XERDO-AM

XERDO (branded as La Raza) is a Regional Mexican radio station in Matamoros, Tamaulipas, known as La Raza.

XERDO-AM
CityBrecha 73, Tamaulipas
Broadcast areaMatamoros, Tamaulipas
Brownsville, Texas
Reynosa, Tamaulipas
McAllen, Texas
BrandingLa Raza
SloganLa Estación De Todos
Frequency1060 (kHz)
First air dateDecember 8, 1951
FormatRegional Mexican
Power7,000 watts daytime
2,500 watts nighttime
ClassB
Transmitter coordinates25°45′00″N 97°48′20″W[1]
Call sign meaningRaDiO
Former call signsXEVH-AM
Former frequencies1450 kHz (1951-2010)
OwnerGrupo Radio Avanzado
(Radio Avanzado Gal de Valle Hermoso, S.A. de C.V.[2])
Sister stationsXEMS-AM, XHMLS-FM, XHNA-FM
WebsiteXERDO website

History

XERDO's concession history begins on December 8, 1951, when Manuel L. Salinas, a radio pioneer in northeastern Mexico who also started sister station XHMLS-FM, was given the go-ahead to build a radio station on 1450 kHz in Valle Hermoso, known as XEVH-AM and broadcasting with 1,000 watts during the day and 250 at night.

Salinas's successors held on to the XEVH concession for decades, and in the 1980s, XEVH increased its nighttime power to 1,000 watts. In 1996, the concession transferred to Gilma Guedea Castaño, and in April 2003, it was transferred to Radio Avanzado Gal de Valle Hermoso, S.A. de C.V. Around this time, the callsign changed to XERDO-AM.

In order to carry out a major power increase, in June 2013, XERDO was approved to move to 1060 kHz with 7,000 watts during the day and 2,500 watts at night.

References

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