The Apprentice (UK series nine)

The Apprentice UK
 
 
Series Nine

Series Nine of The Apprentice (UK), a British reality television series, was broadcast in the UK during 2013 from 7 May to 17 July on BBC One.[1] The ninth series saw the show revert to its original task layout prior to the seventh series, though with the finalists now having to promote their business idea before Lord Alan Sugar and a selection of experts for the final task. Sixteen candidates took part in the series,[2] who named their teams Endeavour and Evolve, with Leah Totton winning the series.

Two specials aired alongside its broadcast towards the final weeks, and were new editions of "The Final Five" on 8 July, and "Why I Fired Them" on 11 July.

Candidates

CandidateBackgroundAgeResult
Leah Totton Doctor 24 Winner
Luisa Zissman Retail Entrepreneur 25 Runner-up
Francesca MacDuff-Varley Dance & Entertainment Entrepreneur 32 Fired after Interviews Stage
Neil Clough Regional Manager - Soccer Centres 32 Fired after Interviews Stage
Jordan Poulton Business Analyst 26 Fired after Interviews Stage
Myles Mordaunt Marketing Agency Co-Founder 39 Fired after tenth task
Alex Mills Company Director 22 Fired after ninth task
Jason Leech Historian / Property Entrepreneur 29 Fired after eighth task
Natalie Panayi Recruitment Manager 30 Fired after seventh task
Kurt Wilson Health Drink Entrepreneur and Health & Safety Manager 26 Fired after seventh task
Rebecca Slater Pharmaceutical Sales Rep. 35 Fired after sixth task
Zeeshaan Shah CEO of Property Investment Company 27 Fired after fifth task
Uzma Yakoob Entrepreneur & Make-Up Brand Owner 32 Fired after fourth task
Sophie Lau Restaurateur 22 Fired after third task
Tim Stillwell Mexican Food Entrepreneur 23 Fired after second task
Jaz Ampaw-Farr Literacy & Education Company Director 41 Fired after first task

Performance Chart

Candidate Task Number
123456789101112
Leah IN IN IN IN BR WIN IN IN BR IN IN HIRED
Luisa IN IN IN WIN IN BR IN LOSE IN WIN IN RUNNER-UP
Francesca IN BR IN IN IN LOSE IN BR IN IN FIRED
Neil IN IN IN LOSE IN IN WIN IN WIN BR FIRED
Jordan IN IN WIN IN IN IN IN WIN IN BR FIRED
Myles IN IN IN IN WIN IN IN IN BR FIRED
Alex IN IN IN IN IN IN BR IN FIRED
Jason WIN IN IN IN IN IN IN FIRED
Natalie IN IN LOSE IN BR IN FIRED
Kurt IN WIN IN BR IN IN FIRED
Rebecca IN BR IN IN IN FIRED
Zeeshaan IN IN IN IN FIRED
Uzma BR IN BR FIRED
Sophie BR IN FIRED
Tim IN FIRED
Jaz FIRED

Key:

     The candidate won this series of The Apprentice.
     The candidate was the runner-up.
     The candidate won as project manager on his/her team, for this task.
     The candidate lost as project manager on his/her team, for this task.
     The candidate was on the winning team for this task / they passed the Interviews stage.
     The candidate was on the losing team for this task.
     The candidate was brought to the final boardroom for this task.
     The candidate was fired in this task.
     The candidate lost as project manager for this task and was fired.

