Simply Nailogical

Cristine Rotenberg
Personal information
Born Cristine Raquel Rotenberg[1][2]
(1988-10-17) October 17, 1988[3]
Richmond Hill, Ontario, Canada
Nationality Canadian
Occupation Crime statistics analyst, YouTuber
Website simplynailogical.com
YouTube information
Also known as Simply Nailogical, Simply Not Logical[4][5]
Channel
Years active 2014–present
Genre Beauty, comedy, vlog
Subscribers 6,109,365 (Simply Nailogical)
2,276,036 (Simply Not Logical)
Total views 1,036,614,407 (Simply Nailogical)
117,344,332 (Simply Not Logical)
Associated acts Bunny Meyer, Joey Graceffa, Manny MUA, Safiya Nygaard, Threadbanger
100,000 subscribers
1,000,000 subscribers
Subscriber and view counts updated as of September 16, 2018.

Cristine Raquel Rotenberg (born October 17, 1988), commonly known as "Simply Nailogical", is a full time crime and health statistics analyst,[4] former child actress, blogger, and Canadian YouTube personality known for her role in commercials and for creating nail art tutorial videos.

As of September 2018, Rotenberg's main YouTube channel has over 6 million subscribers, while her secondary channel has over 2.2 million subscribers. Collectively, her two channels have over 1 billion views and 8.2 million subscribers.

Rotenberg has been praised for her humour[4] and welcoming YouTube presence. J-14 magazine describes her as "the face of nail art in the internet world".[6] Rotenberg describes herself as having an "out-of-the-box" approach to beauty tutorials.[4]

Early life

Rotenberg was born October 17, 1988 in Richmond Hill, Ontario, Canada.[3] She has one sister, Jennifer, who is featured in some of her videos. From the late 1990s to the early 2000s, Rotenberg starred in 15[7] commercials for various children's products including Furby and Fib Finder.[8] At age 13, she played the role of young Sophia[3] in the 2002 film Charms for the Easy Life. She eventually decided to stop acting to focus on school.

In 2014[1] Rotenberg received a master's degree in sociology with a concentration in criminology[9] from Carleton University.[1][2]

Internet career

Blogging

Shortly after defending her master's thesis,[10] Rotenberg launched her Simply Nailogical blog in February 2014.[11] Prior to making videos, she posted pictures of her own nail art. Her blog has been inactive as of June 2016.

YouTube

Rotenberg launched her first channel, Simply Nailogical, in June 2014. She initially focused on short nail art videos that were less than a minute long. Eventually, after fans asked to hear her voice, she became more outgoing on YouTube. She began to record voiceovers in her videos, made her tutorials longer, and appeared on-camera.

Rotenberg coined the term "holosexual", which describes someone who is obsessed with holographic things; she calls her followers this as well.[12]

In June 2016, Rotenberg posted a video of herself applying over 100 coats of nail polish titled "100+ Coats of Nail Polish #POLISHMOUNTAIN".[13] The video quickly went viral, and was copied by many other YouTubers,[14] such as Jenna Marbles.[15] As of August 2018, the video has over 23 million views, making it one of Rotenberg's most popular videos to date. The Daily Dot praised Rotenberg's video, calling it one of 2016's most popular video trends.[5] Soon after the video was posted, her subscriber count doubled.[5] Her video was featured in the Fine Brothers' College Kids React series in August 2016.[16]

Since her viral video, Rotenberg's main channel primarily focuses on nail art tutorials, humour skits, and beauty tutorials. Some videos feature her cats, boyfriend Ben, and family members.[12]

In September 2015, Rotenberg created her second YouTube channel, Simply Not Logical. She began posting videos there in August 2016, with her first video being titled "Simplymailogical #1".[17] On this channel, Rotenberg primarily posts vlogs and content outside of her usual nail art tutorials.

Collaborations

Nail polish

Rotenberg has collaborated with several nail polish-producing companies to create collections or specific colors. The Simplynailogical collection by F.U.N. Lacquer consisted of six holographic colors[18] in three separate shades: pink, blue, and black with each having their respective linear holo version. She promoted the collection in a video on her channel and on her blog.[19] Through collaboration with the site Live Love Polish, she released two Starrily brand nail polishes called "Menchie the Cat" and "Zyler the Cat", named after her pets. Included in the same set were the polishes "Hustler" and "Adventure Capitalist."[20]

Philanthropy

In May 2017, Rotenberg and her boyfriend Ben raised $25,000 for the Ottawa Humane Society by selling merchandise with images of their cats. As a result of their work, a room in the humane society was named after their two cats, Menchie and Zyler.[21][22]

On August 19, 2017, Rotenberg announced that she would be giving away one semester's worth of tuition to a subscriber who was currently enrolled in a Canadian college or university, to motivate them to pursue higher education.[23][24] On September 8th, 2018, she announced a similar giveaway with two winners. [25][26]

Personal life

Rotenberg works full time as a crime and health statistics analyst,[27] and currently resides in Ottawa, Canada with her boyfriend, Ben Mazowita, and their two cats, Menchie (3) and Zyler (about 10).

