McDonald's Canada

McDonald's Restaurants of Canada, Limited
Subsidiary
Industry Restaurant
Genre Fast food
Founded Richmond, British Columbia, Canada (1967)
Headquarters 1 McDonald's Place, Don Mills, Toronto, Ontario, Canada
Number of locations
1,400
Area served
Canada
Key people
George Cohon - Founder
John Betts, President
Jacques Mignault, Chief Operating Officer
Services Master franchise
Number of employees
85,000
Parent McDonald's
Website mcdonalds.ca
McDonald's & Canadian flags

McDonald's Restaurants of Canada, Limited (French: Les Restaurants McDonald du Canada Ltée) is the Canadian master franchise of the fast-food restaurant chain McDonald's, owned by the American parent McDonald's Corporation. One of Canada's largest fast-food restaurant chains, the franchise sells food items, including hamburgers, chicken, French fries and soft drinks all across the country. McDonald's is known for its high fat and calorie foods, but it also has alternatives such as salads, juices and milk. McDonald's was previously Canada's largest food service operator before being overtaken by Tim Hortons in 2005.[1] The slogans used in Canada are "i'm lovin' it" (in English) and "c'est ça que j'm" (in French).

McDonald's Canadian operations are based in Don Mills in North York, Toronto. The current McDonald's Canada President is John Betts.

History

The company was founded by Chicago-born George Cohon. The first store opened in 1967 as the Western Canadian franchisee and operated with the U.S. operations. Cohon was the Eastern Canadian franchise and opened his store in 1968 on Oxford Street West in London, Ontario[2]. In 1971, Cohon merged the two operations to one national operation. Cohon was responsible for developing the eastern Canadian franchises. The first McDonald's restaurant in Canada was opened in 1967 in Richmond, British Columbia, by western franchise owners. It was also the first McDonald's restaurant outside of the United States. As of 2014, McDonald's Canada had 1,400 stores (including Walmart Canada locations) in Canada, and more than 85,000 Canadian employees.

There are McDonald's restaurants in all of the provinces and territories with the exception of Nunavut. The flagship location opened in 2013 near the Yonge-Dundas Square in Toronto.

Products

Executives

As of August 2017:

  • George A. Cohon, O.C., O.Ont., B.Sc., J.D., Ph.D. (Hon.), Founder
  • John Betts, President
  • Jacques Mignault, Chief Operating Officer
  • Len Jillard, Senior Vice President, People Resources and Chief People Officer
  • Jeff McLean, Vice President and Chief Financial Officer
  • Joel Yashinsky, Vice President, Chief Marketing Officer
  • Richard P. Ellis, Senior Vice President, Communications and Public Affairs

Criticisms and controversies

McDonald's Canada faced severe criticism for its use and alleged abuse of the Temporary Foreign Workers Program (TFWP). Several of its franchises are under federal investigation for abuse of Filipino workers brought into Canada under the TFWP. After a public outcry, McDonald’s Canada stated that it would undertake a comprehensive review of its use of TFWP.[3] In a conference call to the franchisees about the program, McDonald's Canada CEO John Betts stated: "the fact of the matter is we are a big bad company corporate you know, bad company. And these poor maligned employees, are who they are...This has been an attack on our brand... This is an attack on our people. It's bullshit." He pointed out that he has spoken with Employment Minister Jason Kenney, and the minister fully understands McDonald's Canada's concerns.[4] Following this and other similar controversies, the government halted the TFWP for the entire restaurant industry.

See also

References

  1. "Wendy's confirms Tim Hortons IPO by March". Ottawa Business Journal. 2005-12-01. Archived from the original on 2006-06-29.
  2. "Our History". McDonald's Canada. Retrieved 2017-08-12.
  3. "McDonald's accused of favouring foreign workers". CBC. 2014. Retrieved 2014-03-23.
  4. "McDonald's Canada CEO calls foreign worker controversy 'bullshit'". CBC. 2014. Retrieved 2014-03-23.
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