KIDR

Easy Listening KMEO

On February 1, 1958, the station first signed on as KMEO.^[2] It used the moniker "Cameo," signifying a cameo carving, or a cherished piece of jewelry. At the time, it was a daytime only station because it broadcast on a clear-channel frequency and did not have nighttime authorization. In October 1964, it added an FM sister station, 96.9 KMEO-FM (now KMXP), which could broadcast around the clock. From the 1960s till the early 90s, the two stations simulcast a beautiful music format, which was quite successful.

Children's Radio KIDR

As the popularity of easy listening music declined among younger listeners, the two stations switched formats. In 1992, AM 740 became an affiliate of Radio AAHS, a children's radio network. The station changed its call sign to KIDR, standing for KID Radio. Although the station has changed ownership and formats several times, its call letters still refer to "Kid Radio."

In 1998, when Radio AAHS ended its operations, KIDR began carrying its successor network, a dance/EDM music format known as Beat Radio. Later in 1998, KIDR began broadcasting the Catholic Radio Network.

Switch to Spanish-language

In 2000, KIDR was bought by Radio Unica, a national Spanish-language talk network. Radio Unica failed to attract enough listeners or advertisers, so in 2003, KIDR and the other Radio Unica-owned stations were sold to Multicultural Broadcasting as part of a $150 million bankruptcy liquidation.^[3][4]

Force Broadcasting, LLC acquired KIDR from Multicultural in 2009 for $1.5 million.^[5] On December 28, 2012, Force Broadcasting sold KIDR to En Familia, Inc. for $1.85M.