KOZZ-FM

KOZZ-FM
City Reno, Nevada
Broadcast area Reno, Nevada
Branding 105.7 KOZZ
Slogan Reno's Classic Rock
Frequency 105.7 MHz
Translator(s) 106.5 K293AA (Battle Mountain)
First air date June 20, 1971 (as KGLR)
Format Classic rock
ERP 25,000 watts
HAAT 893 meters
Class C
Facility ID 38452
Former callsigns KGLR (1971–1979)
KOZZ (1979–1991)
Owner Lotus Communications
(Lotus Radio Corp.)
Webcast Listen Live
Website kozzradio.com

KOZZ-FM (105.7 FM) is a commercial radio station located in Reno, Nevada. The station airs a classic rock format. The station signed on in 1971 as KGLR with a transmitter located on McClellan Peak. The KGLR call letters stood for Good Life Radio. It was once a news affiliate of NBC Radios The Source, which was geared to young adults.

The air-staff, which had previously executed a freeform rock music format patterned after San Francisco's KSAN, adopted the newly created Superstars album-oriented rock (AOR) format designed by the programming consulting firm of Burkhardt, Douglass and Associates six months before. With its new, more accessible 'hit'-oriented programming, a good deal of 'street cred' built up as KGLR with the new young rock audience, popular personalities like Max Volume, exciting promotions, and a new high-powered transmitter, KOZZ 105.7 "Reno's Best Rock" vaulted to the number 1 rated position Arbitron in the Reno market, with listeners aged 12 and over, within the first ratings period. The programming staff maintained that position until fall 1987 despite a few significant personnel changes. The station adopted its current classic rock format in 1989.

References

    Coordinates: 39°18′47″N 119°53′02″W / 39.313°N 119.884°W / 39.313; -119.884


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