 2010October 29, 2011
ClueMetzner Films
Slow Genius		 November 14, 2011January 1, 2012
Power Rangers Beast MorphersToei Company, Ltd.
Power Rangers Productions Ltd.
Allspark Pictures[35]		 2019TBANickelodeon

Live-action game shows

TitleProduction partnerPremiereFinaleChannel
Family Game NightZOO ProductionsOctober 10, 2010November 9, 2014The Hub
Discovery Family[36]
Pictureka!Linda Ellman ProductionsOctober 11, 2010January 13, 2011The Hub
HubworldNatural 9 EntertainmentNovember 5, 2010October 29, 2011
The Game of LifeAndrew Golder Productions
1/17 Productions		September 3, 2011April 22, 2012
Scrabble ShowdownRubicon Entertainment
Monopoly Millionaires' ClubEntertain The Brutes
Scientific Games		February 7, 2015[37]April 30, 2016[38]Syndication
Boggle Battle[39][40] Entertainment One
Keller/Noll[41]		 TBA TBA TBA

Films and specials

TitleYearReleasedNotes
My Little Pony: Equestria Girls June 16, 2013 Theaters[42]
Hub Network
Transformers Prime Beast Hunters: Predacons Rising October 4, 2013 Hub Network[43]
My Little Pony: Equestria Girls – Rainbow Rocks[44] September 27, 2014 Theaters
Discovery Family		 Originally planned for Hub Network on TV broadcast
My Little Pony: Equestria Girls – Friendship Games[45] September 26, 2015 Discovery Family
My Little Pony: Equestria Girls – Legend of Everfree October 1, 2016 Netflix[46]
Discovery Family		 First premiered on Netflix, launched on Blu-ray and DVD on November 1, 2016 and premiered on Discovery Family after Netflix's premiere.
My Little Pony: Equestria Girls – Magical Movie Night June 24 – July 8, 2017[47] Netflix
Discovery Family		 3 TV specials with 22 minutes each:[48] Dance Magic, Movie Magic and Mirror Magic.
My Little Pony: Equestria Girls – Forgotten Friendship February 17, 2018[49] Discovery Family
Stretch Armstrong and the Flex Fighters: The Breakout March 13, 2018[50][51] Netflix Interactive special episode.
My Little Pony: Equestria Girls – Rollercoaster of Friendship July 6, 2018[52] Discovery Family
Power Rangers Legacy Wars: Street Fighter Showdown October 8, 2018[53] YouTube Crossover live-action short film between Power Rangers and Street Fighter, based on the videogame Power Rangers: Legacy Wars and produced by Bat In The Sun.

Discography

Non-sound track albums

Title U.S. release date Length Composer(s) Label
Truly Outrageous: A Tribute to Starlight Records August 7, 2015 Legacy Recordings
A Pony Kind of Christmas October 2016[54]

Hasbro Films

Hasbro Films
Division
Industry Entertainment
Headquarters Universal City, California[55], USA
Key people
 Greg Mooradian
(President, Allspark Pictures)[15]
Meghan McCarthy
(Head, Allspark Animation)[56]
Production output
 Film
Services Film Development
Parent Hasbro Studios
(Hasbro)
Divisions Allspark Pictures
Allspark Animation
Website hasbrostudios.com Edit this on Wikidata

Hasbro Films, or Hasbro Film Group, is a film development unit within Hasbro Studios, a division of Hasbro tasked with developing movies for Hasbro properties.[57]

Background

In 1986, The Transformers: The Movie and My Little Pony: The Movie, animated theatrical films based on Hasbro properties, were released. Waddingtons, later purchased by Hasbro in 1994,[58] Clue's US licensee, licensed a Clue film, released in 1985. Hasbro had previously licensed Transformers to DreamWorks for a live action film released in 2007.[59] The Transformers franchise continued solely with Paramount Pictures, the distribution of and acquirer of DreamWorks, with the addition of the G.I. Joe property.[55]

Hasbro Films history

Hasbro and Universal Pictures signed an agreement in February 2008 to derive and produce four films from seven Hasbro properties: Battleship, Candy Land, Clue, Magic: The Gathering, Monopoly, Ouija, and Stretch Armstrong. Hasbro was to pay for all development costs for the films and Universal was supposed to pay $5 million per property not made into films.[55] In May, Bennett Schneir was hired to lead its film division[60] while Hasbro also reacquired animated series based on their properties from Sunbow Productions.[4]

By January 2012, all Hasbro properties at Universal — except for Battleship and Ouija — were halted in development. While Hasbro's film division continued to have an office on the Universal lot, Hasbro was able to take the Universal agreement properties to any studio.[55] Universal paid a multimillion-dollar fee instead of the $5 million per property to depart from the agreement.[61]

