WOGX

WOGX
(Semi-satellite of WOFL, Orlando, Florida)
Ocala/Gainesville, Florida
United States
City Ocala, Florida
Branding Fox 51 (general)
Fox 35 News (newscasts)
Slogan We Are Fox 51 (general)
The News Station (newscasts)
Channels Digital: 31 (UHF)
Virtual: 51 (PSIP)
Subchannels 51.1 Fox
51.2 Movies!
51.3 Ion Television
Affiliations Fox (O&O) (1991–present)
Owner Fox Television Stations, LLC
First air date November 1, 1983 (1983-11-01)
Call letters' meaning Ocala–Gainesville FoX
Sister station(s) WOFL, WRBW, WTVT, Fox Sports Florida, Sun Sports
Former callsigns WBSP-TV (1983–1987)
Former channel number(s) 51 (UHF analog, 1983–2009)
Former affiliations Independent (1983–1991)
Transmitter power 500 kW
Height 259 m (850 ft)
Facility ID 70651
Transmitter coordinates 29°21′33.2″N 82°19′42.6″W / 29.359222°N 82.328500°W / 29.359222; -82.328500
Licensing authority FCC
Public license information:
(
Semi-satellite of WOFL, Orlando, Florida) Profile

(
Semi-satellite of WOFL, Orlando, Florida) CDBS
Website www.wogx.com

WOGX, virtual channel 51 (UHF digital channel 31), is a Fox owned-and-operated television station serving Gainesville, Florida, United States that is licensed to Ocala. The station is owned by the Fox Television Stations subsidiary of 21st Century Fox, and although identifying as a separate station in its own right, WOGX is actually considered a semi-satellite of WOFL (channel 35) in Orlando. As such, it clears all network programming as provided through its parent station but airs a separate offering of syndicated programming, albeit with separate local commercials and legal station identifications. Gainesville is by far the smallest designated market area in the U.S. with a "Big Four" network O&O.

WOGX maintains an advertising sales office in Gainesville, and its transmitter is located in unincorporated Marion County, between Williston and Fairfield. Master control and most internal operations of WOGX originate from the studios of WOFL and MyNetworkTV O&O WRBW (channel 65) in Lake Mary. On cable, WOGX can be seen on Cox channel 13 in Gainesville and Altitude Communications channel 13 in High Springs. There is a high definition feed offered on Cox digital channel 1013 in Gainesville.

The Gainesville television market is located between several other Florida media markets. As a result, the Cox and Charter Spectrum systems in Marion County (part of the Orlando market) do not carry WOGX but opt instead for WOFL, despite Ocala being WOGX's city of license. In addition, the Comcast Xfinity system in Marion County carries WOFL's HD signal on its digital tier in lieu of one from WOGX.

History

The station began as independent station WBSP-TV on November 1, 1983. The original owners, Big Sun Television, sold WBSP to Wabash Valley Broadcasting of Terre Haute, Indiana in 1986[1] which changed the call letters to the current WOGX in 1987. The previous calls now belong to a repeater of Fort Myers Univision affiliate WUVF-LP.

On May 30, 1991, the station became a Fox affiliate. Prior to then, Gainesville did not have a Fox affiliate of its own. Cox's Gainesville system didn't carry any of the nearest Fox affiliates—WOFL, Tampa Bay's WTOG (through 1988 when Fox moved to WFTS-TV), or Jacksonville's WAWS (now WFOX-TV). Marion County, home to Ocala, had received Fox programming through WOFL and WTOG (until 1988). Citrus County (which is part of the Tampa Bay market, but has long been claimed by WOGX as part of its primary coverage area) received Fox from W49AI (now WYKE-CD), which at the time was a repeater of WOFL (except for late night programming as W49AI signed-off at midnight). W49AI was forced to discontinue Fox and WOFL programming upon WOGX's affiliation.

Channel 51 struggled for most of its first decade on the air, as Gainesville was not large enough for the station to be viable on its own. This was true even after the switch to Fox; until the network began airing a full week's worth of programming in 1994, most Fox stations were essentially programmed as independents. Finally, in 1996, Wabash Valley Broadcasting sold WOGX to the Meredith Corporation, owner of WOFL.[2] Meredith turned WOGX into a semi-satellite of WOFL, and closed down WOGX's separate facility on Southwest 37th Avenue in Ocala (along I-75). While Meredith retained a separate sales office for WOGX in Gainesville, most operations were merged at WOFL's studios in Lake Mary. In 2002, Meredith sold WOFL and WOGX to Fox Television Stations in a deal that also saw Meredith obtain KPTV in Portland, Oregon. This made WOFL and WOGX both Fox owned-and-operated stations as well as sister to WRBW (then a UPN affiliate).

