DMAX (Italy)

DMAX
Launched November 10, 2011
Owned by Discovery Networks Europe
Picture format 576i (SDTV)
1080i (HDTV)
Audience share 1.49% (May 2014, [1])
Slogan Lo guardi, lo vivi
Country Italy
Language Italian
English
Broadcast area Italy
Sister channel(s) Real Time
Real Time +1
K2
Frisbee
GXT
Animal Planet
Discovery Channel
Discovery Science
Discovery Travel & Living
Website dmax.it
Availability
Digital Channel 52 (SD)
Satellite
Sky Italia Channel 136 (HD)
Channel 137 (DMAX +1)
Channel 197 (SD)
Tivùsat Channel 28 (SD)

DMAX is a thematic network television, owned by Discovery Communications Group.[2]

The Italian version of the channel began its broadcasting at 6:45 PM on November 10, 2011 with the show Destroyed in Seconds.[3]

DMAX is available on channel 52 of digital television, on Sky Italia at channel 136 and time shifted at 137 and on Tivù Sat at channel 28.[4]

It is the first factual-entertainment channel for a male audience in Italy.[5]

It will cover all Six Nations matches until 2021.

Programming

Original programs

  • Affari a quattro ruote Italia
  • Campioni sempre
  • DMAX su Quattroruote
  • Due rugbisti e una meta
  • Football Hooligans - con Michele Dalai
  • I re della griglia
  • Il cacciatore di tifosi
  • La salumeria dei pugni
  • Lady Ferro
  • Milano City Tattoo
  • Unti e bisunti

Imported programs

References

  1. ↑ "Sintesi Mensile 1A" (PDF). Auditel. Retrieved 30 June 2014.
  2. ↑ E’ DMAX IL NUOVO CANALE FREE TARGATO DISCOVERY
  3. ↑ DMAX, il fratello di Real Time da oggi sul digitale terrestre
  4. ↑ DMAX entra all'interno della piattaforma gratuita satellitare TivùSat
  5. ↑ DMAX, il nuovo canale Discovery per un pubblico maschile: da oggi sul Dtt e Sky
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