DXHT

DXHT (102.7 Yes The Best Zamboanga)
City Zamboanga City
Broadcast area Zamboanga, parts of Sulu, Tawi-Tawi and Basilan
Branding 102.7 Yes The Best Zamboanga
Slogan The Millennials' Choice
Frequency 102.7 MHz
First air date 1998 (as Magic 102.7)
January 1, 1999 (as Hot FM)
February 24, 2014 (as Yes FM)
May 1, 2017 (as Yes The Best)
Format Contemporary MOR, OPM
Power 10,000 watts
Callsign meaning DXHT
HoT
(Former Branding)
Former callsigns DXRM
Radio
Magic (1998-2005)
Operator Manila Broadcasting Company
Owner Pacific Broadcasting Systems
Sister stations DZRH 855 Zamboanga, 97.9 Love Radio
Website Yes The Best Zamboanga

DXHT or 102.7 Yes The Best Zamboanga is the leading FM radio station of Manila Broadcasting Company (frequency owned by affiliate Pacific Broadcasting Systems) in Asia's Latin City. The station's studio and transmitter is located at 4th floor, Jose Go Huilo Bldg., Tomas Claudio St., Zamboanga City. Yes The Best is one of only two (the other is sister station Love Radio Zamboanga) radio stations in Zamboanga City operating 24 hours a day.

History

  • In 1998, it started its broadcast as Magic 102.7.
  • On January 1, 1999 it was changed to Hot FM 102.7, which carries Pop music, adult contemporary and OPM format. It became one of the top radio stations in the city. Hot FM, MBC's FM radio arm (aside from Love Radio, Easy Rock and Yes FM), has major stations in Dagupan City, Cebu City, Cauayan City, Isabela and Zamboanga City, with more than 50 minor provincial radio stations (under the consortium with another MBC FM network Radyo Natin). It ranked #1 in Zamboanga City, based on the Nielsen Media Research Survey held in 2011.
  • On February 24, 2014, Hot FM Zamboanga & the other major Hot FM stations rebranded to Yes FM.
  • On May 1, 2017, the station was rebranded as 102.7 Yes The Best and Hot AC format was added, including other Yes FM provincial stations that they were also rebranded as Yes The Best.

DJs

  • Eric George Basilio (Station Manager)
  • Jolas Tigas (Ace Tali Jr.)
  • Maria Morena (Analet Cabreros)
  • Biboy Bibo (Wilfred Burton)
  • Lala Banderas

See also

Template:Lat 6°54'28.91"N, Long 122° 4'46.44"E


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