Nova 96.9

Broadcast area Sydney Central Coast Newcastle Wollongong
Slogan '
Format Hot AC
ERP 150 kW
Class Commercial
Callsign meaning 2-New South Wales SYD-Sydney
Owner NOVA Entertainment
(Nova 96.9 Pty Ltd[1])
Sister stations smoothfm 95.3
Webcast novafm.com.au/player.aspx?site=Nova969
Website www.novafm.com.au/station/nova969
Nova 969 studios at Pyrmont

Nova 96.9 (call sign: 2SYD) is a commercial radio station operating in Sydney, Australia.

The station is owned by NOVA Entertainment along with sister station, smoothfm 95.3

Audience

In 2014 Nova had an 8% share of the Sydney audience on average, which is en par with rival KIIS FM. Kate, Tim & Marty was the highest rated Nova show receiving 13% of Sydney's Drive time audience. Smallzy's Surgery receives a 10% share for the nighttime slot and Fitzy & Wippa received an 8% of Sydney's Breakfast audience.[2]

In November 2014, Nova held a 6.7% for breakfast and 8.6% share for drive time.[3]

History

One of the driving forces behind the creation of Nova was the growing demographic of youth who were embracing the commercialised anti-pop movement fronted by such artists as Daft Punk and Spiderbait, but for whom Triple J, operated by the publicly funded Australian Broadcasting Corporation, had no commercial incentives to offer. Initially the music selection on Nova 96.9 was very similar to that of Triple J, and a number of the station presenters, most notably former breakfast hosts Merrick and Rosso, which were also former Triple J staff. However, while Triple J has retained its alternative style, Nova has drifted towards a more commercial format. Meanwhile, other stations have adopted Nova's more varied programming style, to the point where Nova is now hard to tell apart from other commercial FM stations.

Along with its sister stations Nova 100 Melbourne, Nova 106.9 Brisbane, Nova 91.9 Adelaide and Nova 93.7 Perth, Nova claims to be Australia's leading under 40s brand.

Since 2011 Nova 96.9 have been sponsoring A-League club Sydney FC.[4]

Announcers

  • Fitzy & Wippa 6:00am-9:00am
  • Troy Ellis 9:00am-1:00pm
  • Dan Cassin 1:00pm-4:00pm
  • Kate, Tim and Marty 4:00pm-6:00pm
  • Fitzy & Wippa (Best of) 6:00pm-7:00pm
  • Smallzy's Surgery 7:00pm-10.00pm
  • Cale Porter Late Nights 10:00pm-1.00am

News

  • Matt de Groot (Breakfast)
  • Michelle Stephenson (National Drive/National News Manager)
  • Katie Hill (weekends)

References

  1. ↑ LIC022 - Commercial Radio Broadcasting Licences (PDF), Australian Communications and Media Authority, 2011-08-31, archived from the original (PDF) on 2008-07-28
  2. ↑ http://www.gfk.com/au/Solutions/audience-measurement-and-insights/Documents/Market%20Snapshots/GfK_OnlineMarketSummary_2014_1_Sydney.pdf
  3. ↑ Lallo, Michael (November 9, 2014). "'Also Ran Network' seals victory with a Kiis". The Sun-Herald. Sydney, Australia.
  4. ↑ "Official Sponsors". Retrieved 18 March 2011.
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