KENO (AM)

KENO is a Spanish language sports/talk AM radio station in Las Vegas, Nevada owned by Lotus Communications.[1]

For other uses, see Keno (disambiguation).
KENO
CityLas Vegas, Nevada
Broadcast areaLas Vegas Valley
Branding1460 Deportes Vegas
Frequency1460 kHz
First air dateJanuary 1941 (1941-01)
FormatSports
Language(s)Spanish
Power10,000 watts (day)
620 watts (night)
ClassB
Facility ID38449
Transmitter coordinates36°11′25″N 115°10′35″W
Call sign meaningReference to the casino game KENO
OwnerLotus Communications
(Lotus Broadcasting Corp.)
Sister stationsKKGK, KLAV, KOMP, KRLV, KWID, KWWN, KXPT
Websitehttps://www.deportesvegas.com

Its studios are in the unincorporated community of Spring Valley in Clark County and its transmitter is northwest of downtown Las Vegas.

History

KENO, Las Vegas' first successful radio station, was founded in 1941 by Laura Belle and Maxwell Kelch. (John Heaton had operated KGIX from 1930 to 1935, but low power and limited hours made it unprofitable.) For much of its early history, KENO broadcast out of the El Rancho Vegas on Las Vegas Boulevard. Southern Nevada's first radio show was called "Listen Ladies" and was hosted by Laura Belle Kelch. Listen Ladies provided home and household advice to women in the 1940s.

The station played top 40 from the 1950s to the early 1980s, using the slogan "Music Radio 1460" in the 1960s and 70s. KENO also had and FM station at 92.3, until 1982 when it changed its call sign to KOMP and began playing album-oriented rock. KENO 1460 switched to AC/oldies in the early 1980s and then went to the straight oldies format in the latter part of the decade around 1987 and 1988. The oldies format lasted until 1993.

KENO was originally on 1370 kHz. Under the NARBA treaty of March, 1941 it moved to 1400 kHz. It moved to 1460 kHz in 1951.

Prior to switching to Spanish, KENO was the Las Vegas affiliate of the Jim Rome Show. The station was the flagship station for the Las Vegas 51s, then the Class AAA affiliate of the Los Angeles Dodgers.

On March 3, 2008, the station changed its format to ESPN Deportes Radio, and the previous programming was moved to KBAD 920 kHz. KBAD's programming was moved to 1100 kHz, KWWN.

On April 12, 2017, it was announced that KENO would carry Spanish-language broadcasts of selected Vegas Golden Knights NHL games, making it the third team to offer Spanish-language radio broadcasts.[2][3][4]

References
  1. Arbitron Station Information
  2. "By broadcasting select games in Spanish, Golden Knights aim to reach new demographic". Las Vegas Sun. Retrieved 18 April 2017.
  3. "Golden Knights, Lotus Broadcasting happy with partnership". Las Vegas Review-Journal. Retrieved 19 April 2017.
  4. Carp, Steve (April 11, 2017). "Fox Sports Radio to be broadcast home for Golden Knights". Las Vegas Review-Journal. Retrieved April 13, 2017.
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