Salt (Ava Max song)

"Salt" is a song by American singer Ava Max. It was released as a single on December 12, 2019 through Atlantic Records on streaming services, despite being released on YouTube and SoundCloud in 2018. It was co-written by Max, Autumn Rowe, Madison Love, Nicole Morier, and Cirkut, who also produced the song. The dance-pop song has also been regarded as a "fan favorite" by several publications, who praised the upbeat production. It peaked at number one in Poland, and charted in the top 10 in Austria, Finland, Germany, Norway, Russia, Ukraine, and Switzerland.

"Salt"
Single by Ava Max
ReleasedDecember 12, 2019 (2019-12-12)
Format
Recorded2018
GenreDance-pop
Length3:00
LabelAtlantic
Songwriter(s)
Producer(s)Cirkut
Ava Max singles chronology
"Tabú"
(2019)		 "Salt"
(2019)		 "Alone, Pt. II"
(2019)
Alternate cover
Original cover
Audio video
"Salt" on YouTube

Background and composition

The song was initially released on YouTube and SoundCloud in 2018, where it gained 4 million views on the former by December 2019.[1][2] On December 5, 2019, Max revealed the song's release date on social media,[3] which was subsequently re-released as a single on several streaming services on December 12, 2019.[4] It was co-written by Max, Autumn Rowe, Madison Love, Nicole Morier, and Cirkut, who also produced the song.[5]

"Salt" is a dance-pop song,[2] with elements of disco.[1] It contains "pumping disco beats from the seventies and eighties" blended with Max's "vocal inflexions". A violin is heard in the introduction, while Wonder Woman and Marilyn Monroe are lyrically mentioned throughout the song, due to their icon status in femininity.[6] It is based on 4
4 common time, the tempo is 128 BPM and is played in the key of D-sharp minor.[7] The song's lyrics describes the carefree nature of not crying over an ex.[8][9]

Critical reception

Several publications have regarded "Salt" to be a "fan-favorite" since its 2018 release.[1][2][4] Rania Aniftos of Billboard described the song as an "upbeat, sassy track about having fun after a sad spell",[4] while Madeline Roth of MTV News called it "dance-pop blissfulness".[2] Writing for Stereogum, Chris DeVille wrote that "Salt" was the best song out of Max's discography while also sounding similar to Lady Gaga.[8] Shaoni Das of Music Talkers stated that the song is an "exhilarating dance number, awash in pools of glitter, glamour, and confidence".[6]

Commercial performance

"Salt" peaked at number one on the Polish Airplay Top 100 on April 4, 2020.[10] The song charted within the top 10 in Austria, Finland, Germany, Norway, Russia, Ukraine, and Switzerland.[11][12][13][14][15][16][17]

Music video

An official lyric video was uploaded to Max's YouTube channel on April 14, 2020.[18]

Track listing

Personnel
  • Amanda Ava Koci – vocals, songwriting
  • Henry Walter – songwriting, production, mixing
  • Autumn Rowe – songwriting
  • Madison Love – songwriting
  • Nicole Morier – songwriting

Credits adapted from Tidal.[5]

Charts
Chart (2019–2020) Peak
position
Austria (Ö3 Austria Top 40)[11] 8
Belarus (Radiomonitor)[23] 5
Belgium (Ultratip Flanders)[24] 23
Belgium (Ultratip Wallonia)[25] 9
CIS (Tophit)[26] 2
Croatia (HRT)[27] 29
Cyprus (Mix FM Cyprus)[28] 9
Czech Republic (Singles Digitál Top 100)[29] 85
Denmark (Tracklisten)[30] 25
Euro Digital Songs (Billboard)[31] 15
Finland (Suomen virallinen lista)[12] 6
France (SNEP)[32] 38
Germany (Official German Charts)[13] 10
Greece (IFPI)[33] 66
Hungary (Rádiós Top 40)[34] 35
Hungary (Single Top 40)[35] 11
Hungary (Stream Top 40)[36] 39
Ireland (IRMA)[37] 98
Latvia (Latvijas Top 40)[38] 37
Lithuania (AGATA)[39] 34
Netherlands (Dutch Top 40)[40] 27
Netherlands (Single Top 100)[41] 43
Norway (VG-lista)[14] 5
Poland (Polish Airplay Top 100)[10] 1
Romania (Airplay 100)[42] 52
Russia Airplay (Tophit)[15] 3
Slovakia (Rádio Top 100)[43] 11
Slovakia (Singles Digitál Top 100)[44] 52
Slovenia (SloTop50)[45] 4
Sweden (Sverigetopplistan)[46] 33
Switzerland (Schweizer Hitparade)[17] 8
Ukraine Airplay (Tophit)[16] 7

Certifications
Region CertificationCertified units/sales
Austria (IFPI Austria)[47] Gold 15,000*
Denmark (IFPI Denmark)[48] Gold 45,000

*sales figures based on certification alone
^shipments figures based on certification alone

