XEFE-AM

XEFE-AM (branded as 790, La Radio de Nuevo Laredo) is an AM radio station that serves the Laredo, Texas United States and Nuevo Laredo, Tamaulipas Mexico border area. XEFE broadcasts on the AM frequency of 790 kHz.

XEFE
CityNuevo Laredo, Tamaulipas
Broadcast areaNuevo Laredo, Tamaulipas
Laredo, Texas
Branding790, La Radio de Nuevo Laredo
Frequency790 kilohertz
FormatNews/talk
PowerDay: 1 kW
Night: 500 watts
ClassB
OwnerCorporativo Radiofónico de México
(Manuel Cristóbal Montiel Govea[1])
Sister stationsXEAM-AM, XEMT-AM, XHLE-FM, XHMCA-FM
Websitecorporativoradiofonicodemexico.com/790am-la-radio-de-nuevo-laredo/

History

La Pegajosa logo used until 2016

XEFE is among the oldest radio stations in Nuevo Laredo. It came to air in the 1920s, and by 1932 it was owned by Rafael Tijerina Carranza, who would found XEFE-TV in the same city. It originally broadcast on 1000 kHz.

On November 25, 1986, XEFE-AM-TV was sold to Ramona "Ramoncita" Esparza González. Esparza would sell the AM station in 2008 to Manuel Cristóbal Montiel Govea.

References

  1. Instituto Federal de Telecomunicaciones. Infraestructura de Estaciones de Radio AM. Last modified 2018-05-16. Retrieved 2014-07-02. Technical information from the IFT Coverage Viewer.


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