Kiddie Academy Educational Child Care

Kiddie Academy Educational Child Care
Industry Early Childhood Education
Founded Baltimore County, MD, U.S. (1981)
Founder Pauline Miller
Headquarters Abingdon, Maryland, U.S.
Number of locations
200+ academies (2018)
Key people

Gregory Helwig (President) Michael J. Miller (Executive Chairman)

Susan Wise (Executive Vice President and Chief Financial Officer)
Number of employees
Over 80
Parent Essential Brands
Website http://kiddieacademy.com/

Kiddie Academy Educational Child Care provides education-based child care for families and their children ages 6 weeks to 12 years old, offering full time care, before- and after-school care, and summer camp programs.[1] It is a franchise system in the United States founded in 1981[2][3] with over 200 academies[1] in 26 states.[4] Kiddie Academy is headquartered, and operates its flagship academy, in Abingdon, MD.[1]

The company serves over 20,000 families and their children ages 6 weeks to 12 years old, offering full time care, before- and after-school care, and summer camp programs.[5]

History

The first Kiddie Academy was opened in 1981 in Baltimore County, Maryland and founded by Pauline and George Miller. Kiddie Academy began franchising in 1992[6], with its first location in Elkton, MD[7]. In 2007, it opened its current 9,000-square-foot headquarters located in Abingdon, MD[6].

Between 2014 and 2016, Kiddie Academy unveiled a new logo[8][9], launched a new creative campaign titled, Amazing Starts Here®[10] and opened a corporate flagship location near its home base: Kiddie Academy of Abingdon[11].

In 2018, the company was ranked 73 on Entrepreneur Magazine's Franchise 500 list[12], 23 on Franchise Times Fast and Serious List[13], and eighth on the Franchise Gator's fourth annual Top 100 list ranking franchise systems[14].

Curriculum

Kiddie Academy’s Life Essentials® proprietary curriculum was created to promote each child’s intellectual, social, physical and emotional growth[15][16]. Life Essentials emphasizes developmentally appropriate curriculum, character education, health and fitness, and technology education, for children ages 6 weeks to 12 years old[17]. The curriculum integrates learning and fun, and treats every experience as an opportunity to learn.[18]

Each Kiddie Academy location has programs that emphasize continuous, open communication between teachers and parents concerning each child’s development[15][16].

Accreditation

Kiddie Academy is accredited by AdvancED, an organization that accredits over 27,000 public and private schools and districts across the United States and in 69 countries[4]. Accreditation is the result of a comprehensive review of the system’s proven operating systems, proprietary curriculum, and commitment to continuous improvement, quality education and the highest standards in child care[4].

Leadership

Kiddie Academy Executive Team[19]

  • Michael Miller, Executive Chairman
  • Gregory Helwig, President
  • Susan Wise, Executive Vice President and Chief Financial Officer
  • Joshua Frick, Chief Development Officer
  • Greg Goodwin, Chief Technology Officer
  • Kevin Murphy, Chief Operating Officer

Curriculum Advisory Board[20]

  • Dr. Beth Rogowsky
  • Dr. Patricia Scully
  • Dr. Ocie Watson-Thompson

References

  1. 1 2 3 "Harford-based Kiddie Academy spreads love of books to children in the hospital". The Aegis. Retrieved 2018-04-09.
  2. "Company History, Vision, and Mission". Kiddie Academy Franchising. Retrieved 2016-04-25.
  3. "Kiddie Academy International, Inc.: Private Company Information - Businessweek". www.bloomberg.com. Retrieved 2016-04-25.
  4. 1 2 3 "Kiddie Academy® | International Franchise Association". www.franchise.org. Retrieved 2017-02-27.
  5. "Kiddie Academy® Franchisee Brings Home National Award". www.seminolebusiness.org. Retrieved 2018-08-10.
  6. 1 2 Harlan, Heather (June 21, 2006). "Kiddie Academy leaving its corporate nest". Baltimore Business Journal.
  7. jbellmyer@cecilwhig.com, Jane Bellmyer. "Biz Beat: Woody's Crab House celebrates 25 years". Cecil Daily. Retrieved 2018-04-03.
  8. "Kiddie Academy® unveils new brand, logo in 2014!". Kiddie Academy. 2014-01-22. Retrieved 2018-04-03.
  9. "Kiddie Academy® unveils new brand, logo in 2014!". Kiddie Academy Franchising. 2014-01-22. Retrieved 2018-04-03.
  10. "See the Spot: Kiddie Academy Uses Historical Icons to Inspire Imagination". Retrieved 2018-04-03.
  11. "Kiddie Academy of Abingdon Opens with State-of-the-Art Amenities, Tech". Bel Air, MD Patch. 2016-02-02. Retrieved 2018-04-03.
  12. "Kiddie Academy Franchise Information". Entrepreneur. Retrieved 2018-03-26.
  13. "Fast & Serious: 21-30 - FranchiseTimes.com". www.franchisetimes.com. Retrieved 2018-04-03.
  14. "Kiddie Academy Franchise Opportunity". Franchise Gator. Retrieved 2017-02-27.
  15. 1 2 "Kiddie Academy® Opens In Alexandria » AlexandriaNews". www.alexandrianews.org. Retrieved 2018-03-26.
  16. 1 2 "New Kiddie Academy® Breaks Ground". Franchising.com. Retrieved 2018-03-26.
  17. "Kiddie Academy Officially Opens on Route 22 East in Springfield". TAPinto. Retrieved 2018-03-26.
  18. DeProspero, Joe (2017-12-11). "Kiddie Academy Offers Counsel on Discussing Tragedy with Children". Huffington Post. Retrieved 2018-04-09.
  19. "Meet the Team". Kiddie Academy Franchising. Retrieved 2018-04-03.
  20. "Our Story". Kiddie Academy. 2016-10-21. Retrieved 2018-04-09.
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