Ski (soda)

Ski
Comparison of the ten ounce bottle (left) and the twelve ounce bottle (right)
Type Flavored soft drink
Manufacturer Double Cola
Country of origin United States
Introduced 1956
Related products Sun Drop, Squirt, Vault, Mountain Dew, Mello Yello, Surge

Ski is a citrus soda made from orange and lemon juices manufactured by the Double Cola Company.

History

The Double Cola Company of Chattanooga, Tennessee originally got the formulated Ski from Byron Clarson in 1956 who owned a Double Cola-related bottling company in Richland Center, Wisconsin.[1] and trademarked the soda in 1958.

In 1999, the Ski can and logo was redesigned with the phrase "Taste the Wake."[2]

In 2009, the Ski can and logo were redesigned, an online vote was posted on the official Ski website to vote on a selected logo. Along with the redesigned cans, Cherry Ski was re-branded as "Ski InfraRED".

In 2009 the selected can design hits markets with the phrase "Real Lemon, Real Orange, Real Good!"

Distribution

Ski is bottled in several bottling facilities across the United States. Ski is distributed in Alabama, Alaska, California, Georgia, Indiana, Illinois, Kentucky, Missouri, North Carolina, Ohio, Tennessee, Utah, Virginia, and West Virginia.

Although the origins to Ski have no known connection to the city of Evansville, Indiana, the product is incredibly popular there, and has become a significant part of the local culture. [3]

The Kentucky Headhunters reference a bottle of Ski in their song "Dumas Walker."

In movie "Fried Green Tomatoes", sign for "Ski" is displayed at Whistle Stop Cafe.

Promotions

Ski has been a supporter of NASCAR Camping World Truck Series team MB Motorsports with drivers such as Justin Jennings[4] and Kyle Donahue.[5]

References

  1. ↑ My Ski Soda: FAQs
  2. ↑ Double Cola Archived 2011-04-24 at the Wayback Machine.
  3. ↑ http://wkdq.com/you-know-youre-from-evansville-when/
  4. ↑ "Excel Bottling and Ski Soda Increase Support for MB Motorsports, Justin Jennings at Chicagoland". Catchfence. Retrieved 2017-06-23.
  5. ↑ Wilson, Steven B. "Kyle Donahue to make Gateway Debut in No 63 Blue Lives Matter Chevy". Retrieved 2017-06-23.
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