WWWI-FM

WWWI-FM (95.9 FM, "Cash 95.9") is a radio station licensed to Pillager, Minnesota, and serving the Brainerd Lakes Area. The station is owned by Jimmy D. Birkemeyer's R & J Broadcasting. Its sister station is WWWI (1270 AM), which airs a news/talk format.

WWWI-FM
CityPillager, Minnesota
Broadcast areaBrainerd, Minnesota
BrandingCASH 95.9
Frequency95.9 MHz
First air date1998 (as KBKK)
FormatCountry/Adult standards
ERP6,000 watts
HAAT73 meters (240 feet)
ClassA
Facility ID17029
Transmitter coordinates46°15′03″N 94°19′30″W
Former call signsKBKK (1998-2004)[1]
AffiliationsCBS Radio
OwnerJimmy D. Birkemeyer
(R & J Broadcasting, Inc.)
Sister stationsKFGI, KKIN, KKIN-FM, KLKS, WWWI
Websitee.rjbroadcasting.com

It airs a hybrid country music/adult standards format.[2] and gets network news from CBS Radio.

The station was assigned the WWWI-FM call letters by the Federal Communications Commission on July 1, 2004.[1]

History
WWWI-FM's logo under previous news/talk format

It was announced in July 2012 that Red Rock Radio was buying the AM/FM combo from Tower Broadcasting Corporation, pending FCC approval. The purchase was consummated on October 31, 2012, at a purchase price of $700,000.

On September 1, 2013 WWWI-FM split from its simulcast with WWWI AM 1270 and switched to a classic rock format.

On September 23, 2014 it was announced WWWI-FM will join one of 6 stations in a simulcast of KQDS-FM, which also has a classic rock format, effective October 6th.

On September 16, 2016, Red Rock Radio announced that it would sell WWWI-FM to R & J Broadcasting as part of an eight station deal;[3] the sale was completed on December 21, 2016.[4] On November 1, 2016 WWWI-FM changed their format from classic rock to country/adult standards.

Honors and awards

In February 2006, station co-owner Mary Pryor was awarded the Marine Corps League Distinguished Citizen Award for her support of the annual Toys for Kids program.[5] The award by the Heartland Detachment of the Marine Corps League and the Heartland Auxiliary Unit, which sponsor Toys for Kids. (The "Toys for Kids" program is independent of the national Toys for Tots program.) This was the first time the award had been presented to a civilian in the Brainerd area.[5]

References
  1. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. "Station Information Profile". Arbitron.
  3. Venta, Lance (September 16, 2016). "Red Rock Radio Continues Sell-Off With Two Deals". RadioInsight. Retrieved April 20, 2017.
  4. "Consummation Notice". CDBS Public Access. Federal Communications Commission. December 22, 2016. Retrieved April 20, 2017.
  5. Erickson, Matt (2006-02-22). "Marines honor WWWI radio's Mary Pryor for her Toys for Kids support". Brainerd Dispatch.


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