MediaCom

MediaCom
Subsidiary
Industry Advertising, Marketing
Founded 1986
Headquarters London, UK
Area served
 Global
Key people
 Stephen Allan, Worldwide Chairman & CEO
Number of employees
 7,000
Parent GroupM, WPP
Website mediacom.com Edit this on Wikidata

MediaCom is one of the world’s largest media agency networks. Led by Stephen Allan, Worldwide Chairman & CEO, the company has 7,000 employees in 130 offices across 105 countries. Its central coordination hubs are in London, New York, Miami and Singapore.

MediaCom is “The Content + Connections Agency”, working on behalf of its clients to leverage their brands’ entire system of communications across paid, owned and earned channels to deliver a step change in their business outcomes.

In June 2018, MediaCom was named Cannes Lions Media Agency Network of the Year. This added to the Agency Network of the Year titles it already held from The Gunn Media 100, Festival of Media Global (won in 2017 and retained in 2018), and the M&M Awards (an accolade it has won seven times in nine years). It has was also named Global Media Agency of the Year by Adweek in February 2018 and Agency Network of the Year by Campaign magazine at the end of 2017. This is the first time any agency network has held all these titles at once.

MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm.

Overview

MediaCom’s clients come from a wide variety of industries, including automotive, consumer goods, retail, pharmaceutical, telecommunications, entertainment and fashion. As of 2017, MediaCom was the world’s third-largest media agency network in terms of agency billings according to RECMA figures.

Awards and nominations

YearAssociationCategoryNominee(s)Result
2017 Campaign Magazine Agency Network of the Year MediaCom won
2017 M&M Global Awards Global Agency network of the Year MediaCom won
2017 Festival of Media Global Agency Network of the Year MediaCom won
2018 Festival of Media Global Agency Network of the Year MediaCom won
2018 Adweek Global Media Agency of the Year MediaCom won
2018 Campaign Magazine Agency Network of the Year MediaCom won
2018 Gunn Media 100 Top Network MediaCom won
2018 Cannes Lions Media Network of the Year MediaCom won
2018 Cannes Lions Grand Prix for Excellence in Media Planning MediaCom won

References

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