TT (song)

"TT"
Single by Twice
from the album Twicecoaster: Lane 1 and #Twice
Released October 24, 2016
Format Digital download
Genre K-pop, electropop[1]
Length 3:34
Label JYP Entertainment
Songwriter(s)
Twice singles chronology
"Cheer Up"
(2016)		 "TT"
(2016)		 "Knock Knock"
(2017)

"Cheer Up"
(2016)		 "TT"
(2016)		 "Knock Knock"
(2017)
Music video
"TT" on YouTube

"TT" is a song recorded by South Korean girl group Twice, the lead single of their third extended play (EP) Twicecoaster: Lane 1. The song was released on October 24, 2016 by JYP Entertainment and distributed by KT Music. It is written and composed by Sam Lewis and Black Eyed Pilseung respectively. The title "TT" refers to the emoticon used to express crying or sadness.[2]

The Japanese version of "TT" was released as the lead single for their first Japanese compilation album, #Twice.[3] Its accompanying music video was released on June 21, 2017.

Background and release

On October 10, 2016 JYP Entertainment announced Twice's comeback with the title track "TT" from their third EP Twicecoaster: Lane 1. The first teaser for the music video was unveiled on October 20, featuring a boy and a girl wearing Halloween costumes, followed by the second teaser on the 21st. It was released on October 24 as a digital download on various music sites.[4][5][6][7]

A remix version titled "TT (Tak Remix)" was released on February 20, 2017 as a bonus track from Twice's special album Twicecoaster: Lane 2.[8]

Composition

"TT" was composed by Black Eyed Pilseung, who is also the composer Twice's hit songs "Like Ooh-Ahh" and "Cheer Up", and arranged by Rado. It has lyrics written by Sam Lewis, which describes a girl's pounding heart as she falls in love for the first time. It is a pop song with heavy electronic influences and steady snare beats.[1][10] Of the song, Twice member Jihyo said "We've got a song that best shows Twice's energetic, bright vibe that we've shown since 'Like Ooh-Ahh' and 'Cheer Up'".[11]

Music video

The music video for title track "TT" was directed by Naive, the same production team behind the music videos for Twice's songs "Like Ooh-Ahh" and "Cheer Up".[12] It earned more than 5 million views on YouTube in less than 24 hours since its release. As of 2016, the video set a new record in only 40 hours, making it the fastest K-pop group music video to reach 10 million views and then broke the record of fastest to reach 20 million views in 114 hours (4 days 18 hours).[2][13][14][15]

In early 2017, the music video for "TT" hit 100 million views and became the most viewed K-pop girl group music video of all time.[16][17] It also recorded the first K-pop female act and the fastest idol group to achieve 200 million and 300 million YouTube views.[18][19][20] In September 2018, the music video became the first by a K-pop female act to hit 400 million views on YouTube.[21]

In the music video, the members showcased different personalities and famous characters through Halloween-themed cosplays: Jeongyeon and Momo portray Pinocchio and Tinker Bell respectively. Dahyun is White Rabbit of Alice's Adventures in Wonderland while Sana is Hit-Girl of Kick-Ass comic series. Chaeyoung is The Little Mermaid and Nayeon is a cute devil. Mina is a female pirate reminiscent of Pirates of the Caribbean. Tzuyu and Jihyo have contrasting concepts; Tzuyu is a mysterious vampire in a black see-through dress while Jihyo is a mix of Elsa from Frozen and the White Queen from Alice Through the Looking Glass—wearing a long white dress.[22][23][24] The video ends with a "To be continued" message, hinting to the album's sequential nature.[1]

Commercial performance

"TT" became one of the best-performing songs in 2016, as it claimed the top spot of Gaon's Digital Chart for four consecutive weeks. It also peaked at number 2 and 3 on Billboard charts' World Digital Songs and Billboard Japan Hot 100, respectively.[25][26][27][28]

It placed at No. 6 of 2017 Billboard Japan Hot 100, the only Korean song on the ranking.[29]

Japanese version

A few weeks after the release, "TT pose", which is part of the choreography of "TT", became a trend in Japan. It was imitated by several Japanese celebrities on SNS and became popular among teenagers. On February 24, 2017, Twice officially announced that their debut in Japan was set for June 28. They released a compilation album titled #Twice which consists of ten songs including both Korean and Japanese-language versions of "TT".[30][31][32][33] It has Japanese lyrics written by Shoko Fujibayashi.[3]

