WZST

WZST is an adult hits formatted broadcast radio station licensed to Westover, West Virginia, serving the Morgantown/Fairmont area. WZST is owned and operated by Laurel Highland Total Communications, Inc., through licensee LHTC Media of West Virginia, Inc.

WZST
CityWestover, West Virginia
Broadcast areaMorgantown, West Virginia
Fairmont, West Virginia
Branding100.9 Jack FM
SloganPlaying What We Want
Frequency100.9 MHz
First air date1983 (as WJCF)
FormatAdult hits
ERP3,000 watts
HAAT81 meters (266 ft)
ClassA
Facility ID68305
Call sign meaningW Z STar (previous format)
Former call signsWJCF (1981-1986)
WMQC (1986-1998)
AffiliationsJack FM
OwnerLaurel Highland Total Communications, Inc.
(LHTC Media of West Virginia, Inc.)
Sister stationsWMMN, WRLF, WBKE
WebcastListen Live
Websitejackfm101.com

History

WZST Antenna

The station branded itself as Star 100.9 featuring a country music format before switching to the current format in June 2008.

In the 1990s, the station was AC formatted known as "Mix 100.9" WMQC. WMQC simulcasted (to better serve Clarksburg) with former sister station WPDX-FM , which was known as "Mix 104.9", prior to becoming a classic country station.

On December 22, 2016, current owner LHTC Media announced that following the end of their Christmas music stint on the 26th, WZST would flip to variety hits, utilizing the small market Jack FM network, as "100.9 Jack FM". WZST will also retain all of the West Virginia University sports broadcasts it carries, including football, men's and women's basketball, and baseball.[1]

References

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