WMPW

WMPW is a Classic Country formatted broadcast radio station licensed to Danville, Virginia, serving Danville and Southern Pittsylvania County in Virginia and Northern Caswell County in North Carolina.[2] WMPW is owned and operated by Lakes Media, LLC.[4]

WMPW
CityDanville, Virginia
Broadcast areaDanville, Virginia
Southern Pittsylvania County, Virginia
Northern Caswell County, North Carolina
Branding"Country Legends 105.9 FM and 970AM"
SloganReal Country Lives Here
Frequency970 AM kHz
First air dateSeptember 7, 1959[1]
FormatClassic Country[2]
Power1,000 Watts daytime
54 Watts nighttime
ClassD
Facility ID15501
Transmitter coordinates36°33′34.0″N 79°22′2.0″W
Former call signsWYPR (1959-1981)
WVOV (1981-2003)
DWVOV (2003-2011)
WVOV (2011-2011)
WMPW (2011-2015)
WZDV (2015-2015)[3]
OwnerLakes Media, LLC
Sister stationsWHLF, WKSK-FM, WLUS-FM, WSHV, WWDN
WebcastWMPW Webstream
WebsiteWMPW Online

Format change

On September 1, 2016, the Classic Country format was dropped in favor of Adult Contemporary.[5] On the same day, the station's FM translator, switched frequencies from 103.7 FM to 105.9 FM.[5] The Classic Country format will continue as an online-only station.[5] But then not long after it switched to its Adult Contemporary format as "105.9 More FM", it flipped back to Classic Country and brought back the "Country Legends" branding as well.

Translator

In addition to the main station, WMPW is relayed by an FM translator to widen its broadcast area.[6]

Call signFrequency
(MHz)		City of licenseFacility
ID		ERP
(W)		Height
(m (ft))		ClassFCC info
W290DA105.9 FMDanville, Virginia154006250 watts101 m (331 ft)DFCC

References
  1. Broadcasting Yearbook 2000 (PDF). R.R. Bowker/Reed Business Information/Reed Elsevier, Inc. 2000. p. D-467. Retrieved August 30, 2016.
  2. "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved August 30, 2016.
  3. "Call Sign History". Federal Communications Commission, audio division. Retrieved August 30, 2016.
  4. "WMPW Facility Record". Federal Communications Commission, audio division. Retrieved August 30, 2016.
  5. Venta, Lance (August 29, 2016). "WMPW To Become 105.9 More-FM". RadioBB Networks. Retrieved August 30, 2016.
  6. "W290DA Facility Record". Federal Communications Commission, audio division. Retrieved August 30, 2016.
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