The full music video of the Japanese version of "TT" was released on June 21. It was directed by Jimmy of BS Pictures, the same team that produced other JYP Entertainment artists' music videos including 2PM's "The Time We Have Spent Together", Got7's "Hey Yah" and "My Swagger", and more.[34][35] It ranked at No. 4 of YouTube Japan Top Trend Music Video in 2017.[36]

Charts

Certifications

Region CertificationCertified units/Sales
Japan (RIAJ)[43] Gold 100,000^

*sales figures based on certification alone

Accolades

Year Award Category Result Ref.
2017 26th Seoul Music Awards Female Dance Performance Award Won [44]
6th Gaon Chart Music Awards Song of the Year – October Won [45]
2018 32nd Japan Gold Disc Award Song of the Year by Download (Asia)[lower-alpha 2] Won [46]

Music program awards

Program Date Ref.
The Show (SBS MTV) November 1, 2016 [47]
Show Champion (MBC Music) November 2, 2016 [48]
M Countdown (Mnet) November 3, 2016 [49]
November 10, 2016 [50]
Music Bank (KBS) November 4, 2016 [51]
November 11, 2016 [52]
November 18, 2016 [53]
November 25, 2016 [54]
December 2, 2016 [55]
January 6, 2017 [56]
Inkigayo (SBS) November 6, 2016 [57]
November 13, 2016 [58]
November 20, 2016 [59]

Notes

  1. ↑ Peak chart position of "TT (Japanese ver.)" on Oricon Digital Singles Chart.
  2. ↑ Award received by "TT (Japanese ver.)"

