Nadine Lustre

Lustre was one of the original members of girl group, Pop Girls which was launched by Viva Entertainment in 2009. Also in the group with Lustre are twins Lailah and Mariam Bustria, Diana Pama Aller, Rose Ginkel, and Shy Carlos. She eventually left the group to start a solo music career.

In 2014, Lustre released her self-titled EP under Viva Records. It had hit singles such as Para-paraan, Paligoy-ligoy, No Erase, Bahala Na, and Hanap-hanap; the last three songs mentioned she collaborated with James Reid, who later on became Lustre's onscreen and real life partner couple.

In 2015, her song Me and You, from her self-titled album, was given the Titanium Award by SBS PopAsia, which is a popular Australian music show that broadcasts Asian pop hits on digital radio, online and on mobile devices such as music videos of K-pop idols in South Korea.[9] Lustre is among other famous artists like K-pop groups Super Junior, U-KISS and EXO who had songs that achieved Titanium status.[10]

Lustre and Callalily vocalist Kean Cipriano interpreted the song written by Mark Villar (not the Las Piñas Congressman) entitled Sa Ibang Mundo for the 2015 PhilPop songwriting competition. They earned the People's Choice Award and the song was the second runner-up during the 2015 PhilPop's finals night held on July 25, 2015 at the Meralco Theater.[11]

Also in 2015, Lustre collaborated with Yassi Pressman's song, Hush, where Lustre showed off her rap skills. Lustre and partner James Reid also released their own version of the song "On The Wings of Love" for their teleserye with the same name.

In the 2016 Philippines Myx Music Awards, Lustre won Favorite Song and Favorite Music Video for her song "Me and You". She also won Favorite Artist and Favorite Female Artist. Lustre also bagged the Favorite Collaboration award for her song "Hanap-Hanap" with Reid.[12]

Lustre and Reid in 2016 also released their own version of the song "This Time" under Viva Records which was used for their movie with the same name.

In 2017, Lustre collaborated with Bret Jackson in a song called Nowhere I Wouldn't Go, which was included in the latter's album.[13]

In January 2018, Lustre released her first single under Careless Music Manila, an independent music label started by James Reid. The song is called St4y Up. Lustre worked with Reid and music producer CRWN for the song's production. In the same month, she released a music video directed by Petersen Vargas for the single.[14] In March, Lustre and Reid released a cover of Sugarfree's Prom as part of the official soundtrack of the romance movie Never Not Love You, which they also star in.

In October 2018, Lustre released three songs under the Careless Mixtape, which consists of songs from various artists of the record label Careless Music Manila. The songs are I Like It, which Lustre herself wrote, Summer and Nobody, which are duets with James Reid and Sofia Romualdez, respectively.[15]

Lustre started her career in film by playing bit roles in several projects produced by Viva Films such as Petrang Kabayo, Who's That Girl?, and When the Love is Gone. Her breakthrough role came in 2014 when she took on the role of Reah "Eya" Rodriguez in the teen romantic comedy Diary ng Panget, a Viva Films produced movie of the best-selling novel of the same name by HaveYouSeenThisGirL. The author was very particular about who played her characters and handpicked Lustre for the role of Eya.[16] Lustre starred together with partner James Reid, Yassi Pressman and Andre Paras.[17][18] The film was released on April 2, 2014, and earned at least 120 million pesos during its four-week run.[19][20][21][22][23][24] The film received negative reviews, but the young cast was praised for their performances. Zig Marasigan of Rappler wrote, "Despite this criticism, Diary ng Panget succeeds in bringing together a particularly charming cast with relative newcomer Nadine Lustre leading the charge."[25]

With the success of Diary ng Panget and her tandem with Reid, the pair moved on to star in the film adaptation of another Wattpad novel, Talk Back and You're Dead, which was written by Alesana Marie.[26] The film also featured Joseph Marco and Yassi Pressman. It was released on August 20, 2014 in theaters nationwide. Lustre played the role of Miracle Samantha Perez, a rich girl who fell in love with a teenage gang leader who was also her childhood sweetheart.

In 2015, Lustre starred in her third film opposite of Reid[27], Para sa Hopeless Romantic, which is a film adaptation of the best-selling novel with the same name written by Marcelo Santos III. Lustre played the role of Rebecca del Mundo, a college student who writes love stories with bitter endings as a way of expressing her heartbreak. The movie received negative reviews. However, Oggs Cruz of Rappler wrote of Lustre's performance, "Lustre makes her character’s seemingly unimportant struggle moving."

