Rozee.pk

Rozee.pk
Type of business Public
Type of site
Job search engine
Available in English
Founded 2007
Headquarters Gulberg, Lahore, Pakistan
Founder(s) Monis Rahman
Key people Rashid Ali (CEO)
Industry Internet
Services Online employment
Website www.rozee.pk
Alexa rank Negative increase 7,137 (Global)
Negative increase 64 (Pakistan)[1]
Commercial Yes
Registration Required
Current status Active

Rozee.pk (Urdu: روزی; lit: "Livelihood") is a Pakistani employment website. It was founded in 2007 by Monis Rahman, and is owned and operated by Naseeb Networks, Inc. Rozee is primarily used to find job openings for lower to mid-level employment. In 2016, the website went into complete reconstruction changing its interface, algorithms and logo.[2]

History

In 2005, Monis Rahman decided to build a rough job website, to post job openings for his parent company Naseeb Networks, many other companies contacted Monis to post their companies/products ads to his website, Rahman agreed to post their ads free of cost to help boost Naseeb's traffic.[3] He then offered the largest companies the ability to search for résumés, as well as software to power their own company job boards and the right to post their logos on the front page of his new site. He named it Rozee an Urdu language word, which means "Livelihood", or roughly translated as "Blessed Livelihood."[3]

In 2007 Rozee.pk went into complete functioning state generating more traffic than Rahman's Naseeb. He used Naseeb's proceeds–and $2 million from Draper Fisher Jurvetson and ePlanet Ventures to hire salespeople to go after large corporate clients, most of which still advertised job openings in newspapers. More than 63, 000 companies actively post openings on Rozee.pk, paying between $29 for a single ad and up to $20,000 for a suite of services.[3]

Rozee's initial logo

In 2013, Rozee.pk bought Saudi employment website Mihnati.com in an undisclosed amount. Discussing Mihnati.com acquisition Monis said, "We have merged both Rozee.pk and Mihnati by migrating all Mihnati employers and jobseekers on to the Rozee.pk technology platform. By doing this, we gave our Saudi sales team a far more powerful product to sell with more features."[4]

Reception

Rozee.pk has been listed as number one employment website in Pakistan, with more than 65-thousand companies posting jobs, 32.53 million application processed and 6-million unique visitors everyday. In 2015, Rozee.pk received a $6.5 million investment from Vostok Nafta and Piton Capital, bringing the company's total venture capital funding to $8.5 million. It was the latest in a series of large venture capital investments in Pakistan over the last year and a half.[5] Michael Porter of AllWorld Network's, listed the company as one of Pakistan's fastest growing private companies.[6] American writer, Elmira Bayrasli visited Pakistan back in 2010 to assess the entrepreneurial potential of the country and listed Monis as an "example" to "entrepreneurs" in her 2015 book, From The Other Side of the World and claims that, "Next Silicon Valley could be in Lahore, Mumbai or Istanbul.[7]

See also

References

  1. "Rozee.pk Site Info". Alexa Internet. Retrieved 2016-12-20.
  2. "ROZEE.PK launches new logo, branding". Khuram Shehzad. Daily Pakistan. February 22, 2016. Retrieved May 24, 2016.
  3. 1 2 3 "Into The Fray". Helen Coster. Forbes. July 20, 2011. Retrieved May 24, 2016.
  4. Millward, Steven (July 26, 2013). "Pakistani Jobs Site Rozee.pk Ventures Overseas With Saudi Acquisition". BlueCip Mag. Tech in Asia. Retrieved May 24, 2016.
  5. "Pakistan, the Next Software Hub?". Helen Coster. New York Times. August 10, 2015. Retrieved May 24, 2016.
  6. Zeeshan, Omair (August 22, 2011). "Despite sluggish economy, a jobs website sees rapid growth". The Express Tribune. Retrieved May 24, 2016.
  7. Ilyas, Ferya (January 10, 2016). "Despite sluggish economy, a jobs website sees rapid growth". The Express Tribune. Retrieved May 24, 2016.
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