References

  1. 1 2 3 4 Herman, Tamar. "TWICE Talks 'TT' Video, Sings Chorus A Cappella: Exclusive". Billboard. Billboard. Retrieved June 28, 2017.
  2. 1 2 Benjamin, Jeff. "TWICE ARE COSPLAY QUEENS IN HALLOWEEN-THEMED 'TT' VIDEO: WATCH". Fuse. Fuse, LLC. Retrieved October 24, 2016.
  3. 1 2 "[EP] #TWICE". Melon. LOEN Entertainment, Inc. Retrieved June 30, 2017.
  4. ↑ Min, Susan. "Twice Confirms Comeback Date as October 24". Mwave. CJ E&M enewsWorld. Retrieved June 28, 2017.
  5. ↑ Min, Susan. "[Video] Twice Releases Fairytale Themed Music Video Teaser". Mwave. CJ E&M enewsWorld. Retrieved June 28, 2017.
  6. ↑ "TWICE Wants You To Be One In A Million". BNT News International. BNT News. Retrieved June 28, 2017.
  7. ↑ Min, Susan. "[Video] Twice Sweeps Top Music Real-Time Charts with 'TT'". Mwave. CJ E&M enewsWorld. Retrieved June 28, 2017.
  8. ↑ "TWICEcoaster : LANE 2". Naver Music. Naver Corp. Retrieved July 2, 2017.
  9. ↑ "TWICEcoaster : LANE 1". Twice official website (in Korean). JYP Entertainment. Retrieved June 28, 2017.
  10. ↑ "TWICEcoaster : LANE 1". Twice official website. JYP Entertainment. Retrieved June 28, 2017.
  11. ↑ "TWICE's new EP bets on cheerful vibe". Yonhap. Yonhap News Agency. Retrieved October 24, 2016.
  12. ↑ "TWICE(트와이스) "TT" M/V". Studio Naive. October 24, 2016. Retrieved October 24, 2016.
  13. ↑ Kim, Ji-yeon. "Twice Sets New Record with 'TT' Music Video". Mwave. CJ E&M enewsWorld. Retrieved October 25, 2016.
  14. ↑ Kim, Mi-ji. "트와이스 'TT' MV, 40시간만에 천만뷰 돌파…K팝그룹 중 최단기간". Naver (in Korean). Xports News. Retrieved October 25, 2016.
  15. ↑ Son, Mi-kyeong. "트와이스 'TT' 뮤비, K팝 아이돌 최단 2천만뷰 돌파..역대급 기록". Naver (in Korean). OSEN. Retrieved October 29, 2016.
  16. ↑ "TWICE's 'TT' music video tops 100 mln YouTube views". Yonhap. Yonhap News Agency. Retrieved January 3, 2017.
  17. ↑ "'TT' becomes most-viewed video by K-pop girl band". Yonhap. Yonhap News Agency. Retrieved May 14, 2017.
  18. ↑ "TWICE's 'TT' music video tops 200 mln YouTube views". Yonhap. Yonhap News Agency. Retrieved May 26, 2017.
  19. ↑ "TWICE's 'TT' music video tops 300 mln YouTube views". Yonhap. Yonhap News Agency. Retrieved December 22, 2017.
  20. ↑ Ha, Kyung-heon. "트와이스 'TT' 뮤비 유튜브 조회수 3억건 돌파…한국 여성 아티스트 최초". Naver (in Korean). Sports Kyunghyang. Retrieved December 22, 2017.
  21. ↑ "TWICE's 'TT' music video tops record 400 mln YouTube views". Yonhap News. September 17, 2018. Retrieved September 17, 2018.
  22. ↑ Park, Young-ung. "[SC초점] "기록 또 新기록" 트와이스, 국민걸그룹 향한 3번째 도약 (종합)". Naver (in Korean). Sports Chosun. Retrieved October 24, 2016.
  23. ↑ Kim, Ah-rim. "할로윈 코스튬은 트와이스와 함께". Naver News (in Korean). Daily News. Retrieved October 24, 2016.
  24. ↑ Son, Hyo-jeong. ""절친들의 꿀잼 폭로전"…'최파타' 트와이스, 러블리 소녀들[종합]". Naver (in Korean). TV Report. Retrieved October 25, 2016.
  25. 1 2 "TT" on Gaon Digital Chart:
    • "2016년 44주차 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved June 28, 2017.
    • "2016년 45주차 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved June 28, 2017.
    • "2016년 46주차 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved June 28, 2017.
    • "2016년 47주차 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved June 28, 2017.
  26. 1 2 "World Digital Song Sales". Billboard. November 12, 2016. Retrieved October 31, 2016.
  27. ↑ Benjamin, Jeff. "TWICE Hit New Highs on World Albums, World Digital Songs & YouTube Charts Thanks to 'TT'". Billboard. Billboard. Retrieved June 28, 2017.
  28. 1 2 "ARTISTS / Twice". Billboard. Billboard Music. Retrieved August 31, 2017.
  29. 1 2 "2017 Year-End Rankings". Billboard Japan (in Japanese). December 8, 2017. Retrieved December 8, 2017.
  30. ↑ "女子中高生に人気の"TTポーズ"を生んだ、ピコ太郎超えの韓国グループとは?". Oricon News (in Japanese). Oricon ME Inc. Retrieved June 28, 2017.
