WWBD

WWBD (94.7 FM) is a radio station broadcasting a classic rock music format.[1] Licensed to Sumter, South Carolina, United States, the station is currently owned by Community Broadcasters, LLC.[2]

WWBD
CitySumter, South Carolina
Broadcast areaFlorence, Sumter, SC
Branding94.7 The Hog
SloganClassic Rock That Really Rocks
Frequency94.7 MHz
First air date1995 (as WICI)
FormatClassic rock
ERP8,100 watts
HAAT174 meters (571 ft)
ClassC3
Facility ID29140
Transmitter coordinates34°2′56.00″N 80°12′51.00″W
Former call signsWICI-FM (1995)
WICI (1995-2009)
OwnerCommunity Broadcasters, LLC
Sister stationsWFRK, WOLH, WPDT, WSIM, WWKT
WebcastWWBD Webstream
WebsiteWWBD Online

History

The station was assigned the call letters WICI-FM on January 31, 1995. On February 17, 1995, the station changed its call sign to WICI. On January 21, 2009, the station changed its callsign to the current WWBD.[3]

The "Bad Dog" classic rock format moved from the station that is now WMXZ to WGFG early in 2009. The former WICI also began airing the music, but a few months later added more newer rock.

WWBD was active rock as Rock 94.7 but moved to edgier classic rock from the 70s through the 90s after it fell in the Fall 2018 ratings.[4]

References
  1. "Station Information Profile". Arbitron.
  2. "WWBD Facility Record". United States Federal Communications Commission, audio division.
  3. "WWBD Call Sign History". United States Federal Communications Commission, audio division.
  4. Venta, Lance (February 25, 2019). "WWBD Revamps As 94.7 The Hog". radioinsight. Retrieved February 26, 2019.
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