Distracted driving

Distracted driving is characterized as the act of driving while engaging in other activities that divert the driver's attention away from the road. Distractions are shown to compromise the safety of the driver, passengers, pedestrians, and people in other vehicles. [1]

Among the categories of distracted driving, cell phone use while behind the wheel is one of the most hotly contested.[2] According to the United States Department of Transportation, "texting while driving creates a crash risk 23 times higher than driving while not distracted."[3] Studies and polls regularly find that over 30% of United States drivers had recently texted and driven.[4][5][6] Distracted driving is particularly common among, but not exclusive to, younger drivers.[7][8]

Types of distractions

Distractions while driving can be separated into three distinct groups: visual, manual, and cognitive. Visual distractions involve taking one's eyes off the road; for example, looking at a GPS system or checking a child's seat belt in the rear view mirror. Manual distractions involve taking one's hands off the wheel; for example, when searching for something in a bag, or eating or drinking in the car. Cognitive distractions occur when an individual is not mentally focused on the act of driving, and his/her mind "wanders".[9] Some distractions can combine some or all of these groups, such as texting and/or calling on one's cell phone.[10]

Driving distractions can greatly vary in form and severity. They range from the use of cell phones and other electronics to rubbernecking[11], carrying passengers (including children[12][13] and pets[14][15]) in the vehicle, eating[16], and searching for misplaced items.[17]

Distraction rates

A 2016 study[4] found that nearly 50 percent of drivers admitted to doing the following while driving: reading a text message, sending a text message, checking their phone for directions, and using social media. Overall, nearly 60 percent of respondents admitted to using their cellphone at least once while driving. Older age was strongly correlated with decreased cell phone distraction scores.

According to the US National Highway Traffic Safety Administration (NHTSA), 35 to 50 percent of drivers admit to using a smartphone while driving, while 90 percent of drivers fear those who do.[18]

The Centers for Disease Control and Prevention's 2011 study found that 69% of respondent drivers between 18 and 64 years old admitted to calling on the phone while driving in the month before the survey, and that 31% sent or read an email or text message.[19]

A Harris Poll survey[5] in February 2015 showed differences in distracted driving by United States region, with 24 percent frequency in the Northeast, 28 percent in the Midwest, 30 percent in the West, and 35 percent in the South. 4% more males texted and drove than females. The age groups and percentages of members who texted and drove were 18-34 (51 percent), 35-44 (39 percent), 45-54 (33 percent), 55-64 (14 percent), and 65+ (7 percent).

According to a HealthDay poll from November 2011,[6] most adults who drive confess to engaging in distracted driving behaviors. In addition to the electronic, those admitted include eating or drinking (86 percent), combing or styling hair (at least 20 percent), and applying makeup (14 percent). In addition to younger drivers, this poll found that males had a higher rate of reported distraction. A study from the president of Hagerty Insurance Agency found that coffee, hot soup, tacos, chili, hamburgers, and barbecued foods were the most dangerous to try and eat while driving.[13]

According to a study by AAA Foundation for Traffic Safety, 15 percent of reported crashes were due to a teen driver distracted by talking with a passenger. Another 12 percent of crashes occurred because a teen was either talking, texting or searching for information on a cellphone while driving. The National Highway Traffic Safety Administration determined that distracted driving accounts for 25 percent of all crashes involving teenage drivers.[20]

Hazard assessment

A New England Journal of Medicine study in 2013 estimated the following crash or near-crash risks among novice drivers:[11]

ActivityOdds Ratio
Calling on a phone8.3
Reaching for a phone7.1
Sending or receiving text messages3.9
Reaching for an object other than a phone8.0
Looking at a roadside object (Rubbernecking)3.9
Eating3.0
Interaction with radio (or head unit)1.0

A 2003 study of U.S. crash data estimates that distracted driving contributed to 8-13 percent of police-reported crashes, with phone use sourcing 1.5 to 5 percent of these. Driver inattention contributed to an estimated 20-50 percent of crashes.[21] The most-reported cause of distraction-related accidents was "outside person, object, or event" (commonly known as rubbernecking), followed by "adjusting radio/cassette player/CD". "Using a phone" was the eighth most reported cause. In 2011, according to the NHTSA, 1/3 of accidents were caused by distracted driving.[22]

The National Safety Council (NSC) estimates that 1.6 million (25%) of crashes annually are due to calling on a smartphone, and another 1 million (18%) are caused by texting while driving. These numbers equate to one accident caused every 24 seconds by driving distracted from phone use. It also reported that speaking in a call while driving reduces focus on the road and the act of driving by 37 percent, irrespective of hands-free calling operation.[23] Calling on a phone is estimated to increase the risk of experienced drivers crashing or nearly crashing by a factor of 2.5.[11] The US Department of Transportation estimates that reaching for a phone distracts a driver for 4.6 seconds; at 55 miles per hour, this could equal a football field of distance.[24]

