TD Canada Trust

TD Canada Trust
TD
Division
Industry Financial services
Founded Toronto, Ontario (2000)
Headquarters Toronto, Ontario, Canada
Number of locations
 Approximately 1,100 branches, and 2,600 ATMs[1]
Area served
 Canada
Key people
 Bharat Masrani (CEO)
Services Banking
Parent Toronto-Dominion Bank
Website www.tdcanadatrust.com Edit this on Wikidata

TD Canada Trust (doing business as simply TD) is the personal, small business and commercial banking operation of the Toronto-Dominion Bank (TD) in Canada.[2] TD Canada Trust offers a range of financial services and products to more than 10 million Canadian customers through more than 1,100 branches and 2,600 "Green Machine" ATMs.[1]

In addition to the countrywide network of TD branches and ATMs in Canada, the bank has a network of mobile mortgage specialists,[3] financial planners,[4] private bankers,[5] investment advisors,[6] and portfolio managers.[7][1][2]

The current TD Canada Trust division was formed after TD's acquisition of Canada Trust in 2000. All new and most existing accounts are officially issued by TD Bank (Institution Number: 004), although Canada Trust (Institution Number: 509) remains a separate subsidiary entity, and remains the issuer of accounts opened at that institution prior to the merger.[8][9]

Since 2012, TD has been phasing out the "Canada Trust" part of its name from its logo online, in advertisements, and on stationery.

History

TD Canada Trust branch, Edmonton, Alberta

Canada Trust was formerly an independent company, founded in London, Ontario in 1864 as Huron and Erie Savings and Loan Society.

The company was acquired by TD Bank in 2000, which adopted the new brand name "TD Bank Financial Group". Canada Trust's retail division was merged with TD's existing retail banking operations over the course of 2000-2001 to collectively form "TD Canada Trust". Canada Trust President and CEO W. Edmund Clark was made President and COO of TD, and became President and CEO of TD Bank Financial Group in 2002.

TD in the media

Toronto-Dominion Bank has come under fire due to a series of articles published by CBC News that question their banking practices. The first article written to the Go Public portion of the CBC Business section was posted on March 10, 2017, under the title "'We do it because our jobs are at stake': TD bank employees admit to breaking the law for fear of being fired".[10]

On March 15, 2017, another article was released by CBC News that reported thousands of banking employees from the top five banks in Canada, RBC, BMO, CIBC, TD and Scotiabank, being pressured to meet unreasonable sales targets.[11]

Operations

TD Canada Trust markets itself as having longer hours than any other major bank. Since late 2007, most branches are open 8–6 Monday to Wednesday (some until 8pm), 8–8 Thursday and Friday, and 8–4 on Saturday, with some exceptions for very low-traffic branches. As of February 2011, over 300 branches are open 11–4 on Sundays. All branches are closed most statutory holidays.

Online banking

TD customers are able to do online banking through TD's EasyWeb system. EasyWeb allows users to perform transactions, manage bills, update personal information, manage investments, and view banking histories.[12]

In 2011, TD Canada Trust launched a mobile banking app for iOS, Android and BlackBerry platforms, allowing clients to perform many of the same transactions that are available through EasyWeb online banking.[13]

In June 2012, TD Canada Trust introduced an enhanced Access Card with the new VISA Debit / Interac Flash Access Card which allows customers to use it via phone/online and at international merchants through the Visa network.[14]

Services

TD provides over 200 different languages on phone service for customers in Canada, including English, French, Mandarin and Cantonese. Five languages (English, French, Italian, Cantonese and Portuguese) are provided on ATMs.[15]

Footnotes

  1. 1 2 3 "Welcome to TD Bank Financial Group". TD Bank Financial Group. Retrieved 2013-03-15.
  2. 1 2 Sasha Yusufali (2012). TD Bank Financial Group. The Canadian Encyclopedia. Retrieved 2013-03-15.
  3. ↑ "- TD". mms.tdcanadatrust.com. Retrieved 19 April 2018.
  4. ↑ "- TD". financialplanners.td.com. Retrieved 19 April 2018.
  5. ↑ "- TD". private-bankers.td.com. Retrieved 19 April 2018.
  6. ↑ "- TD". advisors.td.com. Retrieved 19 April 2018.
  7. ↑ "- TD". portfolio-managers.td.com. Retrieved 19 April 2018.
  8. ↑ "About Our Accounts and Related Service" (PDF). TD Canada Trust. 1 August 2012. Retrieved 2013-03-15.
  9. ↑ "Rule D4: Institution Numbers and Clearing Agengy/Representative Arrangements" (PDF). Canadian Payments Association. December 2012. Archived from the original (PDF) on 2010-12-27. Retrieved 2013-03-15.
  10. ↑ "'We do it because our jobs are at stake': TD bank employees admit to breaking the law for fear of being fired - CBC News". cbc.ca. Retrieved 19 April 2018.
  11. ↑ "'We are all doing it': Employees at Canada's 5 big banks speak out about pressure to dupe customers - CBC News". cbc.ca. Retrieved 19 April 2018.
  12. ↑ "TD Online Banking: An Overview of TD Online Banking". encyclopedia.jrank.org. Retrieved 2013-03-15.
  13. ↑ "Connect to TD anytime, anywhere". TD Financial Group. Retrieved 2013-03-15.
  14. ↑ "Your New TD Access Card". TD Financial Group. Retrieved 2013-03-15.
  15. ↑ "Diverse languages for diverse needs". www.td.com. Retrieved 2017-03-23.

See also

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