WGSP-FM

WGSP-FM ("Latina 102.3 FM") is a radio station licensed to the community of Pageland, South Carolina, and serving the greater Charlotte, North Carolina, area. The station is owned by Norsan Broadcasting of Atlanta, Georgia.[2] It airs a Tropical music / Latin Pop format.[3]

CityPageland, South Carolina
Broadcast areaCharlotte, North Carolina
BrandingLatina 102.3
SloganTu Musica
Frequency102.3 MHz
FormatTropical music / Latin Pop
ERP2,550 watts
HAAT156 meters (512 feet)
ClassA
Facility ID57452
Former call signsWCPL-FM (1978-1989)
WMAP-FM (1989-1999)
WRML (1999-2007)[1]
OwnerNorsan Broadcasting
(Norsan Media Group of South Carolina, LLC)
Websitecharlotte.latinatumusica.com

History

WCPL-FM was located in Pageland, South Carolina. In 1989, the station became WMAP-FM and began airing the same programming as WMAP in Monroe, North Carolina.[4] After WMAP went off the air,[5] the FM, later known as WRML, played Southern gospel music. In 2006, Norsan took over the station and made plans to move the transmitter closer to the metropolitan area.[6] The programming was also aired on WXNC, at 1060 AM and WGSP, at 1310 AM.[7] Charlotte listeners began receiving the stronger signal in September 2007.[7]

The station was assigned the WGSP-FM call letters by the Federal Communications Commission on September 26, 2007.[1]

On January 1, 2009, "La Raza" began airing on WOLS, which Norsan Media began leasing, and WGSP-FM simulcast WOLS for a short time before a switch to tropical music / Latin pop format.[3]

As of 2013, WRML was called "Latina 102.3".[8]

References
  1. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. "Station Information Profile". Arbitron.
  3. Washburn, Mark (2008-11-20). "106.1 FM Will Shift to All-Spanish". The Charlotte Observer.
  4. Stowe, Gene (1989-06-24). "Monroe's WMAP Radio Picks Up S.C. Station". The Charlotte Observer.
  5. Lyttle, Steve (1997-03-21). "New Radio Station Will Slip Into Old Spot on the Dial". The Charlotte Observer.
  6. Ordoñez, Franco (2006-03-01). "City's Top Spanish-Language Radio Station Leaping to FM - WGSP-AM Will Begin Simulcasting Today on WRML 102.3". The Charlotte Observer.
  7. Washburn, Mark (2007-09-25). "New Radio Station Is on the Air". The Charlotte Observer.
  8. Washburn, Mark (2013-02-02). "Media firm plans Spanish TV in Charlotte". The Charlotte Observer.


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