A study by the American Automobile Association (AAA) found that talking to a passenger was as distracting as talking in a call on a hands-free smartphone[25], and a study by Monash University found that having one or more children in the car was 12 times more distracting than calling while driving.[12] Devid Petrie of the Huffington Post deemed backseat children passengers the worst distraction for drivers, and recommended pulling over in case of crying children.[13] According to an AAA study, 80 percent of respondents with dogs had drove with them, but 31 percent of these admitted to being distracted by them, and only 17 percent used any form of pet restraints.[14]

Boston Globe correspondent Lucia Huntington stated that "eating while operating a vehicle has become the norm, but...proves costly for many drivers. Soups, unwieldy burgers, and hot drinks can make steering a car impossible. Although the dangers...are apparent and well known, drivers ignore them repeatedly, accounting for many crashes and near-misses."[16]

Risk characterization

The rising annual rate of fatalities from distracted driving corresponds to both the number of cell phone subscriptions per capita, as well as the average number of text messages sent per month. From 2009 to 2011, the number of text messages sent increased by nearly 50 percent.[26]

Distracted driving offenders are more likely to report driving while drowsy, going 20 miles per hour over the speed limit, driving aggressively, not stopping at a red light or stop sign, and driving while under the influence of alcohol.[27]

The American Automobile Association (AAA) reports that younger drivers are overwhelmingly more likely than older drivers to text message and talk on cell phones while driving. However, the proportion of drivers aged 35–44 who reported talking on cell phones while driving is not significantly lower than those drivers aged 18–24 who report doing so.[28] More than 600 parents and caregivers were surveyed in two Michigan emergency rooms while their children, ages 1–12 years, were being treated for any reason. During this survey, almost 90% of drivers reported engaging in at least one technology-related distraction while driving their children in the past month. The parents who disclosed conducting phone calls while driving were 2.6 times likely to have reportedly been involved in a motor vehicle crash.[29]

Accident risk assessment

In 2011, Shutko and Tijerina reviewed a large naturalistic study of in field operational tests on cars, heavy product vehicles, and commercial vehicles and buses and concluded that:

  • Most of the collisions and near misses that occur involve inattention as a contributing factor.
  • Visual inattention (looking away from the road ahead) is the single most significant factor contributing to crash and near-crash involvement.
  • Cognitive distraction associated with listening to, or talking on, a handheld or hands-free device is associated with crashes and near-miss events to a lesser extent than is commonly believed, and such distractions may even enhance safety in some instances.[30]

Effects on the brain

Brain activity without distractions

The somatosensory association, parietal and visual cortices are not significantly activated during simple driving tasks, like driving straight or making a right-hand turn. A left turn with no oncoming traffic presents a little more activation in the premotor cortex, somatosensory area, visual and parietal cortices, as well as the cerebellum. When oncoming traffic is introduced while trying to make a left-hand turn, there is a significant activation multiple bilateral regions in the mid-posterior braid, which includes motor and premotor areas, visual, parietal, and somatosensory regions, and the cerebellum.[31]

Brain activity with distractions

When something as simple as answering general knowledge true-or-false questions are introduced as a distraction to the driver, the brain activity is increased during both straight driving and when turning left with the presence of oncoming traffic. When just driving straight, which showed very little brain activation without distraction, is paired with answering simple questions, there is a significant increase in brain activity in the ventrolateral prefrontal cortex bilaterally, along with the auditory cortex and parietal lobes. There was also decreased activation in occipital-visual regions of the brain. When a left turn plus traffic, which already yielded the most activation of the undistracted driving tasks, had audio tasks added to the tasking, auditory, motor, somatosensory, visual, parietal, and cerebellar regions were activated. There was also significant additional activation bilaterally in the anterior brain areas, mainly in the dorsolateral prefrontal cortex and frontal polar region.[31]

Driving ability

The areas of the brain that have decreased activation during a moment of multitasking are areas of spatial processing and spatial attention. Because of this, it is important for drivers to focus on only the task at hand, driving. Even though driving becomes a primary cognitive function, when drivers are distracted (e.g.on their cell phones, talking to passengers, or fiddling with the radio), the areas of the brain that need to be activated to safely operate the vehicle are not.[32]

Consequences

The rate of incidents associated with distracted driving is growing in the United States. According to an NHTSA report, 3,477 people were killed and 391,000 were injured in the United States from motor vehicle crashes involving distracted drivers in 2015. The report states that 80% of accidents and 16% of highway deaths are the results of distracted drivers. [33]

Incidents related to distracting driving have been particularly common among young drivers. In 2008, there were 23,059 accidents involving 16- to 19-year-olds, which led to 194 deaths. Of these deaths, 10 percent were reported to be caused by distracted driving. Throughout the United States, over 3,000 deaths and 416,000 injuries annually can be attributed to distracted driving.[34] Driving while texting is about 4 times more likely to result in an accident than drinking while driving, while the risk of injury requiring hospital visitation is 3–5 times greater than for other types of accidents.[35]

Some distracted driving accidents include:

In 2017, Thames Valley Police in England issued a video of a truck driver who killed a family by driving whilst using his mobile phone.[36]

In 2013, numerous people were also killed in the Santiago de Compostela derailment where the driver had been using the telephone.