She also had a special role in Adolf Alix Jr.'s horror film Chain Mail as Anne Nuñez by Viva Films, which premiered on August 22, 2015. In December 2015, Lustre alongside her partner Reid starred in an action comedy drama movie with Vice Ganda and Coco Martin in Beauty and the Bestie for the 2015 Metro Manila Film Festival directed by Wenn V. Deramas. As of January 25, 2016, the movie earned 526 million pesos in local and domestic screenings making it the current highest-grossing Filipino film of all time.[28] The movie received lukewarm reviews from critics. Philbert Dy of Click The City, however, praised the cast for being "so game" and "unafraid to look goofy" . He remarks that Lustre is "pretty funny."[29]

Lustre and Reid released their 4th JaDine movie called This Time in May 2016 which earned 15 million pesos on its opening day.[30] The movie was directed by Nuel Naval and was loosely based on the Wattpad novel That One Summer by Aly Almario.

Nadine Lustre at FAMAS Awards 2019

In 2018, Lustre and Reid made a comeback to the big screen with Never Not Love You, which was directed by Antoinette Jadaone. Lustre's performance in the film earned her major awards from three of the most prestigious award-giving bodies in the Philippines, namely, the Young Critics' Circle, Gawad Urian, and FAMAS. Wanngo Gallaga of Click The City called Lustre a "powerhouse" and the "real star" of the film while praising her performance by saying that "There is a whole world of emotions within her that she carries with every movement".[31] The Philippine Daily Inquirer's Cake Evangelista praised Lustre for being someone who "evokes a wealth of meaning and emotion"[32]

In 2019, she starred in Irene Villamor's Ulan, her first major film project without longtime onscreen partner James Reid. She played the role of romance novel editor turned children's book writer Maya Landicho in the film, which uses elements of magic realism. Praising Lustre's performance in the film, Tito Valiente of Business Mirror wrote, "It has been such a long time when the camera of a local film has ever been in love with an actress. Nadine Lustre, with the face that can act, deserves that love."[33] The film, which was co-produced by Hooq, got recognized by the Asian Academy Creative Awards. It won several awards in the regional category of the awards procedure, including one for Best Actress. Lustre competed with other regional winners for the Grand Prize, but lost to India's Shefali Shah.[34]

Lustre also starred in the dance musical film Paul Basinilio's Indak opposite Sam Concepcion. She played the role of Jen, an island girl who joined a dance group after a video of her dancing went viral on social media. Lustre and Concepcion, along with other dancers in the film, went through weeks of dance training before filming began.[35]

On August 26, 2014, Lustre and Reid signed a two-year exclusive contract with ABS-CBN at an event attended by some of the prominent figures of the station.[36] The contract signed Lustre and Reid as ABS-CBN's new loveteam. Any music, films or television shows headlined by them will be released under ABS-CBN and Viva Films.

Their television project with ABS-CBN was Wansapanataym's month-long special entitled My App Boyfie in October 2014,[37] where Lustre portrayed the lead female role Anika Andres.

Lustre and Reid moved on to their MMK debut for its Valentine's Day episode,[38] titled Signs of Love, where the actress played the role of Carmina Joven.

On VIVA Channel, Lustre and on-screen and real life partner James Reid star in their own show called #JaDine where every project given to them from endorsement, commercial, TV, and film shoots are documented and shown every 7 p.m. (PHT) on Wednesdays.

Lustre's breakthrough and most prominent role to date is Leah Olivar on the ABS-CBN Primetime Bida series On The Wings Of Love, which she starred alongside Reid as her leading man.[39] The teleserye was originally supposed to run for 10 weeks but was extended for another three months. The show ended on February 26, 2016, with a live finale viewing in Ynares Sports Complex, Antipolo City.[40] The teleserye made Nadine Lustre and her partner James Reid household names in Philippine showbusiness.

A 4-episode TV special dubbed "JaDine Flying High on Love" also aired in ABS-CBN showing the travels of Lustre and Reid in Doha, Dubai, Paris, London, Milan, Rome, Verona, and Vatican City.

In 2016, Lustre and Reid starred on their 2nd teleserye, on the ABS-CBN Primetime Bida series entitled Till I Met You.

