Clutch (magazine)

Clutch was an online magazine and blog network whose stated target audience is "today's young, hip, progressive Black woman".[1] The magazine was started as a print publication in 2002.[2] It was part of Sutton Media.[2] Following a temporary closure the magazine was relaunched as an online-only publication in 2007.[2]

Clutch
EditorDeanna Sutton
CategoriesAfrican American women's interest
PublisherSutton Media
FounderDeanna Sutton
Year founded2002
Final issue2007 (print)
CountryUnited States
Based inAtlanta
LanguageEnglish

In 2009, digital media consultancy Elemental Interactive made a strategic investment in Clutch. Elemental (a former division of WPP plc's Grey Global Group), was to take an undisclosed stake in Atlanta-based Sutton Media, Clutch's publisher.[3]

Sites on which articles from Clutch are republished include The Grio, a division of NBC News, a daily online news and opinion platform devoted to delivering stories and perspectives that reflect and affect African-American audiences.

Clutch's editorial staff included Danielle Belton, Yesha Callahan, Britni Danielle, and Jessica Andrews.[4]

References
  1. "About Us", Clutch
  2. "Deanna Sutton - Clutch Magazine". Uptown. December 18, 2009. Retrieved February 27, 2017.
  3. Tameka Kee, "Elemental Interactive Takes Stake In Clutch Magazine", CBS News, February 11, 2009
  4. "Clutch Masthead". Clutchmagonline.com.
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