WDKX

WDKX
Broadcast area Rochester, New York
Branding "103.9 WDKX"
Slogan # 1 For Hip-Hop and R&B
Frequency 103.9 (MHz)
First air date April 6, 1974
Format Urban Contemporary
ERP 800 watts
HAAT 165 meters
Class A
Callsign meaning W
Frederick Douglass
Martin Luther King, Jr.
Malcolm X
Owner Andrew M. Langston
Website www.wdkx.com

WDKX is an urban contemporary radio station that broadcasts from Rochester, New York on a frequency of 103.9 MHz at 800 watts of effective radiated power. The station's studios are located east of downtown Rochester along Main Street, and the transmitter tower is located atop Xerox Tower in downtown.

History

Monroe County Broadcasting Co., LTD. formed a corporation in 1968 to compete for the available FM frequency 103.9 in Monroe County, New York. WDKX commenced broadcasting on April 6, 1974 at 5:30 AM under their legendary moniker as "104 WDKX". Since their 1974 launch the station has been broadcasting 24 hours a day, 7 days a week, 365 days a year, in crystal clear FM stereo. WDKX has been under the same ownership since its inception. Andrew A. Langston, founder and former owner and general manager of WDKX, received the "Rochester Radio Broadcaster of the Year" Award, the National Association of Black Owned Broadcasters "Pioneer" Award, and was inducted to the "New York State Broadcasters Hall of Fame" inaugural class.

Keeping with its Urban Contemporary format, WDKX chose its call letters to honor Black heroes ("D" for Frederick Douglass, "K" for Martin Luther King Jr., and "X" for Malcolm X).[1]

The station currently places first in Arbitron ratings of under-35 listeners, both urban and suburban, and has ranked second overall in the Rochester market behind WBEE in recent ratings surveys.

The station has a wide-ranging playlist, ranging from Old School R&B and Classic Hip Hop to today's R&B and Hip Hop. WDKX also plays some Pop and Dance hits.

References

  1. ↑ Blackwell, Jeffrey. "WDKX founder Andrew Langston dies". Democrat and Chronicle. Rochester, New York: Gannett Company. Archived from the original on June 11, 2010. Retrieved June 11, 2010.

Coordinates: 43°09′18″N 77°36′14″W / 43.155°N 77.604°W / 43.155; -77.604


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