Filmography

Year Film Role Notes
2002 Charms for the Easy Life Young Sophia TV movie

She has also acted in various commercials like the Fib Finder, Furbys, an insurance commercial, and a Wizard of Oz theatrical performance.

Awards and nominations

Following her viral videos and newfound YouTube popularity, Rotenberg was nominated for Breakout Creator at the 2016 Streamy Awards. She lost to Liza Koshy.[28]

At the 2017 Streamy Awards, Rotenberg was nominated for an award in Beauty.[29]

Year Award Category Result
2016 The Streamy Awards Breakout Creator Nominated
2017 Best Beauty Program Nominated

References

  1. 1 2 3 Rotenberg, Cristine (2014). "Cutting Knowledge: The Pathologization of Self-Injury in Correctional Discourse". Carleton University Research Virtual Environment. Retrieved August 2, 2017.
  2. 1 2 Simply Nailogical (September 1, 2015). "What I learned in school (or didn't learn)". YouTube. Retrieved August 7, 2017.
  3. 1 2 3 "Cristine Rotenberg". IMDB. Retrieved August 2, 2017.
  4. 1 2 3 4 semick (November 12, 2015). "Bloggers You Should Know: Simply Nailogical". Nail It! Magazine. Retrieved August 2, 2017.
  5. 1 2 3 Lanning, Carly (August 24, 2016). "Nail artist and #WCW Cristine Rote corners the web with '100 Layer Challenge'". The Daily Dot. Retrieved August 2, 2017.
  6. "These Nail Art Tutorials Are So Mesmerizing, You'll Be Watching Them For Hours". J-14. July 27, 2017. Retrieved August 2, 2017.
  7. Simply Not Logical (January 11, 2017). "Reacting to my OLD COMMERCIALS as a child before YouTube". YouTube. Retrieved August 2, 2017.
  8. "Fib Finder". YouTube. September 10, 2009. Retrieved August 3, 2017.
  9. "About/Contact". simplynailogical. Retrieved August 2, 2017.
  10. Simply Nailogical. "FAQ's". simplynailogical. Retrieved August 2, 2017.
  11. Simply Nailogical (February 3, 2014). "Racing to the finish line.... wait, this blog just started!". simplynailogical. Retrieved August 2, 2017.
  12. 1 2 "YouTuber Simply Nailogical lets her dad paint her nails". Mail Online. Retrieved 2018-04-24.
  13. Simply Nailogical (June 5, 2016). "100+ Coats of Nail Polish #POLISHMOUNTAIN". YouTube. Retrieved August 2, 2017.
  14. Mooney, Paula (July 24, 2016). "The '100 Coats' Challenge Goes From Nail Polish To Eyeliner To Lipstick and Beyond". Inquisitr. Retrieved August 2, 2017.
  15. Jenna Marbles (July 21, 2016). "Ultimate 100 Coats of Things Video". YouTube. Retrieved August 2, 2016.
  16. Fine Brothers Entertainment (August 18, 2016). "College Kids React to 100+ Coats Challenge (#POLISHMOUNTAIN)". YouTube. Retrieved August 2, 2017.
  17. Simply Not Logical (August 27, 2016). "100 PIECES OF GUM CHALLENGE because internet". YouTube. Retrieved August 2, 2017.
  18. LACQUER, F.U.N. "Simplynailogical Collection | F.U.N LACQUER". www.funlacquer.com. Retrieved 2018-04-30.
  19. "My very own holo glitter collaboration collection!!! WHAT". www.simplynailogical.com. Retrieved 2018-04-30.
  20. "My Cat's first Nail Polish - Menchie the Cat!". www.simplynailogical.com. Retrieved 2018-04-30.
  21. Simply Not Logical (May 31, 2017). "GIVING $25,000 TO CHARITY!". YouTube. Retrieved August 2, 2017.
  22. Ottawa Humane Society (May 30, 2017). "A big thanks to @zylerthecat & @menchiethecat for supporting their furry friends!". Twitter. Retrieved August 2, 2017.
  23. "I'm so excited that in today's video I'm giving away FREE TUITION for a semester to a lucky subscriber! I hope this motivates and inspires🤓🎓". Twitter. August 19, 2017. Retrieved August 19, 2017.
  24. "tuition giveaway is for subscribers enrolled in university/college in 🇨🇦 only I'm sorry international fam it was just too complicated and $😭". Twitter. August 19, 2017. Retrieved August 19, 2017.
  25. Simply Nailogical (2018-09-08), Following Troom Troom's BAcK tO sChOoL Pranks on Teacher! + TUITION GIVEAWAY, retrieved 2018-09-10
  26. "Simply Nailogical (Cristine) 💿 on Twitter". Twitter. Retrieved 2018-09-10.
  27. "Cristine Rotenberg". Statistics Canada. Retrieved August 2, 2017.
  28. "6th Annual Winners & Nominees". Streamys. Retrieved August 2, 2017.
  29. "7th annual Streamy Winners". deadline. Retrieved October 1, 2017.
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