Metro TV (Indonesia)

Metro TV is an Indonesian free-to-air television news network based in West Jakarta. It was established on 25 November 2000 and now has over 53 TV repeater stations all over the country.[1] It is owned by Surya Paloh who also owns the Media Indonesia daily. These two, along with other newspapers distributed in different parts of Indonesia, are part of the Media Group.[2]

Metro TV
Country
Indonesia
First air date
25 November 2000 (2000-11-25)
AvailabilityNationwide
SloganKnowledge to Elevate
Broadcast area
Indonesia
OwnerPT. Media Televisi Indonesia
ParentMedia Group
Picture format
1080i HDTV
(downscaled to 16:9 576i for the SDTV feed)
Official website
metrotvnews.com
LanguageIndonesian
Chinese
Metro TV
Availability
Terrestrial
Digital terrestrial televisionChannel 32
Analog UHFChannel 25 (West Java)
Channel 39 (Bali)
Channel 56 (Surabaya)
Satellite
MNC VisionChannel 107
TransVisionChannel 802
BiG TVChannel 659
OrangeTVChannel 908 (Ku-Band)
AltiboxChannel 17
Cable
First MediaChannel 7
MNC Play MediaChannel 107
StarHub Cable TVTBA
IPTV
UseeTVChannel 101
Streaming media
MIVO TVWatch
OfficialWatch
Media Group office in Kebon Jeruk, West Jakarta, the headquarters of Metro TV.

It is the only TV network to offer Mandarin-language news and no sinetron (soap opera) programs in Indonesia, although recently it has also begun to broadcast entertainment and multicultural programs such as the tech show e-Lifestyle, the satirical news and current affairs show Republik Mimpi (The Dream Republic), musical programming such as Musik + and Idenesia, and other special or regional programming.

History

Metro TV was launched on 25 November 2000 by Putra Nababan as first news anchored and first newscast. Metro TV was the first Indonesian television company to have been officially inaugurated by the President of Indonesia himself.

Programming

Metro TV has a different concept than the other stations in Indonesia. It broadcasts 24 hours a day, with programmes focused on news around the world.[3]

Metro TV broadcast three new English language programmes, World News, Indonesia Now, and Talk Indonesia. It also had Chinese language programmes such as Metro Xin Wen, as well as IT, documentary, and culinary programmes. It has a motivation programme, Mario Teguh Golden Ways. It also shows business programming, including "Economic Challenges" and Bisnis Hari Ini (Business Today).

Metro TV also has an informercial block, usually residential, but sometimes, any price of product and technology. The infomercial block usually airs on networks and stations during morning on weekends. The block has no commercial breaks. This channel is owned by Media Group, which also owns Media Indonesia and Lampung Post newspapers.

However, Metro TV was not the first Indonesian channel to be broadcast in English. RCTI became the first Indonesian channel to broadcast in English when showing Indonesia Today on 1 November 1996. This English news programme was made with a specific target audience in mind: foreigners who wanted to know the latest news and more information about Indonesia. It ended in 2001. Metro TV later broadcast Metro This Morning and News Flash. Metro This Morning ended in March 2007. Metro TV was the only news channel in Indonesia until 2008, when Lativi was re-branded as tvOne by dropping all of sitcoms as well as soap operas, focusing on news and sports programmes.[4]

Slogans

  • Be Smart, Be Informed (2008-20 May 2010)
  • Knowledge To Elevate (20 May 2010-present)[5]

Anniversary slogans

  • News Media Telecast Service (2001)
  • All for the Best (2002)
  • Triple Star Triple Experience (2003)
  • Excellent Four (2004)
  • Moment of Hope (2005)
  • Proud of Dedication (2006)
  • Leading the Change (2007)
  • Proud of Our Nation (2008)
  • Cinta Negeriku (2009)
  • Ten Years for the Nation (2010)
  • Menuju Indonesia Gemilang (2011)
  • Bersama Menginspirasi Bangsa (2012)
  • Tetap Terbaik (2013)
  • Semakin Terpercaya (2014)
  • Membangun Bangsa Berdaya (2015)
  • Menggerakkan Harapan Bangsa (2016)
  • Adiwarna Bangsa (2017)
  • Melangkah Bersama untuk Indonesia (2018)
  • Menebar Inspirasi (2019)

See also

References

  1. "Market roundup: November 2012". dw.com. Deutsche Welle. 5 November 2012. Retrieved 7 May 2020. Metro TV is a nationwide news channel that was launched 2000. Metro is broadcast from Jakarta with a network of 53 regional stations and reaches more than 3 million viewers throughout Indonesia.
  2. "Tentang Kami". metrotvnews.com (in Indonesian). Metro TV. METRO TV merupakan televisi berita pertama di Indonesia yang mulai mengudara sejak 25 November 2000.
  3. "PT Media Televisi Indonesia (METRO TV)". abu.org.my. Asia-Pacific Broadcasting Union. Retrieved 7 May 2020.
  4. Tapsell, Ross (2017). Media Power in Indonesia: Oligarchs, Citizens and the Digital Revolution. Rowman & Littlefield. ISBN 978-1-78660-037-0. The Bakrie Group created Indonesia's second 24-hour, Indonesia-language free-to-air national television news station, TVOne in 2008.
  5. "Metro TV: A New Spirit Towards the Indonesia's First News Channel". dmidgroup.com. DM ID. Retrieved 7 May 2020.
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