myDriver

mydriver
Native name
 Sixt Chauffeur Reservation Systems GmbH & Co. KG
Chauffeur
Industry Chauffeur Service
Founded 2012
Founder Alexander Sixt
Headquarters Hausvogteiplatz 2, 10117 Berlin, Deutschland, Berlin, Germany
Area served
 Germany Paris Antibes Belfort Bordeaux Cannes Lille Lyon Marseilles Menton Nice Saint-Tropez Strasbourg Toulouse Rome MilanTurin Venice Florence Pisa Verona Vienna Innsbruck Salzburg Graz Linz Brussels Antwerp Ghent Leuven Prague Paris Monaco Amsterdam Rotterdam The Hague Bucharest Bratislava Barcelona Madrid Bilboa Valencia Majorca Málaga Ankara Istanbul London Birmingham Manchester Liverpool Leeds Copenhagen Stockholm Adana Luxembourg San Sebastian Antalya Bucharest
Key people
 Konrad Thoma (CEO) , Johannes Boeinghoff (Managing Director)
Number of employees
 100 (2016)
Website https://www.mydriver.com

mydriver is an international chauffeur company that operates in over 150 cities in 60 countries across the globe.[1] Its service includes reliable business rides with professional drivers, high-standard vehicles but at taxi-level prices.[2] mydriver is a subsidiary company from Sixt Rent A Car and is part of the new Business Unit Sixt Chauffeured Services.[3] [4]The company is 100% owned and funded by Sixt.[5]

History

mydriver was founded in 2013 in Berlin, Germany. It began offering an alternative taxi service which incorporates some of the luxury aspects of a chauffeur service while remaining price competitive with regular taxis.[6][7][8][9] The creation of the mydriver brand was mainly pushed by the growing demand for limousine services and the expansion of the Sixt transportation services. mydriver was founded by Carl Schuster, Andreas Goschler and Oliver Mickler[10][11] as a new venture of Sixt. mydriver launched its service at the beginning of 2013 in large German cities: Munich, Düsseldorf, Frankfurt, Berlin, Hamburg, Hannover, Cologne, Leipzig, Bremen, Stuttgart, Nuremberg and Dresden and offers airport transfers, chauffeur services, exhibition transfers, limousine services and private car services.[12]

2014

In 2014 mydriver continued expansion throughout Germany and started testing international expansion with test cities in Paris, and Vienna.[13][14][15]

2015

In the end of 2015 mydriver launched internationally in France, Austria and the Netherlands[16][17] and became bookable Germany-wide.[18][19]

2016

mydriver has continued international expansion in Europe in 2016 launching in these countries Spain, United Kingdom, Belgium, Italy, Monaco, Romania, Czech Republic and Turkey.[20][21][22][23][24][25] The biggest development for the company was the expansion in the United States. mydriver was launched in various cities all over the US.[26]

2017

In 2017 mydriver, the Sixt Chauffeur Service and Sixt rides joined together to operate under the product Sixt Chauffeured Services bookable on the Sixt website.[27] In the booking process the customer can choose between different prices, car classes and services (e.g. business rides, high-class limousine service or shared rides)[28] and gets a quick overview of the different options. mydriver focuses on business transfers offering corporate rates but also on private transfers.[29]

Services

mydriver offers both corporate and private transfers, providing services by four different car segments: First class (e.g. Mercedes-Benz S-Class, BMW 7 series, Jaguar XJ), Business class (e.g. Mercedes-Benz E-Class, BMW 5 series, Jaguar XF), Economy class (e.g. Volkswagen Passat), VAN (e.g. Mercedes-Benz V-Class). [30][31] Customers book trip via the platform, hotline or application for Apple and Android smartphones at least 60 minutes before the service starts.[32][33] mydriver not only operates with own drivers but cooperates with 1500 external partners to make the service available in as many regions as possible. [34]

Corporate affairs

myDriver was created as an alternative to conventional taxis[35] with the purpose to provide high quality limousine service with competitive price on the market.With the merging of mydriver, the Sixt Chauffeur Service and Sixt rides into Sixt Chauffeured Services, mydriver’s goal is to offer affordable chauffeur services for business trips and private transfers for taxi-level prices all around the world.[36]

myDriver is headquartered in Berlin with over 100 employees.[37]