Sometime in late 2009, the station redesigned its website to match other Fox-owned stations (including WOFL) although it still does not use a "MyFox"-style web address. In addition, the domain names "MyFoxGainesville.com" and "MyFoxOcala.com" both redirect to WOGX's website, wogx.com.

Until WNBW-DT signed on, WOGX was the only commercial television station in the Gainesville–Ocala market to never have changed its affiliation.

Averted trade to Sinclair Broadcast Group

On December 6, 2017, it was reported that Fox may trade the station (alongside WOFL) to Sinclair Broadcast Group in exchange for some larger market Fox affiliates from Sinclair that are in NFL markets, as part of Sinclair's larger deal to acquire Tribune Media. That would make the station a sister station to WGFL, WNBW, and their various low-powered sister stations. Since Sinclair doesn't own either WGFL or WNBW outright, it can acquire WOGX while continuing to operate WGFL and WNBW under a master service agreement.[3] However, on May 9, 2018, Fox officially announced which television stations it would purchase from Sinclair. The deal gives Sinclair the option to acquire Fox stations KTBC in Austin, Texas, as well as WFLD in Chicago.[4] This means that WOGX, along with WOFL, will not be sold to Sinclair and will remain Fox owned-and-operated stations.

Digital television

Digital channels

The station's digital signal is multiplexed:

Channel Video Aspect PSIP short name Programming[5]
51.1720p16:9WOGX-DTMain WOGX programming / Fox
51.2480iMovies!Movies![6]
51.3ion-tvIon Television

Analog-to-digital conversion

WOGX discontinued regular programming on its analog signal, over UHF channel 51, on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition UHF channel 31.[7] Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 51.

News operation

WOGX presently broadcasts 53 hours of locally produced newscasts each week (9 hours on weekdays and 4 hours on weekends). All newscasts are simulcast from WOFL, with coverage focused on the Orlando metro area.

Although there is a separate title open seen on WOGX (branded as Fox 51 News) [8] and its own channel "bug" in the bottom left-hand corner of the screen during all WOFL news simulcasts, there are no separate local inserts targeted to the Gainesville/Ocala area since there are no news-related personnel based out of WOGX's facility. WOFL does, however, provide regional coverage (such as sports events at the University of Florida) when conditions warrant or during severe weather coverage (i.e. a tornado warning).[9][10]

WOGX began simulcasting WOFL's newscasts when its news department launched in March 1998. Currently, it clears all newscasts from the Orlando station except for the weeknight 11:00 p.m. news (Fox 35 NewsEdge - 11 at 11:00 and Fox 35 SportsZone). The 9:00 a.m. weekday morning hour was not originally a part of it, but WOGX subsequently added that.[11] It has also started to carry the hour-long weeknight 6:00 p.m. news and even the weekend morning edition of Good Day Orlando from 8:00–10:00 a.m. from WOFL.

References

  1. "Application Search Details (1)". CDBS Public Access. Federal Communications Commission. Retrieved June 21, 2009.
  2. "Application Search Details (2)". CDBS Public Access. Federal Communications Commission. Retrieved June 21, 2009.
  3. Jones, Scott (November 30, 2017). "Exclusive! Sinclair to Sell 6-10 Stations to Fox Television". FTV Live. Retrieved December 6, 2017.
  4. Battaglio, Stephen. "Sinclair Broadcast Group agrees to sell seven TV stations to Fox". latimes.com. Retrieved 2018-06-01.
  5. RabbitEars TV Query for WOGX
  6. Fox O&O, Weigel Launch Movies! Digi-Net, Broadcasting & Cable, January 28, 2013.
  7. "DTV Tentative Channel Designations for the First and the Second Rounds" (PDF). Archived from the original (PDF) on 2013-08-29. Retrieved 2012-03-24.
  8. https://m.youtube.com/watch?v=kVbtyMn1Pas
  9. http://tvlistings.zap2it.com/tvlistings/ZCSGrid.do?fromTimeInMillis=1367294400000&stnNum=32622&channel=1013&sgt=grid
  10. http://tvlistings.zap2it.com/tvlistings/ZCSGrid.do?fromTimeInMillis=1367294400000&stnNum=21221&channel=1035&sgt=grid
  11. Lots of changes within the Gainesville market that I didn't know about... The Changing Newscasts Blog, September 13th, 2014.
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