Solutions

Legislation

Thirty-nine states and the District of Columbia (D.C.) have passed laws related to distracted driving.[37] Additionally, 41 states, DC and Guam have banned text messaging for all drivers, and 10 states, DC and Guam prohibit drivers from holding phones while driving.[38] However, no state currently completely bans all use of the device, including hands-free.[39] Each state varies in the restrictions placed upon drivers.[40]

Current US laws are not strictly enforced. Punishments are so mild that people pay little attention. Drivers are not categorically prohibited from using phones while driving. For example, using earphones to talk and texting with a hands-free device remain legal.[37]

Laws have not led to consistent driver compliance. Hand-held phone usage fell in New York in the five months after the hands-free law took effect. However, it returned to near the prior level by the 16-month mark.[41]

Other steps

Another approach is through education. The U.S. Department of Transportation (DOT) and NHTSA conducted a series of initiatives and campaigns, such as "One Text or Call Could Wreck It all", "Stop the Texts, Stop the Wrecks" advertisement, and "Faces of Distracted Driving". The "Stop the Texts, Stop the Wrecks" commercials advocate safe driving habits via vivid scenarios,[42] attempting to make the consequences of distraction more tangible. The "Faces of Distracted Driving" is a DOT online video series that focuses on individuals who have been personally affected.[43]

In the August 2013 issue of Motor Age magazine, the NHTSA released voluntary guidelines covering the use of in-car infotainment and communication devices. "Proposed items include disabling manual text entry and video-based systems prohibiting the display of text messages, social media or webpages while the car is in motion or in gear. The goal: Don't take the driver's eyes off the road for more than two seconds at a time, or 12 seconds in total by limiting drivers to six inputs or touches to the screen in 12 seconds".[44]

The cellular network providers AT&T, Verizon, Sprint, T-Mobile and several hundred other organizations have teamed up to create the "It Can Wait" campaign, that started on May 20, 2013 (Wireless Leaders Unite for "It Can Wait" Campaign to Curb Texting While Driving, 2013). The campaign is an attempt to inform young drivers that no phone call or text message is worth a life.[45]

Washington State has also created a video PSA to educate people about the dangers of distracting driving.

Some employers have taken steps to reduce distracted driving beyond current legislation; The military permits only hands-free use of phones. Freight companies ban phone use while driving.[46] In October 2009, President Obama signed an executive order banning federal employees from sending texts in government cars.[13]

U.S. Transportation Secretary Ray LaHood introduced his "Blueprint for Ending Distracted Driving," a plan for reducing distracted driving accidents and related deaths.[47] This blueprint encourages the eleven states without distracted driving laws to enact such legislation. It challenges the auto industry to adopt guidelines to reduce the potential for distraction. It recommended that states partner with driving educators on new curriculum materials.[48]

Technology

Automakers are providing dashboard and heads-up displays to allow driving information to be available without the driver looking away from the road. Gesture- and voice-based interfaces simplify controlling the vehicle and its services. Mobile applications such as LifeSaver, BSafeMobile, DriveScribe and TextLimit disable communication when the device is in motion. A similar approach is under investigation by telecom providers.[49]

On January 7, 2014, an article in CNNMoney announced a partnership between AT&T and car manufacturers Audi and Tesla. AT&T head of emerging devices, Glenn Lurie, told CNNMoney that these advancements reflect a major step forward in converting cars form mindless machines to intelligent gadgets. AT&T says everything is going to be connected. The car will be easier to use, safer, reduce distracted driving, and deliver infotainment. When asked, "Will these innovations increase distracted driving?", Mr. Laurie replied, "Visual distractions will be limited to passengers as drivers can keep their hands on the wheel". One will need only their voice to send messages and communicate with their car.[50]

Toyota is working on perfecting technology that will monitor driver's eyelids to ensure that they are looking at the road. Other vehicle manufacturers are also working on similar technology. For example, General Motors has a pilot program to monitor distraction. Likewise, Jaguar Land Rover monitors the driver's eyes to create the 3D image for its "Virtual Windscreen".[51]

Cellebrite has reportedly developed a textalyzer device that can be used to scan a vehicle driver's smartphone after an accident or incident to determine whether the phone was used to make calls, send text messages and/or emails when the vehicle was in motion.[52]

See also

References

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