On 31 January 2012, it was announced that Columbia Pictures, Happy Madison, and Adam Sandler were in final negotiations to develop the Candy Land film.[62] In February, Stretch Armstrong was set up with Relativity Media.[55] In October, Hasbro signed a three picture co-production two-year deal which includes a first look provision with Emmett/Furla for Monopoly, Action Man, and Hungry Hungry Hippos, with Envision Entertainment's partners Stepan Martisoyan and Remington Chase as co-financiers.[63] In December, Hasbro transferred the feature films division into Hasbro Studios along with its other short film division.[1] By October 10, 2013, Relativity and Hasbro had removed the Stretch Armstrong movie from their schedules.[64]

Hasbro filed suit against Sweetpea Entertainment and Warner Bros. on May 12, 2013 regarding the announced Dungeons & Dragons (D&D) movie based on Chainmail. Hasbro had asserted that rights had reverted to Hasbro, while Sweetpea felt they had the rights under a 1994 agreement with TSR. Hasbro had reportedly just agreed to license D&D movie rights to Universal.[65] On August 3, 2015, Warner Bros. announced that they will be developing a Dungeons & Dragons movie as a resolution to the lawsuit. The film will be based on the Forgotten Realms campaign world with Courtney Solomon and Roy Lee producing, David Leslie Johnson writing the screenplay, and produced by Sweetpea Entertainment and Allspark Pictures.[66]

In January 2014, Hasbro announced a franchise film deal with 20th Century Fox for Magic: The Gathering by its subsidiary Wizards of the Coast.[67] In October 2014, the studio announced its film self-finance/co-finance label Allspark Pictures with its first existing project Jem and the Holograms, along with My Little Pony: The Movie.[2]

Hasbro's first original film project, Hacker Camp, was assigned to writer Tripper Clancy in February 2015.[68] By July 2015, the Monopoly satire film with Emmett/Furla was set aside with Hasbro announcing that Lionsgate will distribute a Monopoly film with Andrew Niccol writing the film as a family-friendly action adventure film[69] co-financed and produced by Lionsgate and Hasbro's Allspark Pictures.[70]

Films' parent unit, Hasbro Studios, on December 15, 2015 agreed with Paramount Pictures to a deal creating a five-property movie universe by financing unit Allspark Pictures and distributed by Paramount Pictures. The properties in this movie-verse are G.I. Joe, Micronauts, Visionaries, M.A.S.K. and Rom. A writers’ room was organized to develop a "creative roadmap".[11] On April 21, 2016, The Hollywood Reporter has reported that Michael Chabon, Brian K. Vaughan, Nicole Perlman, Lindsey Beer, Cheo Coker, John Francis Daley & Jonathan Goldstein, Joe Robert Cole, Jeff Pinkner, Nicole Riegel and Geneva Robertson has joined the writers room.[71]

On November 4, 2016, The Weinstein Company has announced that a Furby movie is in development as a live action/CG-animated movie produced under the TWC-Dimension label.[72]

After two attempts to purchase or merge with a filmed entertainment company, DreamWorks Animation and Lionsgate, fell apart due to pricing differences, Hasbro Studios moved to create a full-fledged movie studio. Thus in October 2017, the company hired Greg Mooradian, currently working at Fox 2000, as president of Allspark Pictures starting January 2018. Variety's sources also indicated that the company was looking for financing for a while in the hundred million dollars range.[73] By November 2017, a five-year exclusive distribution and production pact was signed between Hasbro and Paramount Pictures for Allspark Pictures and Allspark Animation films. Plus Meghan McCarthy was promoted to head up Allspark Animation.[56]

Feature-length films

Title Production by Year Budget Box office Note
Transformers July 3, 2007 $150 million $709.7 million[74]
Transformers: Revenge of the Fallen June 24, 2009 $200 million $836.3 million[75]
G.I. Joe: The Rise of Cobra
August 7, 2009$175 million[76] $302.5 million[77]
Transformers: Dark of the Moon
  • Paramount Pictures
  • di Bonaventura Pictures
 June 29, 2011 $195 million $1.12 billion[78]
Battleship May 18, 2012 $209–220 million[79] $303 million[80]
G.I. Joe: Retaliation
March 28, 2013 $155 million $375.7 million[81]
Transformers: Age of Extinction
June 27, 2014 $210 million $1.104 billion[83]
Ouija October 24, 2014 $5 million $103.6 million[84]
Jem and the Holograms
  • Universal Pictures
  • Blumhouse Productions
  • SB Projects
  • Allspark Pictures
 October 23, 2015 $2.3 million[85] [2][86]
Ouija: Origin of Evil
  • Universal Pictures
  • Blumhouse Productions
  • Platinum Dunes
  • Allspark Pictures
October 21, 2016$9–12 million $81.7 million[87] [88]
Transformers: The Last Knight
  • Paramount Pictures
  • di Bonaventura Pictures
June 21, 2017$217 million $605.4 million[89] [90]
My Little Pony: The MovieAllspark Pictures
DHX Media
Lionsgate (distribution)		October 6, 2017$6.5 million[91] $60.3 million[92] Animated[93][94]

