KEKR

KEKR (1590 kHz, 99.3 FM "Kicker 99.3") is a commercial AM radio station, paired with an FM relay translator, broadcasting a classic country radio format.[1] Licensed to Mexia, Texas, the station serves the Waco metropolitan area. The station is currently owned by M&M Broadcasters, Ltd.[2] Its studios are in Waco, and its transmitter is located in Mexia.

KEKR
City	Mexia, Texas
Broadcast area	Waco metropolitan area
Branding	Kicker 99.3
Frequency	1590 kHz
Translator(s)	See § Translator
First air date	May 23, 1956 (as KBUS)
Format	Classic country
Power	2,500 watts day 65 watts night
Class	D
Facility ID	21493
Transmitter coordinates	31°41′10.00″N 96°27′18.00″W
Former call signs	KBUS (1956-1984) KYCX (1984-1987) KRQX (1987-2010) KLRK (2010-2019)
Owner	M&M Broadcasters, Ltd. (Gary L. Moss)
Sister stations	KBHT, KRMX, KRZI, KTON

Translator

Broadcast translators of KEKR
Call sign	Frequency (MHz)	City of license	Facility ID	ERP (W)	Height (m (ft))	Class	FCC info	Notes
K257GO	99.3	Waco, Texas	147224	250	126 m (413 ft)	D	FCC	First air date: August 12, 2013 (as 99.1 K256BW)

History

On May 23, 1956, the station signed on as KBUS.[3] It was owned by Bi-Stone Broadcasting, and was a 500 watt daytimer, required to leave the air after sunset.

On February 29, 2012, the then-KLRK changed its format to adult hits, branded as "101.3 Bob FM", also broadcasting on FM translator K267AI 101.3 FM in Moody, Texas.[4]

On February 28, 2013, KLRK changed its format to Regional Mexican music, branded as "La Caliente."[5]

On April 18, 2014, KLRK changed back to dance hits, branded as "101.3 Party".[6]

On February 3, 2015 KLRK changed its format to adult contemporary music and rebranded as "Mix 101.3".

On August 20, 2016 KLRK switched to a simulcast of adult contemporary-formatted KBHT 104.9 FM in Bellmead. 1590 switched again to adult hits, as "Bob-FM" simultaneously with 104.9 FM. Ironically, 1590 and 104.9 were reunited as a result, having once been independently programmed AM and FM sister stations, owned by the Groveton Family, and still broadcasting from Downtown Mexia.[7]

During the summer of 2018, KLRK began airing the national Fox Sports Radio feed and reimaged as "Fox Sports 1590."

The station changed its call sign to KEKR on November 28, 2019.

On January 19, 2020 KEKR changed their format from sports (which moved to KBHT-HD3) to classic country, branded as "Kicker 99.3".[8]

Previous logo

References

"KEKR Facility Record". United States Federal Communications Commission, audio division.
"Station Information Profile". Arbitron. Archived from the original on 2010-03-01.
Broadcasting Yearbook 1958 page B-378
Bob & Shooter Hit Waco
Waco's Bob Becomes Caliente
A Party Starts in Waco
M&M Moves Three Waco Stations Radioinsight - August 22, 2016
Fox Sports Central Texas Moves as Kicker Replaces Magic in Waco Radioinsight - January 19, 2020

External links

Radio stations in the Waco, Texas market
By FM frequency	88.1 88.9 89.9 91.3 92.9 93.5 94.5 95.7 96.7 97.5 98.3 99.1 99.9 100.7 101.7 102.5 103.3 104.1 104.9 105.7 106.7 107.9
By AM frequency	1010 1230 1590 1660
NOAA Weather Radio frequency	162.475
By callsign	KBBW KBDE KBGO KBRQ KEKR KIXT KLTD KNCT-FM KRMX KRZI KSUR KVLW KWAA KWBT KWBU-FM KWOW KWPW KWRA-LP KWTX KWTX-FM KXZY-LP KYAR WACO-FM WXK35
Nearby radio markets Austin Brownwood Bryan–College Station Dallas–Fort Worth Huntsville Killeen–Temple San Antonio Tyler–Longview See also List of radio stations in Texas

