WIRY-FM

WIRY-FM
City Plattsburgh, New York
Broadcast area Burlington and Plattsburgh
Branding Hometown Radio
Frequency 100.7 MHz
Format Full service
ERP 2,300 watts, Stereo
HAAT 221 meters (725 ft)
Class C3
Facility ID 166029
Transmitter coordinates 44°46′13″N 73°36′48″W / 44.77028°N 73.61333°W / 44.77028; -73.61333Coordinates: 44°46′13″N 73°36′48″W / 44.77028°N 73.61333°W / 44.77028; -73.61333
Former callsigns WXMR (2009-2012)
WPLB (2012-2016)
Affiliations Westwood One News
Operator Hometown Radio, Inc.
Owner Benjamin Homel
(Radioactive, LLC)
Sister stations WIRY, WPLA, WXMS
Webcast Listen Live
Website wiry.com

WIRY-FM (100.7 FM, "Hometown Radio") is a commercial Full service radio station broadcasting from Plattsburgh, New York. It is owned by Benjamin Homel (known professionally as Randy Michaels), through licensee Radioactive, LLC. As Radioactive is largely a holding company that does not operate most of its own stations, the station is programmed by Hometown Radio, Inc., owner of WIRY (1340 AM), and largely simulcasts WIRY. The station was formerly WXMR with a tagline called "Radio Bistro".[1] The call letters were changed to WPLB on August 6, 2012;[2] it eventually changed to a country music format, "Kickin' Country," which was simulcast with WNMR (107.1 FM, now WPLA) and competed with WOKO and WTNN.

In March 2016, the station was leased to WIRY. The arrangement allows for the FM station to occasionally broadcast separate programming from the AM station (for instance, WIRY's regular programming can continue on the FM station while the AM station carries a sporting event).[3] The call letters were changed to WIRY-FM on March 15, 2016.[2]

References

  1. ↑ "WXMR-FM 100.7". Rambler Interactive. Retrieved 2013-09-07.
  2. 1 2 "Call Sign History". CDBS Public Access. Federal Communications Commission. Retrieved April 1, 2016.
  3. ↑ Heath, Dan (March 24, 2016). "WIRY launches FM signal". Press-Republican. Retrieved April 1, 2016.


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