Atlas Solutions

Atlas Solutions is a subsidiary of Facebook, acquired from Microsoft in February, 2013,[1][2] which provides services in online advertising. The Atlas advertising platform, originally built by Razorfish, serves billions of ad impressions a day and features a suite of tools for marketers to serve, manage, track, and measure the performance of advertisement campaigns.[3]

Atlas Solutions
IndustryOnline advertising
ParentFacebook
Websiteatlassolutions.com

Atlas was shut down in March 2018.[4]

See also

References

  1. "Facebook purchases Microsoft's Atlas Solutions for reported $100 million". Gigaom.
  2. Savitz, Eric. "Facebook Reportedly To Buy Microsoft's Atlas Solutions Unit" Forbes February 27, 2015. Retrieved on January 2, 2016.
  3. Carlson, Nicholas (6 December 2012). "Facebook And Microsoft Are Working On A Deal, And It Could Change Everything About Advertising". The Business Insider. Retrieved 14 November 2016.
  4. "Facebook shuts down Atlas at the end of this month, the last service on programmatic". PPC Land. 2018-03-26. Retrieved 2018-12-23.


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