Country radio stations in the state of Texas
Stations	KABW – Baird KACQ – Lometa KACT – Andrews KACT-FM – Andrews KAGG – Madisonville KAJA – San Antonio KAJE - Ingleside-Corpus Christi KALP – Alpine KAML – Kenedy-Karnes City KAND – Corsicana KARX – Canyon KASE-FM – Austin KATP – Amarillo KATX – Eastland KAUM – Colorado City KAXA – Mountain Home KAYD-FM - Silsbee KBCT – Waco KBCY – Tye KBEC – Waxahachie KBEY – Burnet KBPC – Crockett KBQQ – Smiley KBST-FM – Big Spring KBUK – La Grange KCKL – Malakoff KCKM – Monahans KCLW – Hamilton KCTX-FM – Childress KCUN-LP - Livingston KCWM – Hondo KCYY – San Antonio KDCD – San Angelo KDDD-FM – Dumas KDHN – Dimmitt KDLK-FM – Del Rio KDNZ – Pecos KDRX – Laughlin Air Force Base KEAN-FM – Abilene KEBE – Jacksonville KEKR - Mexia KERC – Kermit KEYE – Perryton KFLP-FM – Floydada KFST-FM – Fort Stockton KFTX – Kingsville KFWR – Jacksboro KFXE – Ingram KFYN – Bonham KFYN-FM – Detroit KGAS-FM – Carthage KGKL-FM – San Angelo KGNC – Amarillo KHBR – Hillsboro KHDY – Clarksville KHEY-FM – El Paso KHFX – Cleburne KHKX – Odessa KHLB – Mason KHOS-FM – Sonora KIBQ – Austwell KIKT – Cooper KILT-FM – Houston KIMP – Mount Pleasant KIUN – Pecos KIVY-FM – Crockett KIXS – Victoria KJCS – Nacogdoches KKBQ – Pasadena KKCN – Ballinger KKLY – El Paso KKUS – Tyler KKYN-FM – Plainview KKYR-FM – Texarkana KKYX – San Antonio KLLL-FM – Lubbock KLSR-FM – Memphis KLUR – Wichita Falls KLXK – Breckenridge KMBL – Junction KMHT – Marshall KMIL – Cameron KMKS – Bay City KMKT – Bells KMOO-FM – Mineola KMUL-FM – Muleshoe KMVL-FM – Madisonville KNAF – Fredericksburg KNAF-FM – Fredericksburg KNAL - Port Lavaca KNEL-FM – Brady KNES – Fairfield KNFM – Midland KNUE – Tyler KNUZ – San Saba KOGT – Orange KOKE-FM – Thorndale KOLI – Electra KOLJ – Quanah KOMX – Pampa KOOV – Kempner KORA-FM – Bryan KORQ - Winters KOXE – Brownwood KOYN – Paris KPAN – Hereford KPAN-FM – Hereford KPET – Lamesa KPIR – Granbury KPLX – Fort Worth KPSO-FM – Falfurrias KPUR-FM - Claude KQBB – Center KQBQ – Meyersville KQBR – Lubbock KQRP-LP – Malakoff KQTY-FM – Borger KRBL – Idalou KRMX – Marlin KRNH – Kerrville KRPT – Devine KRRG – Laredo KRUN – Ballinger KRVA-FM - Campbell KRVF – Kerens KRXT – Rockdale KRYS-FM – Corpus Christi KSAM-FM – Huntsville KSAQ – Charlotte KSCH – Sulphur Springs KSCN – Pittsburg KSCK-LP – Sterling City KSCS – Fort Worth KSEM – Seminole KSEY-FM – Seymour KSNY-FM – Snyder KSSL – Post KSTA – Coleman KSTV-FM – Dublin KTEX – Mercedes KTFW-FM – Glen Rose KTHP – Hemphill KTHT – Cleveland KTKO – Beeville KTTX – Brenham KTTY - New Boston KTWL – Hempstead KTXM – Hallettsville KTXO – Goldsmith KUFA – Hebbronville KUKA – San Diego KULM-FM – Columbus KULP – El Campo KUSJ – Harker Heights KUZN – Centerville KVET-FM – Austin KVLG – La Grange KVMC – Colorado City KVMK – Wheelock KVOU-FM – Uvalde KVRP – Stamford KVRP-FM – Haskell KVST – Huntsville KVWC-FM - Vernon KWBC – College Station KWBF - Lubbock KWBY-FM - Ranger KWED – Seguin KWFS-FM – Wichita Falls KWRD – Henderson KWSP-LP – Kerrville KWYU – Christine KXDJ – Spearman KXEZ-Farmersville KXOX – Sweetwater KXPN-FM - Scotland KXXF - Winnie KXXN - Iowa Park KYKK – Junction KYKM – Yoakum KYKR – Beaumont KYKS – Lufkin KYKX – Longview KYOX - Comanche KYXX – Ozona KYYK – Palestine KYYW – Abilene KZXM - Bullard WACO-FM – Waco WTAW-FM - Buffalo
Defunct:	KDLP-LP – Ace KHTZ – Ganado KRHC – Burnet KSTB – Crystal Beach KTON – Belton KUOL – San Marcos
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Texas

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