Podolyan

Podolyan

Podolyan is a Ukrainian brand of clothing created by designer Vladymyr Podolyan in 2004.

History

In 2004 Vladymyr Podolyan has graduated Vyacheslav Zaytsev’s Fashion Lab, registered Podolyan brand and has shown his graduate collection during Fashion Seasons in Kiev.[1] Founder of British concept store Atelier 1 David Foley noticed this collection. The same year first catwalk show of Podolyan took place during Ukrainian Fashion Week – New Names.

In 2005 Vladymyr Podolyan has become one of the two Ukrainian designers who created clothes for English brand Atelier 1 under creative guidance of David Foley. During the years 2006-2009 Vladymyr has created several collections "Podolyan for Atelier 1" that were presented in salon catwalk shows during London Fashion Week.[1]

In March 2010 first independent catwalk show of Podolyan fashion brand took place during Ukrainian Fashion Week.[1] Since then Podolyan has runway shows twice a year. In 2011 cooperation with Maybelline New York started. During 2012-2014 Podolyan brand won Best Fashion Awards for "Best fashion show performance".[2][3][4]

In spring of 2014 Anna Brazhenko, ex-marketing manager of Megogo.net, became CEO of Podolyan brand. In September 2014 rebranding of Podolyan took place[5] and in December new line Podolyan Black was launched.[6][7] Kateryna Babkina was the face for Podolyan's "story of a dress" campaign.[8] In April 2015 opening of new Podolyan store in Kiev took place.[9]

References

  1. 1 2 3 Эксклюзивное интервью с украинским дизайнером Владимиром Подоляном, TOPClub (29 February 2012)
  2. В Киеве назвали лучших дизайнеров 2012 года, Facenews (21 September 2012)
  3. Best Fashion Awards-2013: награждение модных деятелей Украины, Хочу (23 May 2013)
  4. Премия Best Fashion Awards 2014 Archived 2016-03-04 at the Wayback Machine., Ukrainian Fashion Week (10 September 2014)
  5. Украинский бренд PODOLYAN провел ребрендинг компании, L’Officiel (22 September 2014)
  6. Бренд PODOLYAN запустил концептуальную линию одежды PODOLYAN BLACK Archived 2016-03-04 at the Wayback Machine., L’Officiel (23 December 2014)
  7. Владимир Подолян запускает новую линию одежды, Vogue (23 December 2014)
  8. "STORY OF A DRESS BY PODOLYAN: KATERYNA BABKINA". Ukrainian Fashion Week. 1 September 2014. Retrieved 4 May 2016.
  9. Милости просим: Открытие магазина Podolyan, L’Officiel (17 April 2015)
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