  31. ↑ "TWICE to debut in Japan in June". Yonhap News. Yonhap News Agency. Retrieved June 28, 2017.
  32. ↑ "2017年6月28日にデビューにしてベストアルバム「#TWICE」リリースで日本上陸!！". Twice Japanese website (in Japanese). Warner Music Japan. Retrieved June 28, 2017.
  33. ↑ Yoon, Min-sik. "Twice to debut in Japan". K-pop Herald. Herald Corporation. Retrieved June 28, 2017.
  34. ↑ "[JYP ENT] TWICE 'TT' MV (Japanese Ver.)". Facebook. BSPictures Co., Ltd. June 21, 2017. Retrieved June 21, 2017.
  35. ↑ "BSPictures Portfolio". BSPictures. BSPictures Co., Ltd. Retrieved June 22, 2017.
  36. ↑ "YouTube年間音楽1位は「打上花火」 米津玄師、TWICEは3作TOP10". Oricon News (in Japanese). Oricon ME Inc. December 19, 2017. Retrieved December 22, 2017.
  37. ↑ 週間　デジタルシングル（単曲）ランキング – 2018年01月15日付. Oricon News (in Japanese). Oricon ME inc. Archived from the original on January 10, 2018. Retrieved January 10, 2018.
  38. ↑ "BillboardPH Hot 100 – July 10". Billboard Philippines. Algo-Rhythm Communications Inc. Archived from the original on July 13, 2017. Retrieved June 28, 2018.
  39. ↑ "BillboardPH K-Pop Top 5 – September 29". Billboard Philippines. Algo-Rhythm Communications Inc. Archived from the original on 2017-12-13. Retrieved June 28, 2018.
  40. ↑ "Kpop Hot 100 (week of May 29, 2017 – June 4)". Billboard Korea. Retrieved December 5, 2017.
  41. ↑ "2016년 Digital Chart" (in Korean). Retrieved June 28, 2017.
  42. ↑ "2017년 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved January 13, 2018.
  43. ↑ ゴールドディスク認定　一般社団法人 日本レコード協会 (in Japanese). Recording Industry Association of Japan. Retrieved March 20, 2018. Note: To retrieve all song certifications, 1) type in TWICE in the box "アーティスト", 2) click 検索
  44. ↑ "[제26회 서울가요대상] 트와이스, 최고음원상 수상 '3관왕 달성'". Naver (in Korean). Sports Seoul. Retrieved June 28, 2017.
  45. ↑ Hwang, Soo-yeon. "[6th 가온차트]"더 없이 공정했다"..엑소 4관왕·블랙핑크 3관왕(종합)". Naver (in Korean). Herald Pop. Retrieved June 28, 2017.
  46. ↑ "第32回 日本ゴールドディスク大賞・受賞作品／アーティスト". Japan Gold Disc Award (in Japanese). Recording Industry Association of Japan. Retrieved February 26, 2018.
  47. ↑ Jang, Ji-min. "'더쇼' 트와이스 1위, 정연 "생일날 큰 선물 받았다" 소감 밝혀". E Today (in Korean). E Today. Retrieved November 2, 2016.
  48. ↑ Lee, Sang-eun. "트와이스, 컴백하자마자 '쇼챔피언' 1위… 트로피 싹쓸이 시동". Kyeong-in Ilbo (in Korean). Kyeong-in Ilbo. Retrieved November 2, 2016.
  49. ↑ Lee, Ji-young. "[Video] Twice Takes Home Third 'TT' Win on 'M COUNTDOWN'". Mwave. CJ E&M enewsWorld. Retrieved November 5, 2016.
  50. ↑ Lee, Ji-young. "[Video] Twice Wins 'M COUNTDOWN' For Second Week". Mwave. CJ E&M enewsWorld. Retrieved November 12, 2016.
  51. ↑ Kim, Joo-ae. "'뮤직뱅크' 트와이스 1위, 'TT'로 벌써 4관왕…MC민혁 '아쉬운 작별' (종합)". Naver (in Korean). Xports News. Retrieved November 5, 2016.
  52. ↑ Kim, Ah-young. "'뮤뱅' 트와이스, 엑소 첸백시 누르고 1위.."사나와 기쁨 함께 하고파"". Naver (in Korean). Star News. Retrieved November 12, 2016.
  53. ↑ Jeon, Won. "트와이스, 태연 제치고 '뮤직뱅크' 또 1위…벌써 음방 9관왕". Naver (in Korean). My Daily. Retrieved November 19, 2016.
  54. ↑ Yoon, Sang-geun. "[★밤TView]트와이스, 샤이니 꺾고 '뮤뱅' 정상..11관왕 달성". Naver (in Korean). Star News. Retrieved November 25, 2016.
  55. ↑ Kim, Mi-ri. "'뮤뱅' 트와이스, 'TT'로 12관왕…효연 솔로데뷔·B1A4 라붐 컴백 (종합)". Naver (in Korean). My Daily. Retrieved December 3, 2016.
  56. ↑ Kim, Young-rok. "트와이스 TT, 깜짝 '뮤직뱅크' 1위…AOA-NCT127 컴백 [종합]". Naver (in Korean). Sports Chosun. Retrieved January 7, 2017.
  57. ↑ Yoo, Soo-kyeong. "'인기가요', 눈 뗼 수 없는 '알찬 무대'…1위는 트와이스(종합)". Naver (in Korean). News1 Korea. Retrieved November 6, 2016.
  58. ↑ Lee, Mi-hyun. "[종합IS] '인기가요' 트와이스, 1위 8관왕…아이돌 줄컴백". Naver (in Korean). Ilgan Sports. Archived from the original on October 19, 2017. Retrieved November 19, 2016.
  59. ↑ Na, Geum-joo. "트와이스, '인기가요' 또 1위…지상파 트리플 크라운 (종합)". Naver (in Korean). Xports News. Retrieved November 20, 2016.
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