References

  1. ↑ "myDriver Cities". www.mydriver.com. Retrieved 2017-12-15.
  2. ↑ "mydriver About". www.mydriver.com. Retrieved 2017-12-15.
  3. ↑ "Sixt steuert mit Car-Sharing auf die Gewinnzone zu". www.die-glocke.de. Retrieved 2016-04-12.
  4. ↑ "Sixt Chauffeured Services". www.sixt.com. Retrieved 2017-12-15.
  5. ↑ "myDriver". Sixt Ventures. Retrieved 2016-04-12.
  6. ↑ "Uber-Reaktion: Warum Sixt für den Chauffeur-Service Mydriver eine eigene Kampagne schaltet". HORIZONT. Retrieved 2016-04-12.
  7. ↑ Gribnitz, René. "US-Limousinen-Service Uber testet Angebot in Berlin". www.morgenpost.de (in German). Retrieved 2016-04-18.
  8. ↑ "Sixt startet mit myDriver international durch". mietwagen-news.de (in German). Retrieved 2016-04-18.
  9. ↑ "AWD-Gründer Maschmeyer investiert in Blacklane - Sixt startet myDriver". deutsche-startups.de - News zu Startups, Venture Capital und digitalen Jobs. Retrieved 2016-04-18.
  10. ↑ "MyDriver". Gründerszene. Retrieved 2016-04-12.
  11. ↑ "In diesem Berliner Büro plant MyDriver seine Expansion". Gründerszene Magazin. Retrieved 2016-04-12.
  12. ↑ "mydriver Services". mydriver.com. Retrieved 2017-12-15.
  13. ↑ "myDriver startet internationale Expansion - Startup Valley". Startup Valley (in German). Retrieved 2016-04-12.
  14. ↑ "Preiskampf auf der Straße: Wie Startups einen Taxi-Krieg auslösen". t3n Magazin. Retrieved 2016-04-18.
  15. ↑ "Taxi-Schreck per App - Auto per Smartphone buchen - Auto-News - Rhein-Zeitung". www.rhein-zeitung.de. Retrieved 2016-04-18.
  16. ↑ "myDriver – Der neue Chauffeurservice in Paris". Touristen in Paris. Retrieved 2016-04-12.
  17. ↑ Holzer, Nicole. "Sixt: My Driver wird international". FIRMENAUTO. Retrieved 2016-04-12.
  18. ↑ "Automotive Disrupt - turmoil in transportation". michaelbrecht.com. Retrieved 2016-04-18.
  19. ↑ "myDriver – Der neue Chauffeurservice in Paris". Touristen in Paris. Retrieved 2016-04-18.
  20. ↑ "Nuevo servicio de alta calidad con chófer". ABC (in Spanish). Retrieved 2016-04-12.
  21. ↑ "MyDriver llega a España con su servicio de chófer y mete más presión al taxi". sabemosdigital.com. Retrieved 2016-04-12.
  22. ↑ "Sixt's Transportation Service Launches in Chicago - News - Auto Rental News". www.autorentalnews.com. Retrieved 2016-04-12.
  23. ↑ Autofácil. "La solución de my Driver para los días con restricciones por contaminación en Madrid". www.autofacil.es. Retrieved 2016-04-18.
  24. ↑ Lobby, Motor. "Nuevas soluciones de movilidad para la ciudad". esdiario.es. Retrieved 2016-04-18.
  25. ↑ "Türkiye'de hızla genişleyen 'şoförle araç kiralama' rekabetine şubat ayından itibaren Alman firması Sixt de 'mydriver' de dâhil olacak". Abhaz Haber. 2016-02-01. Retrieved 2016-04-18.
  26. ↑ "mydriver Cities". mydriver.com. Retrieved 2017-12-15.
  27. ↑ https://www.sixt.com/getaride/en
  28. ↑ "Get A Ride About". Sixt.com. Retrieved 2017-12-15.
  29. ↑ "Get A Ride About". Sixt.com. Retrieved 2017-12-15.
  30. ↑ "Fahrservice in Berlin: Mit Chauffeur zur Currywurst - Berlin - Tagesspiegel". www.tagesspiegel.de. Retrieved 2016-04-12.
  31. ↑ "Chauffeur and limousine service | myDriver by Sixt". www.mydriver.com. Retrieved 2016-04-12.
  32. ↑ Madridiario. "Solución 'my Driver' para las restricciones por contaminación en Madrid". Madridiario. Retrieved 2016-04-18.
  33. ↑ "Alternativas de movilidad para la ciudad". La Gaceta. Retrieved 2016-04-18.
  34. ↑ News.de-Redaktion. "Verkehr: Sixt-Fahrdienst My Driver sieht große Marktchancen". News.de. Retrieved 2016-04-12.
  35. ↑ Sixt-Fahrdienst My Driver sieht große Marktchancen. Nordkurier.
  36. ↑ https://www.sixt.com/getaride/en/about
  37. ↑ "Türkiye'deki şoförlü araç rekabetine 'Sixt' de girdi!". Radikal. Retrieved 2016-04-12.

Further reading

  • Tey, Kelly (January 15, 2015). "MyDriver introduces driver-for-hire service". The Star. Retrieved April 16, 2016.
  • "myDriver llega a España y comienza su expansión internacional". El Mundo (in Spanish). March 2, 2016. Retrieved April 16, 2016.
  • "Mydriver ampliará presencia a Tenerife, Málaga, San Sebastián y Gran Canaria". El Periódico (in Spanish). March 7, 2016. Retrieved April 16, 2016.
  • "Fahrdienste locken mit Niedrigpreisen und gehobenem Service". Der Tagesspiegel. (in German)
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