DonorsChoose

DonorsChoose.org

Type	Non-profit organization
Founded	March 26, 2000 (2000-03-26)[1]
Headquarters	New York City, New York, U.S.
Key people	Charles Best, Founder
Revenue	$77,873,828[2]
Number of employees	88[3]
Website	donorschoose.org

DonorsChoose.org is a United States–based 501(c)(3) nonprofit organization that allows individuals to donate directly to public school classroom projects. Founded in 2000 by former public school teacher Charles Best, DonorsChoose.org was among the first civic crowdfunding platforms of its kind.^[4] The organization has been given Charity Navigator’s highest rating every year since 2005.^[5] In January 2018, they announced that 1 million projects had been funded.^[6][7][8] In 77% of public schools in the United States, at least one project has been requested on DonorsChoose.org.^[6] Schools from wealthy areas are more likely to make technology requests, while schools from less affluent areas are more likely to request basic supplies.^[7] It's been noted that repeat donors on DonorsChoose typically donate to projects they have no prior relationship with, and most often fund projects serving financially challenged students.^[7]

History

DonorsChoose.org was founded in 2000^[9] by Charles Best, a social studies teacher at Wings Academy in The Bronx. Charles and his colleagues often spent their own money on school supplies for their students, and discussed materials they wished they could afford in the teachers’ lunchroom. Charles envisioned a platform for individuals to connect directly with classrooms in need, providing materials requested by teachers. With the help of his students, he built the first version of the site in his classroom and invited colleagues to post material requests. Charles anonymously funded the first 10 project requests to demonstrate the effectiveness of the site.

In 2003, the Oprah Winfrey Show featured Charles Best in a segment on Innovative Teachers, which aired on June 20.^[10] Traffic generated from the show crashed the site, but viewers donated $250,000 to classroom projects. The sustained exposure from the Oprah Winfrey Show allowed DonorsChoose.org to expand from the New York City region to key metropolitan areas across the country.

In 2006, following the destruction of hurricanes Katrina and Rita, the site opened to public school teachers in Louisiana, Mississippi, Alabama, and Texas. In 2007, the site opened to every public school in the United States.^[11]

As of March 2018, donors have contributed over $640 million to fund more than 1 million classroom projects posted on the site, reaching 27 million students in public schools across the United States. Real-time impact statistics are available on the DonorsChoose.org impact page ^[12] and open-source classroom data is offered to developers.^[13]

In March of 2018, crypto currency company Ripple funded all of the current projects on the site with a $29 million donation.^[14]

Background

DonorsChoose.org enables teachers to request materials and resources for their classrooms and makes these project requests available to individual donors through its website. Donors can give $1 or more to projects that interest them, which are searchable by school name, teacher name, location, school subject, material, and keywords. DonorsChoose.org then purchases necessary supplies and ships them directly to the schools. Every project contains a line-item budget and a description of the project. All donors receive photographs of the project taking place in the classroom and a letter from the teacher. Donors who contribute $50 or more to a project also receive hand-written thank-you notes from students.^[15] Stephen Colbert has promoted DonorsChoose and has a position on the board.^[16]

The operations of DonorsChoose.org are 100% supported by an optional 15% donation to overhead, teacher outreach, maintenance and build-out of the DonorsChoose.org website. 85% of individual donors opt to include this donation.^[17]

Eligibility

DonorsChoose.org is open to all public and public charter schools in the United States, as well as GED and Pre-K programs run by public school systems.^[18]

All “front line educators” are eligible to create accounts on the site and submit project requests. This includes teachers, librarians, guidance counselors, school nurses and full-time teachers who also act as coaches - all must work directly with students for 75% or more of their time.^[19] Those who are not eligible include principals, administrators, PTA members, teachers' assistants, student teachers, substitutes, part-time teachers, after-school teachers, or staff developers.

Press

DonorsChoose.org appeared in a Doonesbury strip on September 9, 2007.^[20]

It was mentioned in an interview with Craig Newmark on the October 18, 2007, episode of the Colbert Report,^[21] and again on March 19, 2008, September 27, 2011,^[22] and December 13, 2012, as a recipient of host Stephen Colbert's Super PAC Americans for a Better Tomorrow, Tomorrow.^[23]

Charles Best spoke at the first annual Forbes 400 Summit On Philanthropy in June, 2012.^[24]

In May 2013, DonorsChoose.org mobilized donations in support of educators in Moore, Oklahoma, whose schools were devastated by an EF5 Tornado. CBS featured DonorsChoose.org as a trusted organization assisting the relief effort in Oklahoma.^[25]

Fast Company featured DonorsChoose.org as one of its Most Innovative Companies in 2011. DonorsChoose.org was the first charity to be given this distinction.^[26] In February 2014, DonorsChoose.org was listed in the top 10 Most Innovative Companies, and the organization was featured as February’s cover story.^[27]

Criticism

Google's partnership with the organization led to criticism from the UK tech publication The Register in 2016. According to the publication, the partnership created incentives in the DonorsChoose platform to favor expensive items over basic goods. It was claimed that this helped Google simultaneously have good publicity, sell their own product (Chromebook) and have tax benefits from charity activities.^[28]

References

External links

• DonorsChoose.org website
• CharityNavigator analysis of DonorsChoose.org