Group Nine Media

Group Nine Media, Inc.
Privately held company
Founded October 2016 (2016-10)
Founder Ben Lerer
Headquarters New York City
Key people
Ben Lerer (CEO)
Eric Ashman (President)
Number of employees
415+ (2016)
Parent Discovery, Inc. (35%)
Subsidiaries Thrillist, NowThis, The Dodo, Seeker, JASH
Website www.groupninemedia.com

Group Nine Media is a digital media holding company based in New York City. The company comprises Thrillist, NowThis, The Dodo, and Seeker. The four brands and former brand Sourcefed, merged to form Group Nine Media in October 2016. At the time of the merger, Discovery Communications announced a $100 million minority investment in the collective organization, becoming the biggest shareholder before Axel Springer. Discovery also acquired the right to obtain a majority stake later if it so chooses.[1]

Ben Lerer, founder of Thrillist, serves as (CEO) of Group Nine Media.

References

  1. Barr, Jeremy (October 13, 2016). "Digital Publishers Come Together as Group Nine Media, Backed by $100 Million From Discovery". AdvertisingAge.
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