All Sport

All Sport
Type Nutrient Enhanced Sports Drink Beverage
Manufacturer All Sport, Inc. (distributed by Keurig Dr Pepper)
Country of origin United States
Introduced 1993
Website drinkallsport.com

All Sport is a brand of sports drink, whose competitors include Gatorade and Powerade. It was created by PepsiCo, as their response to The Coca-Cola Company's Powerade and Quaker Oat's Gatorade. After PepsiCo's acquisition of Quaker Oats Company, in 2001, All Sport was sold to The Monarch Beverage Company, of Atlanta, Georgia. In 2007, All Sport was purchased by privately held Big Red, Inc.[1] It is distributed by Keurig Dr Pepper.

All Sport originally was lightly carbonated, but this was changed after consumers objected. It was also originally marketed as a "Thirst Quencher" like Gatorade but was soon changed to market it as a "Body Quencher" and, more recently, a "Non Carbonated Sports Drink".

Products

All Sport Body Quencher

  • Fruit Punch
  • Blue Raz Ice
  • Grape
  • Orange
  • Lemon Lime
  • Black citrus

Ingredients

Ingredients include water, high fructose corn syrup, citric acid, phosphoric acid, monopotassium phosphate, sodium chloride, gum arabic, ascorbic acid (vitamin C), natural and artificial flavors, calcium chloride, and ester gum.

All Sport Zero

  • Blue Raz
  • Orange
  • Fruit Punch flavors

Discontinued products

All Sport Naturally Zero

All Sport Naturally Zero was a zero calorie sports drink, sweetened with Truvia. When it was released in April 2009, Naturally Zero was the first and only zero calorie sports drink sweetened with Truvia.[2]

  • Strawberry Star Fruit
  • Dragonfruit
  • Mandarin Orange

Ingredients

Ingredients include water, citric acid, fruit and vegetable extracts (for natural color), natural flavor, potassium citrate, salt, rebiana, calcium chloride, and B vitamins (niacinamide (B3), calcium pantothenate (B5), pyridoxine hydrochloride (B6), and cyanocobalamin (B12)).

Sponsorships

All Sport has sponsored several athletes and teams.

References

  1. ↑ "History". Archived from the original on 23 May 2006. Retrieved 24 August 2016.
  2. ↑ "All Sport and Dr Pepper Snapple Group Introduce the First Sports Drink Naturally Sweetened With Stevia". Archived from the original on 8 August 2014. Retrieved 4 August 2014.
  3. ↑ http://news.prnewswire.com/ViewContent.aspx?ACCT=109&STORY=/www/story/06-04-2009/0005038405&EDATE= Archived 2009-06-16 at the Wayback Machine.
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