Whitney White

Whitney White, known as Naptural85 on YouTube, is a vlogger, blogger, natural hair enthusiast, and entrepreneur. She started sharing her story from her first video “Natural Hair Journey”, which showed her hair transition from relaxed to natural hair.[1]

Whitney White
Personal information
Born
Rhode Island, U.S.
NationalityAmerican
OccupationVlogger
Websitenaptural85.com
YouTube information
ChannelsNaptural85
Years active2009–present
GenreHair care
Subscribers1 Million +
(October 16, 2018)
Total views98.3 million
(October 16, 2018)
100,000 subscribers

Background

Whitney White was a studio art major in college with a concentration in Graphic design.[1]

Although initially posting videos on YouTube was just a way to help others and relieve stress, White's YouTube channel “Naptural85” now has over 900k subscribers and millions of views. Her story continues to inspire women with the same or similar hair type. She also shares her lifestyle with her followers via second and third YouTube channels, DearNaptural85 and WhitneyWhite.[2]

Best known as Naptural85 on YouTube, White is also a reliable source of information regarding current issues facing the natural hair community.[3] She has worked with major brands like Carol's Daughter[4] and has become a force in the black hair industry.[5]

The Naptural85 brand is known for natural haircare including how-to styles, DIY treatments, and industry knowledge. In August 2015, White was referred to as the Michelle Phan of the “natural hair movement” by Alana Yzola of Business Insider.[1] Her work has been appreciated by public figures including Dominique Dawes and Kelly Rowland[6] who have revealed how delighted they are with her easy and helpful tips, informative tutorials and tricks for maintaining their hairstyles.[7] Her natural hairstyles and hair routines have helped many who are struggling with their naturally curly hair come to love and maintain their beautiful hair.[8]

In October 2018, White launched Melanin, a natural haircare line co-founded with her sister, Taffeta White.[9]

Press mentions

Naptural85 with Whitney has earned many mentions in the press that include: Essence.com,[10][8] InStyle,[11] Ebony[12] and Glamour.

Awards
  • BFab best hair blogger 2014[13][14]
  • Best natural hair blog 2015[15]

See also

References
  1. "Meet the 29-year-old YouTuber who turned her natural hair into a massive career opportunity". Business Insider. Retrieved February 8, 2018.
  2. "The Hilarious Expectations And Bitter Reality Of Parenting". HuffPost. 26 April 2016. Retrieved 18 March 2018.
  3. "Natural hair blogger naptural85 stopped using coconut oil and here's why". Essence. 30 September 2016. Retrieved 18 March 2018.
  4. "Carol's Daughter creates viral born and made campaign celebrates strength of women". Black Enterprise. 31 August 2015. Retrieved 18 March 2018.
  5. "Here's how much a rising YouTube star can actually make". Retrieved February 8, 2018.
  6. "Kelly Rowland Reveals Her Biggest Red Carpet Regret and Why Her Husband Would Love If She Shaved Her Head".
  7. "Watch This Vlogger Create a Cute Festival Look for Natural Hair - Allure". Allure. 27 April 2017. Retrieved 18 March 2018.
  8. "Whitney White, aka @Naptural85, Tells Us How To Holistic Hair Care". Essence. Retrieved 2018-09-17.
  9. Brooks, Jazmin (October 23, 2018). "Famous Hair Vlogger Naptural85 Launches A Hair Care Line And We're Beyond Excited". Essence. Retrieved March 31, 2019.
  10. "Black Women Speak Up About Their Struggles Wearing Natural Hair In the Workplace".
  11. CLAIRE STERN (6 November 2015). "5 Beauty Vloggers You Need to Be Following on YouTube". InStyle. Retrieved 9 February 2018.
  12. "17 Natural Hair Bloggers You Should Know!". Ebony. 15 May 2013. Retrieved 6 February 2018.
  13. "Tastemaker Magazine's B.FAB Awards Photo RECAP + The Award for BEST BEAUTY BLOGGER goes tooooo?". Retrieved February 8, 2018.
  14. "Best Hair Blogger - Bloggers in Fashion + Beauty Awards". Archived from the original on 15 October 2016. Retrieved 18 March 2018.
  15. "Best in Black Beauty Blogger Winners Announced!". essence. 29 April 2015. Retrieved 18 March 2018.
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