Upcoming films

Upcoming films
Title Production by Year Note
Bumblebee
  • Paramount Pictures
  • di Bonaventura Pictures
  • Allspark Pictures
 December 21, 2018 [90]
G.I. Joe: Ever Vigilant
  • Paramount Pictures
  • Metro-Goldwyn-Mayer Pictures
  • Skydance Media
  • Allspark Pictures
  • di Bonaventura Pictures
 March 27, 2020 [13][95]
Micronauts
  • Allspark Pictures
  • Paramount Pictures
 October 16, 2020 [95]
Untitled Dungeons & Dragons reboot
July 23, 2021 [66][95]
Untitled film
  • Allspark Pictures
  • Paramount Pictures
 October 1, 2021 [95]

Films announced/in development

Announced/in development films
TitleProduction byNote
Magic: The Gathering [67]
Play-Doh [96]
Beyblade
[97]
Monopoly
[70]
Hacker Camp
  • TBA
 [68]
Action Man [98]
Clue
[99]
Furby [72]
Transformers One animated film (working title)
[100]
Untitled Hanazuki: Full of Treasures film
[101]
Untitled Transformers film
  • TBA
 [102]
Rom the Spaceknight
  • Paramount Pictures
  • Allspark Pictures
 [103]
M.A.S.K. [104][105][106]
Untitled Power Rangers sequel
[107][108]

See also

References

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  2. 1 2 3 4 Graser, Marc (October 20, 2014). "'My Little Pony' Movie in the Works at Hasbro Studios (EXCLUSIVE)". Variety. Retrieved October 23, 2014.
  3. 1 2 McLean, Thomas J. (March 30, 2012). "Hasbro co-prods a go". Variety. Retrieved January 5, 2017.
  4. 1 2 3 "Hasbro Reacquires Sunbow Cartoons". icv2.com. May 15, 2008. Retrieved 6 April 2013.
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  9. ↑ Graser, Marc (2014-08-25). "Hasbro Studios Taps Josh Feldman as Head of Development". Variety. Retrieved 2017-10-18.
  10. ↑ Lipshutz, Jason (August 3, 2015). "Jem and the Holograms Tribute Album to be Released Friday". Billboard. Retrieved April 26, 2018.
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  34. ↑ "Hasbro: The Next Chapter in Storytelling". License! Global. Retrieved 2016-10-12.
  35. ↑ Gizmodo - Video, retrieved 2018-08-18
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  37. ↑ "Monopoly Millionaires' Club' gets a premiere date". Entertainment Weekly. Retrieved 8 February 2015.
  38. ↑ Albiniak, Paige. "Exclusive: 'Monopoly Millionaires' Club' Won't Pass Go to Season 3". Broadcasting & Cable. Retrieved 2016-05-03.
  39. ↑ "eOne & Hasbro Studios Unveil Boggle-Based Game Show - TVFORMATS". TVFORMATS. 2017-03-02. Retrieved 2017-06-03.
  40. ↑ Desk, TV News. "Classic Hasbro Game BOGGLE Coming to New TV Game Show". Retrieved 2017-06-03.
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  47. ↑ "THE GIRLS OF CANTERLOT HIGH RETURN TO DISCOVERY FAMILY IN THREE NEW MY LITTLE PONY: EQUESTRIA GIRLS SPECIALS TO AIR THROUGHOUT THE NETWORK'S ANNUAL "SUMMER SPLASH" PROGRAMMING EVENT". Discovery Press Web. Retrieved 2017-06-03.
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  53. ↑ "'Power Rangers Legacy Wars Street Fighter Showdown' Short Film Released". ComicBook.com. 2018-10-08. Retrieved 2018-10-08.
  54. ↑ Burke, Jade (September 12, 2016). "Hasbro and Sony unveil new My Little Pony Christmas album". ToyNews. NewBay Media. Retrieved April 26, 2018.
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  65. ↑ Gardner, Eriq (May 14, 2013). "Hasbro Sues to Stop Warner Bros. 'Dungeons and Dragons' Film". The Hollywood Reporter. Retrieved August 8, 2015.
  66. 1 2 Khatchatourian, Maane (August 3, 2015). "'Dungeons & Dragons' Movie in Works at Warner Bros. as Lawsuit Ends". Variety. Retrieved August 3, 2015.
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  71. ↑ Kit, Borys (April 21, 2016). "Hasbro Cinematic Universe Takes Shape With Michael Chabon, Brian K. Vaughan, Akiva Goldsman (Exclusive)". The Hollywood Reporter.
  72. 1 2 McNary, Dave (2016-11-03). "AFM: Bob Weinstein Unveils Furby Movie for TWC-Dimension". Variety. Retrieved 2016-11-04.
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  74. ↑ "Transformers (2007)". Box Office Mojo. December 12, 2012.
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