Episodes

No.
overall
No. in
series
TitleOriginal air dateUK viewers
(millions)[3]
1131"Container"[4]7 May 2013 (2013-05-07)7.25
Lord Sugar begins a new search for a business partner for 2013, assigning the new batch of sixteen hopefuls with their first task - to each sell a container of imported goods around London. Starting from midnight, the candidates have sixteen hours to seek out customers, match them up with the right goods, and make sizeable deals with each one. Blunders soon emerge as one team leader struggles to be heard and demonstrate good control, while the other focus on motivating their team towards a chaotic situation. For the losing team, there are arguments abound as each member strives to avoid being the first casualty of the boardroom.
1142"Beer"[5]8 May 2013 (2013-05-08)6.64
Britain is a true haven for breweries and the consumption of beer, so Lord Sugar arranges for his teams come up with a new flavour to sell to thirsty, beer-loving customers. As one half design and brew up the product, the other come up with the brand name to make it appealing, but problems soon emerge, as one team struggle with a manufacturing issue, and the other have difficulties with making sales without a product to pitch. For the losing team, one candidate will soon find themselves served a pint of "You're Fired" when Lord Sugar determines who was at fault.
1153"Flat-Pack"[6]15 May 2013 (2013-05-15)7.22
A day off for the candidates ends with a surprise call about their next task - to come up with a new unique piece of flat-pack furniture. A good design will secure them orders when they pitch their product to retailers and business customers arranged by Lord Sugar, so creative skills are put to the test to come up with something that will sell. It's not long before the teams face troubles pitching to potential customers, whereupon the losing team soon struggle with their mistakes and face a hammering when they return to the boardroom.
1164"Farm Shop"[7]22 May 2013 (2013-05-22)7.69
Sent out into the countryside, the candidates next task see them sourcing fresh produce from local farms, to create products to sell in their own farm shop. As the task slowly unwinds, both teams face issues sourcing what they need, disruptive members irritate the others, and making profits becomes increasingly difficult. For one team, the problems prove too overwhelming and leave one candidate left out to pasture within Lord Sugar's farmyard boardroom.
1175"Dubai"[8]28 May 2013 (2013-05-28)6.88
The candidates pack up an overnight bag and head to Dubai, where Lord Sugar expects both teams to each source a set of eight items required by a new multimillion-pound hotel. Researching what they require and putting forwards their best negotiators, both teams apply their own strategy to secure them victory. As the hunt for bargains on a scorching day begins, its not long before it brings forth mistakes, as the teams struggle to find the right items, co-ordinate efforts, and bring back their purchases for the hotel manager to cast a discerning eye over before night has fallen. When they return to the boardroom, the results bring surprises, and leaves candidates on one team negotiating to avoid the firing line.
1186"Away Day"[9]5 June 2013 (2013-06-05)7.29
Corporate employees deserve some time off, so arranging corporate away days can be quite a profitable business. Each team face the task of arranging their own themed away day for a major client arranged by Lord Sugar, earning whatever is left of the client's £5,000 budget. Planning what to offer in terms of food and enjoyable team-building exercises, one team struggle with putting together a good package for their client, while the other lack proper organisation and a solid idea with the events they arrange. For the losing team, refunds and a dissatisfied client leave one candidate facing a fierce battle to survive in the boardroom.
1197"Caravan"[10]12 June 2013 (2013-06-12)7.81
A caravan is a home away from home when one holidays in them, so the right trailer can sell well and leave a market for accessories. Both teams face the challenge of finding the right products, impressing their suppliers to secure selling them, and then drum up sales at the Motorhome & Caravan Show in Birmingham. As teams make their decisions, a desire for the same product leaves disappointment when its supplier chooses its representative. When it comes to selling, candidates soon find themselves making certain to match the right product to the right customer, but one team soon learn to late that their choice of products were duds, leaving more than one candidate fighting for survival in the boardroom.
1208"Online Dating"[11]19 June 2013 (2013-06-19)7.48
For their next task, Lord Sugar arranges for the teams to come up with a new online dating concept that interests users and help them find love. Needing to impress the industry experts, each team focuses on a specific market, but slowly face tensions among candidates, along with criticism and concerns over their concepts. For one team, chaos ensues when one member abdicates his role, leaving them in trouble as they find out in the boardroom that the honeymoon for them is over.
1219"Ready Meal"[12]26 June 2013 (2013-06-26)7.30
Sometimes having something ready to eat after work is more convenient, and Lord Sugar can just taste the money to be made in such a market. Candidates seek to make their own brand of ready meal in the next task, but soon struggle over what concept to go for that will secure them orders from supermarket retailers. As efforts are made to provide a tasty meal for customers and an appealing brand to sell it with, there are tensions in the kitchen and concerns over the final product, but when the final tally is given, the losing team soon find themselves set to avoid the boardroom bin for a truly bland performance.
12210"Stall-to-Shop"[13]3 July 2013 (2013-07-03)7.53
Lord Sugar is keen to see his candidates show a they have a nose for what will sell well, as both teams face the task of running a new business from scratch, buying up stock to sell with £150 each, and reinvesting in products that are good earners. As one team opts for a clear strategy that soon brings them success, the other team slowly face issues as they lose focus on making profit and gambling on a risk. For the losers, they soon face scrutiny over their performance, leaving someone facing the firing line.
123SP 1"The Final Five"[14]8 July 2013 (2013-07-08)3.39
As this year's series of The Apprentice draws closer to its finale, this special episode takes a look at profiling the true story behind the five remaining candidates. Discussing their backgrounds, experiences, personality, and strengths and weaknesses, are a selection of each candidate's friends, family and colleagues, as well as Lord Sugar's aides, Nick Hewer and Karren Brady.
12411"Interviews"[15]10 July 2013 (2013-07-10)8.24
The five remaining candidates have endured a long string of tasks together, but now they must face the next one as a individual - undergoing a gruelling interview process from four of Lord Sugar's closest business associates. As each candidates face scrutiny of their personal and professional lives, interviewers raise questions over concerning personalities, business plans face criticisms, and lies slowly emerge behind motives. In the boardroom, feedback soon influences Lord Sugar's decision toward which two candidates are worth the risk to allow into the final and battle to prove their plan deserves his investment.
125SP 2"Why I Fired Them"[16]11 July 2013 (2013-07-11)N/A
As the final looms, Lord Sugar takes a look back to the tasks he set for this year's series of The Apprentice. From making beer and ready meals, to bargain hunting in Dubai and selling caravans in Birmingham, he relieves all of the mistakes, disasters and doomed decisions that were made, and gives out his reasons for what made him fire a candidate in that respective task when their arguments were not enough to survive the firing line in the boardroom.
12612"The Final"[17]17 July 2013 (2013-07-17)6.74

