Likey

"Likey"
Single by Twice
from the album Twicetagram
Released October 30, 2017
Format Digital download
Genre
Length 3:28
Label JYP Entertainment
Songwriter(s)
Twice singles chronology
"One More Time"
(2017)		 "Likey"
(2017)		 "String Module Error: Match not found"
(String Module Error: Match not found)

"One More Time"
(2017)		 "Likey"
(2017)		 "Heart Shaker" (2017)
Music video
"Likey" on YouTube

"Likey" (stylized as "LIKEY") is a song recorded by South Korean girl group Twice, the lead single of their first full-length album Twicetagram. The song was released on October 30, 2017 by JYP Entertainment and distributed by Genie Music.

Background and release

Twice's comeback with their first full-length album, along with the lead single "Likey", was officially announced on October 16, 2017.[2][3] The two music video teasers for the song were uploaded online on October 28.[4][5] "Likey" and its music video was released on the 30th as a digital download on various music sites.[6]

Composition

"Likey" was composed by Black Eyed Pilseung and Jeon Gun. It was Twice's fourth collaboration with Black Eyed Pilseung, after their hit singles "Like Ooh-Ahh", "Cheer Up" and "TT".[8]

The future electro-pop single opens with a synth-pop sound and continues with children cheering, trumpeting horns, old-school synthesizer samples throughout the track.[1][6] Lyrically, it is about the agony of trying to elicit a social-media "like" from a crush. It also describes the struggle of maintaining a beautiful social media image.[9][10]

Music video

Produced by Naive Creative Production for JYP Entertainment, the music video of "Likey" was directed by Kim Young-jo and Yoo Seung-woo. It was uploaded on October 30, 2017 at the official YouTube channel of JYP Entertainment.[11]

The music video was entirely filmed in Vancouver, British Columbia, Canada in early September 2017, showcasing some of the most iconic areas in the region.[12][13][14] It was featured in CTV News Vancouver—stating that the video is expected to boost tourism of the city.[10] Some parts of it was personally filmed by Twice leader Jihyo.[15]

Twice performing "Likey" in the 2017 Melon Music Awards in December 2017

Early on in the video, Twice is seen clowning around at the Sunset Beach roller hockey rink with views of the ocean and Granville Island behind them. They also gather in a gelato shop. Backdrops for the dance routine include Gastown alley and Maple Tree Square, Alley Oop (the colourful downtown backlane between Granville Street and Seymour streets) and Stanley Park's Hallelujah Point. In the mix, it also features the Gastown Steam Clock, Angel Hand-Painted Fashions store, White Rock Pier, Steveston's Marine Garage and the SkyTrain while riding an old Mark I train.[9][14][16][17]

On December 3, 2017, it set a new record of the fastest K-pop girl group music video to reach 100 million views on YouTube within 33 days.[18][19] It surpassed 300 million views in September 2018.[20]

Commercial performance

"Likey" debuted at number 1 and 2 on Gaon's Digital Chart and Billboard Japan Hot 100, respectively.[21][22] It charted on top spot of Billboard charts' World Digital Songs and Kpop Hot 100 for two consecutive weeks.[23][24][25][26] It also topped Billboard Japan's Hot Buzz Song for four consecutive weeks.[27]

Charts

Accolades

Year Award Category Result Ref.
2018 7th Gaon Chart Music Awards Song of the Year – October Nominated [31]

Music program awards

Program Date Ref.
Show Champion (MBC Music) November 8, 2017 [32]
M Countdown (Mnet) November 9, 2017 [33]
November 16, 2017 [34]
Music Bank (KBS) November 10, 2017 [35]
Inkigayo (SBS) November 12, 2017 [36]
November 19, 2017 [37]
November 26, 2017 [38]

