Liligo.com

liligo.com
Industry Travel
Technology
Metasearch Engine
Founded 2006
Founder Pierre Bonelli
Headquarters Paris, France
Budapest, Hungary
Products Flight, car, bus, train and hotel search
Owner ODIGEO
Subsidiaries voyagermoinscher.com
Website http://www.liligo.com

liligo.com is a metasearch engine that specialises in travel. Launched in 2006, the website does not sell anything but allows users to compare travel products (flight tickets, hotels, car rentals, buses and trains).

The site is available in the following languages: English, French, German, Spanish, Italian, Portuguese, Hungarian and Romanian.

History

liligo.com is a production of Findworks Technologies, a start-up founded by Pierre Bonelli, Bertrand de la Ruelle, Xavier Corbel and Mikaël Quilfen in 2005. Based in Paris, Barcelona and Budapest, the company currently employs around 80 people.

Initially a flight comparison website alone, in 2007 liligo.com launched hotel and package categories. In 2008 the company launched extra features including flexible search and fare alerts. In 2009, the option to compare car rentals was added and in May 2009, the site launched its first television ad.[1] An iPhone and iPad app was launched in 2010.

In September 2010, SNCF, via its site Voyages-sncf, announced it would take a major stake in liligo.com for the amount of 20 million Euros, according to Les Echos.[2] liligo.com was resold 3 years later to European tourism giant ODIGEO.[3] In 2015, liligo.com purchased VoyagerMoinsCher.com.[4]

Tools and Apps

liligo.com offers an Android and iOS app (including a dedicated iPad app); fare alerts; a newsletter; and a travel news magazine.

Awards

Since 2013, liligo.com has held the title of "Website of the year – The Most Popular" in France.[5]


IPO

Independent Board Member James Hare (James Otis Hare II) oversaw the public launch of parent company eDreams Odigeo on April 4, 2014.[6]

eDreams offered its stock at 10.25 Euros per share.[7]

That stock price had fallen to 1.02 Euros by October 24 of 2014, wiping out over one billion Euros of market capitalization.[8]

Some commentators called the launch “Europe’s worst performing IPO of 2014”.[9] eDreams moved quickly, asking their shareholders for authorization to “Discharge to Mr. James Otis Hare for the exercise of his mandate as director of the Company until his resignation as of 25 March, 2015.” [10] eDreams issued the following announcement: “Effective March 25, 2015, eDreams ODIGEO (“the Company”) accepts the resignation of Mr. James Hare as an Independent member from the Board of Directors”.[11]

In June 2015, CEO Dana Dunne introduced a new strategy focusing on mobile, revenue diversification and customer experience improvements, which led to a strong turnaround in business performance.[12]

Dunne's new strategy caused that stock price to rise above 3 euros by January 2017. [13]

Notes and references

  1. ↑ http://www.creads.org/blog/actualite-pub-marketing/liligo%E2%80%A9-senvoie-en-lair-avec-sa-derniere-campagne-publicitaire/ Archived January 9, 2014, at the Wayback Machine.
  2. ↑ Communiqué de presse Archived 2010-10-11 at the Wayback Machine., SNCF.com, 23 septembre 2009 in French
  3. ↑ , tnooz.com, 9 October 2013
  4. ↑ Tour Hebdo, 30 September 2015 in French
  5. ↑ Site de l'Année
  6. ↑ "HECHO RELEVANTE" (PDF). Edreamsodigeo.com. Retrieved 2016-09-16.
  7. ↑ "After IPO, eDreams Odigeo shares plummet 75% in 5 months". Tech.eu. 2014-09-11. Retrieved 2016-09-07.
  8. ↑ "EDR:Soc.Bol SIBE Stock Quote". Bloomberg.com. 2016-06-09. Retrieved 2016-09-07. External link in |title= (help)
  9. ↑ "Down 60%, eDreams Odigeo shares try to escape post-IPO nightmare". Tnooz.com. 2014-08-29. Retrieved 2016-09-07.
  10. ↑ http://www.edreamsodigeo.com/wp-content/uploads/sites/19/2014/08/eDreams_ODIGEO-Voting_formAGM_2015.pdf
  11. ↑ http://www.edreamsodigeo.com/wp-content/uploads/sites/19/2014/08/Annual_Corporate_Governance_Report_31March2015.pdf
  12. ↑ "eDreams Odigeo strategy begins to pay off". Tnooz. Retrieved 2016-06-16.
  13. ↑
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