For the two finalists comes the last challenge between one of them and a life-changing opportunity. With help from old friends, each face the task of setting up a presentation, outlining to an audience of industry experts what their business proposal entails - its name, its goals, its customers, and its business structure. As each work to show their idea is just right for consumers, they face tough questions and raising concerns over branding and key goals for their new business. But in the end, only Lord Sugar can decide on which is worth the risk and determine who will win the right to be his business partner for 2013.

Notes: This episode was originally broadcast as part of a two-hour crossover special with the programme's sister show, You're Fired. After the crossover special, this episode was broadcast separately in subsequent repeats.

Criticism and controversy

Jordan Poulton's Application

After the broadcast of the eleventh episode, Jordan Poulton openly admitted on Twitter, while thanking his supporters, that he had been "naive" and apologised for "wasting everyone's time", after it emerged during his interview with Claude Littner, that he had violated one of the show's contract rules prior to the series being filmed, which hadn't been properly checked by the show's production team. This rule stipulated that candidates cannot apply to appear on The Apprentice, if their business plan includes a company that they do not own or co-own.[18]

Ratings

Official episode viewing figures are from BARB.[3]

Episode
no.
AirdateViewers
(millions)
BBC One
weekly ranking
17 May 20137.257
28 May 20136.648
315 May 20137.224
422 May 20137.692
528 May 20136.882
65 June 20137.292
712 June 20137.813
819 June 20137.484
926 June 20137.305
103 July 20137.535
1110 July 20138.241
1217 July 20136.742

Note: During the 2-hour final, the show was shared with The Apprentice: You're Hired, and as a result the figures are lower than usual. The first hour was the main show whereas the second hour was You're Hired.

Specials

SpecialAirdateViewers
(millions)
BBC One
weekly ranking
The Final Five8 July 20133.3929
Why I Fired Them11 July 2013N/AN/A

References

  1. "The Apprentice - Episodes guide". BBC One. Retrieved 5 May 2013.
  2. "The Apprentice series 9 - the candidates revealed". 30 April 2013. Retrieved 4 May 2013.
  3. 1 2 "Weekly Top 30 Programmes". Broadcasters' Audience Research Board. Retrieved 16 September 2015.
  4. "Container, Series 9, The Apprentice - BBC One".
  5. "Beer, Series 9, The Apprentice - BBC One".
  6. "Flat-Pack, Series 9, The Apprentice - BBC One".
  7. "Farm Shop, Series 9, The Apprentice - BBC One".
  8. "Dubai, Series 9, The Apprentice - BBC One".
  9. "Away Day, Series 9, The Apprentice - BBC One".
  10. "Caravan, Series 9, The Apprentice - BBC One".
  11. "Online Dating, Series 9, The Apprentice - BBC One".
  12. "Ready Meal, Series 9, The Apprentice - BBC One".
  13. "Stall-to-Shop, Series 9, The Apprentice - BBC One".
  14. "The Final Five, Series 9, The Apprentice - BBC One".
  15. "Interviews, Series 9, The Apprentice - BBC One".
  16. "Why I Fired Them, Series 9, The Apprentice - BBC One".
  17. "The Final, Series 9, The Apprentice - BBC One".
  18. http://www.reveal.co.uk/lifestyle/news/a498076/the-apprentices-jordan-poulton-im-sorry-i-was-so-naive.html
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