References

  1. 1 2 Herman, Tamar. "TWICE Introduces New Single 'Likey' & 'Twicetagram' Album: Exclusive". Billboard. Billboard. Retrieved November 12, 2017.
  2. ↑ Yoon, Min-sik. "Twice to release 1st full-length album". Kpop Herald. Herald Corporation. Retrieved November 12, 2017.
  3. ↑ "Girl group TWICE to drop 1st full-length album this month". Yonhap News. Yonhap News Agency. Retrieved November 12, 2017.
  4. ↑ Jeong, Hee-yeon. "트와이스 '라이키' 베일 벗었다…9인9색 러블리 매력". Naver (in Korean). Sports DongA. Retrieved November 12, 2017.
  5. ↑ "컴백 하루 앞둔 트와이스, 타이틀곡 '라이키'는 어떤 곡?". Naver (in Korean). Seoul Sinmun TV. Retrieved November 12, 2017.
  6. 1 2 Benjamin, Jeff. "GIVE ALL YOUR LIKES TO TWICE'S NEW 'LIKEY' VIDEO & ALBUM". Fuse. Fuse, LLC. Retrieved November 12, 2017.
  7. ↑ Kim, Jae-heun. "TWICE may revive hallyu boom in Japan". Korea Times. The Korea Times. Retrieved November 14, 2017.
  8. ↑ Jeong, Ji-won. ""트와이스 위한 히든트랙"…블아필, 1년만 'Likey' 지원사격". Naver (in Korean). Osen. Retrieved November 12, 2017.
  9. 1 2 Takeuchi, Craig. "K-pop group Twice releases music video "Likey" starring...Vancouver". Straight. The Georgia Straight. Retrieved November 12, 2017.
  10. 1 2 Takeuchi, Craig. "New K-pop song 'Likey' bringing Vancouver fresh wave of international attention". CTV News. Bell Media. Retrieved November 12, 2017.
  11. ↑ "TWICE "LIKEY" M/V". Tumblr. Naive Creative Production, JYP Entertainment. Retrieved May 10, 2018.
  12. ↑ Jeong, Joon-hwa. "[단독] 트와이스, 캐나다에서 신곡 M/V 촬영..컴백 임박". Naver (in Korean). Sports Chosun. Retrieved November 12, 2017.
  13. ↑ Nair, Roshini. "Is Vancouver the new Gangnam? Korean pop video filmed in Vancouver gets millions of views upon debut". CBC News. CBC/Radio-Canada. Retrieved November 12, 2017.
  14. 1 2 "Famous K-pop group Twice's 'Likey' music video is filmed in Vancouver". Daily Hive. Buzz Connected Media Inc. Retrieved November 12, 2017.
  15. ↑ [MV Commentary] TWICE(트와이스) - LIKEY 뮤비코멘터리. YouTube (in Korean). Mnet. November 16, 2017. Event occurs at 6:36. Retrieved November 29, 2017.
  16. ↑ "EIGHT VANCOUVER LOCATIONS YOU CAN VISIT FROM K-POP'S "LIKEY" VIDEO". Inside Vancouver. Inside Vancouver. Retrieved November 12, 2017.
  17. ↑ Hopper, Tristin. "South Korea's newest pop hit features a video filmed entirely in Vancouver". National Post. Postmedia Network Inc. Retrieved November 12, 2017.
  18. ↑ Hong, Se-young. "트와이스 '라이키' MV, K팝 걸그룹 사상 최단기 1억뷰 돌파 [공식입장]". Naver (in Korean). Sports DongA. Retrieved December 3, 2017.
  19. ↑ "TWICE's 'Likey' music video gets 100 mln hits on Youtube". Yonhap News. Yonhap News Agency. Retrieved December 3, 2017.
  20. ↑ "Twice's 'Likey' surpasses 300 million views". Korea JoongAng Daily. September 17, 2018. Retrieved September 17, 2018.
  21. 1 2 "2017년 44주차 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved November 12, 2017.
  22. 1 2 "LIKEY – TWICE". Billboard. Billboard Music. Retrieved November 12, 2017.
  23. 1 2 "World Digital Song Sales". Billboard Biz. Billboard Music. Retrieved November 12, 2017.
  24. ↑ "World Digital Song Sales". Billboard Biz. Billboard Music. Retrieved November 15, 2017.
  25. 1 2 "Kpop Hot 100 (week of November 6, 2017 – November 12)". Billboard Korea. Retrieved December 5, 2017.
  26. ↑ "Kpop Hot 100 (week of November 13, 2017 – November 19)". Billboard Korea. Retrieved December 14, 2017.
  27. ↑ "【ビルボード HOT BUZZ SONG】TWICE「LIKEY」が4度目の首位、 防弾少年団「MIC Drop」はツイート首位で6位に浮上". Billboard Japan (in Japanese). Billboard Japan. Retrieved December 4, 2017.
  28. ↑ "BillboardPH Hot 100 – November 20". Billboard Philippines. Algo-Rhythm Communications Inc. Archived from the original on 2017-12-01. Retrieved June 28, 2018.
  29. ↑ "BillboardPH K-Pop Top 5 – November 24". Billboard Philippines. Algo-Rhythm Communications Inc. Archived from the original on December 19, 2017. Retrieved June 28, 2018.
  30. ↑ "2017년 Digital Chart". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved January 13, 2018.
  31. ↑ "올해의 가수 (음원) 후보자" [Artist of the Year (Song) nominees]. 7th Gaon Chart Music Awards 2017 (in Korean). KMCIA. Archived from the original on February 16, 2018. Retrieved February 16, 2018.
  32. ↑ Yoon, Jeong-mi. "'쇼챔피언' 대세 트와이스 '라이키'로 1위 등극 "더 열심히 하겠다"". Naver (in Korean). News1 Korea. Retrieved November 12, 2017.
  33. ↑ Shin, So-won. "'엠카' 트와이스, 컴백하자마자 1위 "모모 생일축하"". Naver (in Korean). My Daily. Retrieved November 12, 2017.
  34. ↑ Jo, Yeon-eul. "[★밤TView]'엠카' MAMA 특집..트와이스, 세븐틴 꺾고 1위". Naver (in Korean). Star News. Retrieved November 16, 2017.
  35. ↑ Park, So-young. "'뮤직뱅크' 트와이스, 1위..슈주·블락비·세븐틴 컴백러시 [종합]". Naver (in Korean). Osen. Retrieved November 12, 2017.
  36. ↑ Lee, Ho-yeon. "'인기가요' 트와이스, 음방 올킬 4관왕…10팀 컴백러쉬 (종합)". Naver (in Korean). Herald Pop. Retrieved November 12, 2017.
  37. ↑ Kim, Mi-ri. "'인기가요' 트와이스, 2주 연속 1위+6관왕…워너원·레드벨벳 등 컴백(종합)". Naver (in Korean). My Daily. Retrieved November 19, 2017.
  38. ↑ Kim, Joo-ae. "[종합] '인기가요' 트와이스, 5연속 트리플크라운…카드·펜타곤 컴백". Naver (in Korean). Xports News. Retrieved November 26, 2017.
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