On February 20, 2016, Lustre and her on-screen and real life partner, James Reid had their first major concert titled "JaDine In Love" at the Smart Araneta Coliseum. Within seven hours after the concert announcement, there was already a total of 9 million pesos in ticket revenues. It was announced during the presscon that tickets for general admission is sold out, and SRO (Standing Room Only) tickets were made available for purchase by producers due to high demand.[41]

JaDine in Love was produced by Viva Concerts and ABS-CBN's entertainment unit Dreamscape. Performing in front of a sold-out crowd, the two were joined by guest performers Yassi Pressman, Myrtle Sarrosa, Elmo Magalona, Vice Ganda, Erik Santos, and Kyla. Other notable guests were their co-actors in their hit primetime teleserye, On The Wings Of Love.[42] Due to the clamor of JaDine fans overseas, Lustre and Reid held a Jadine in Love World Tour last March 2016. They brought their modified Araneta Concert in Doha, Dubai, London, and Milan with new special guests such as Yeng Constantino, Jay R, and Tart Carlos.[43] On May 12, 2016, Lustre and Reid flew to North America to start their second world tour called "JaDine High on Love" in the United States and Canada.

On February 9, 2018, Lustre and Reid had their second major concert entitled Revolution: a JaDine Concert at Araneta Coliseum.

In 2017, Lustre co-directed the music video of James Reid's The Life with film director Petersen Vargas. The music video was released on December 2017.[44] It won the Music Video of the Year award at the 2017 Myx Music Awards.[45] Lustre's follow up project as a music video director came in January 2019 for her duet with Reid entitled Summer. She shares directing credit for the video with Chino Villagracia of The Visual Club.[46]

In April 2018, Lustre launched her first ever make-up collection called Lustrous in collaboration with the international Australian brand, BYS. Lustre is the first ever Filipina celebrity to collaborate with the international brand. In a private launch held on March 23, she mentioned that she shares the same advocacy with BYS which stands for "be your self" and said that "It's nice to be able to work with a brand who inspires all the girls to be themselves." The event was hosted in Flossom Kitchen and Cafe by one of her closest friends Kiana Valenciano, daughter of singer-songwriter, musician and actor Gary Valenciano.

The make-up line consists of a contour & highlight kit, lip & cheek tints in the shade Raw and Vermillion, eye shadow palettes in the shades Luna and Calypso, eyeliners in the shades Turquoise, Moonstone and Sapphire, mascaras in the shades Void and Lazuli and an eyebrow pencil & eyebrow gel in the shade Natural Brown. Each item is contained in a gold packaging and comes with different glittery, red and brownish shades. The make-up line also offers a gift box that contains one shade of each item and is placed in a pink box with a tropical design. Lustrous is available in selected SM Beauty and Watsons stores nationwide. Customers can also pre-order through their Instagram page lustrousph.

Nadine Lustre at the Luster Pop Up Store in February 2019

In December 2018, Lustre released her signature fragrance called Luster.[47] The fragrance was first teased by Lustre in 2017 when she posted several boudoir-themed photos from from the campaign. She revealed the project on Valentine's night.[48] In an interview with Preview, Lustre revealed details about how she personally and independently produced and conceptualized the product.[49] The idea came from her mother who knew a chemist who makes perfumes.[50] She then started conceptualizing the campaign, which was inspired by "boudoir photos, 18th century fashion photos, and vintage Vogue"[51] She revealed that she was chose such themes because she wanted to show everyone that she is "slowly changing and growing into a woman."[52] The perfume bottle was made to look like a "love potion or an 18th century perfume bottle"[53] For the campaign, Lustre worked with photographer BJ Pascual. The packaging was designed by artist Soleil Ignacio.[54] When asked about what it means to her to have her own brand of perfume, Lustre said, ""What does it mean for me? For me, this perfume, Luster, showcases my creativity as a person. It showcases my character because it’s the scent that I like. I'm selling you myself. I'm selling you a piece of me. This is as personal as it gets. This is me showing everyone na ito ako. This is what I can do. This is the real me. When you buy the perfume, it's like literally taking me with you wherever you are."[55]

After some delay, Luster was officially launched on December 22, 2018. [56] The fragrance was described as having a "signature powdery fragrance with a luscious vanilla scent".[57] Lustre released brand new promotional photos, which were "Thumbelina-inspired" and featured life-sized peonies. For this campaign, Lustre collaborated with photographer Xander Angeles and her make up artist, Jelly Eugenio.[58]

In February 2019, Lustre held an official launch event for the fragrance line in the form of a pop up store. The event was held at Vetro, an art gallery in Quezon City.[59]

In February 2019, Lustre became the first Filipino ambassador of fast fashion giant H&M.[60] On March 14 of the same year, her swimwear line collaboration with the brand, which was called Selected by Nadine, was released.[61] A second wave of Lustre's special swimwear line was released the following month.[62]

In June 2020, Lustre appeared alongside actress Maja Salvador for another campaign for H&M's swimwear line. The collection was called Selected by Nadine and Maja.[63] The collection was supposed to be launched in March, but was pushed back because of the COVID-19 pandemic.