See also

References
  1. Nied, Mike (December 12, 2019). "Ava Max Is All Cried Out & Feeling Fabulous On Fierce New Single Salt". Idolator. Retrieved December 22, 2019.
  2. Roth, Madeline (December 12, 2019). "Ava Max Finally Unleashes The Fan-Favorite Anthem 'Salt'". MTV News. Retrieved December 26, 2019.
  3. Ava Max [@AvaMax] (December 5, 2019). "Your wish is my command ❣️🚀" (Tweet). Archived from the original on December 6, 2019. Retrieved December 26, 2019 – via Twitter.
  4. Aniftos, Rania (December 12, 2019). "Ava Max Finally Drops Fan Favorite Song 'Salt'". Billboard. Retrieved December 26, 2019.
  5. "Salt". Retrieved March 13, 2020 – via Tidal.
  6. Das, Shaoni (December 19, 2019). "Ava Max Gets Down To Disco In 'Salt'". Music Talkers. Retrieved January 12, 2020.
  7. "Key & BPM for Salt by Ava Max - Tunebat". Tunebat. Retrieved December 27, 2019.
  8. DeVille, Chris (January 24, 2019). "Can Ava Max's Global Hit 'Sweet But Psycho' Take Over America Too?". Stereogum. Retrieved January 25, 2019.
  9. Nilles, Billy (December 14, 2019). "The MixtapE! Presents Harry Styles, Dua Lipa and More New Music Musts". E! Online. Retrieved June 22, 2020.
  10. "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved April 14, 2020.
  11. "Austriancharts.at – Ava Max – Salt" (in German). Ö3 Austria Top 40. Retrieved April 16, 2020.
  12. "Ava Max: Salt" (in Finnish). Musiikkituottajat – IFPI Finland. Retrieved March 8, 2020.
  13. "Offiziellecharts.de – Ava Max – Salt". GfK Entertainment Charts. Retrieved April 9, 2020.
  14. "Norwegiancharts.com – Ava Max – Salt". VG-lista. Retrieved June 21, 2020.
  15. "Russia Airplay Chart for 2020-03-13." Tophit. Retrieved March 21, 2020.
  16. "Ukraine Airplay Chart for 2020-04-17." Tophit. Retrieved April 24, 2020.
  17. "Swisscharts.com – Ava Max – Salt". Swiss Singles Chart. Retrieved April 5, 2020.
  18. "Ava Max - Salt (Official Lyric Video)". Retrieved April 24, 2020 – via YouTube.
  19. "Salt – Single". Retrieved December 26, 2019 – via Apple Music.
  20. "Salt (Acoustic) – Single". Retrieved April 11, 2020 – via Apple Music.
  21. "Salt (The Remixes) – Single". Retrieved April 16, 2020 – via Apple Music.
  22. "Salt". Spotify. Archived from the original on December 26, 2019. Retrieved December 26, 2019.
  23. "Belarus - Radio airplay chart". Radiomonitor. Archived from the original on June 23, 2020. Retrieved June 23, 2020.
  24. "Ultratop.be – Ava Max – Salt" (in Dutch). Ultratip. Retrieved May 1, 2020.
  25. "Ultratop.be – Ava Max – Salt" (in French). Ultratip. Retrieved April 18, 2020.
  26. Ava Max — Salt. Tophit. Retrieved March 24, 2020.
  27. "Croatia ARC TOP 100". HRT. Retrieved May 5, 2020.
  28. "Mix FM Cyprus Top 10". Mix FM Cyprus. Archived from the original on June 13, 2020. Retrieved June 13, 2020.
  29. "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 202021 into search. Retrieved May 25, 2020.
  30. "Danishcharts.com – Ava Max – Salt". Tracklisten. Retrieved June 21, 2020.
  31. "Euro Digital Song Sales Chart (The week of April 11, 2020)". Billboard. Archived from the original on April 10, 2020. Retrieved April 10, 2020.
  32. "Lescharts.com – Ava Max – Salt" (in French). Les classement single. Retrieved June 21, 2020.
  33. "Digital Singles Chart (International) Εβδομάδα: 19/2020" (in Greek). IFPI Greece. Archived from the original on May 25, 2020. Retrieved May 25, 2020.
  34. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Rádiós Top 40 játszási lista. Magyar Hanglemezkiadók Szövetsége. Retrieved June 26, 2020.
  35. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved June 26, 2020.
  36. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Stream Top 40 slágerlista. Magyar Hanglemezkiadók Szövetsége. Retrieved May 21, 2020.
  37. "Chart Track: Week 19, 2020". Irish Singles Chart. Retrieved May 8, 2020.
  38. "Latvijas Top 40". Latvijas Radio. April 27, 2020. Retrieved April 27, 2020.
  39. "2020 20-os SAVAITĖS (gegužės 8-14 d.) SINGLŲ TOP100" (in Lithuanian). AGATA. May 15, 2020. Retrieved May 17, 2020.
  40. "Nederlandse Top 40 – week 25, 2020" (in Dutch). Dutch Top 40 Retrieved June 19, 2020.
  41. "Dutchcharts.nl – Ava Max – Salt" (in Dutch). Single Top 100. Retrieved June 26, 2020.
  42. "Airplay 100 – 1 martie 2020" (in Romanian). Kiss FM. March 1, 2020. Retrieved March 2, 2020.
  43. "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 202016 into search. Retrieved April 21, 2020.
  44. "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 202017 into search. Retrieved June 20, 2020.
  45. "SloTop50 – Slovenian official singles chart". slotop50.si. Retrieved June 20, 2020.
  46. "Veckolista Singlar, vecka 25". Sverigetopplistan. Retrieved June 18, 2020.
  47. "Austrian single certifications – Ava Max – Salt" (in German). IFPI Austria. Retrieved May 25, 2020.
  48. "Danish single certifications – Ava Max – Salt". IFPI Denmark. Retrieved May 26, 2020.
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