Cadena Salsoul
Cadena Salsoul is an entertainment-focused salsa radio network in Puerto Rico.[1]
City | WPRM-FM: San Juan, Puerto Rico WIVA-FM: Aguadilla, Puerto Rico WRIO: Ponce, Puerto Rico |
---|---|
Broadcast area | Puerto Rico |
Branding | 99.1 Salsoul |
Slogan | "El Poder Salsero" |
Frequency | WPRM-FM: 99.1 MHz (HD Radio)
WRIO: 101.1 MHz |
First air date | WPRM-FM: April 1959 WIVA-FM: March 1964 WRIO: 1983 |
Format | Spanish tropical |
ERP | WPRM-FM: 25,000 watts WIVA-FM: 23,000 watts WRIO: 50,000 watts |
HAAT | WPRM-FM: 580.6 meters WIVA-FM: 614.0 meters WRIO: 20.7 meters |
Class | B |
Facility ID | WPRM-FM: 2875 WIVA-FM: 2876 WRIO: 20591 |
Transmitter coordinates | 18°6′47.00″N 66°3′6.00″W WPRM-FM 18°9′7.00″N 66°59′15.00″W WIVA-FM 18°1′40.00″N 66°39′14.00″W WRIO |
Former call signs | WPRM-FM: none WIVA-FM: WABA-FM (1964-1972) WRIO: WMTT (1983-1986) |
Former frequencies | WPRM-FM: 98.5 (1959-2013) WIVA-FM: none WRIO: none |
Owner | Uno Radio Group (Arso Radio Corporation) |
Sister stations | WFID, WZAR, WFDT, WUNO, WPRP, WORA, WCMN, WNEL, WTOK-FM, WCMN-FM, WMIO |
Website | salsoul.com/ |
The SalSoul Network, made up of two simulcast FM facilities, has been top rated in every significant demographic since 1986. In the important age groups, the network often doubled the audience of the number two station in this market of 125 stations and 3.5 million persons.
The WPRM-FM and WIVA-FM network made up the first instance in the U.S. of using two FM signals to cover all of a large market. WPRM covers San Juan and Ponce; WIVA covers Mayagüez and Arecibo. They also added WRIO Ponce to the network. Together, they cover the "consolidated" market favored by advertising agencies. In a survey conducted in 2015, listeners ranked them the third best station, after KQ 105 FM and Z-93 FM.[2] Through use of parallel clustering, spots could be sold locally on either signal for smaller retail accounts.
Since June 24, 2013 and after 58 years broadcasting on the frequency of 98.5 FM, the radio station, with the approval of the Federal Communications Commission in the United States, has changed to 99.1 FM for the best coverage.
Programming
- La Perrera
- El Show de Jesse y Bebe[3]
- Agitando El Show
- SalSoul en la Noche
References
- Rico, Metro Puerto. "Uno Radio Group encadena todas sus estaciones a NotiUno por paso de Irma". Metro.
- "Llegó la encuesta de radio y la cosa está reñida". Primera Hora. 9 October 2015.
- "¿Jesse Calderón de vuelta a la televisión?". Primera Hora. 3 January 2017.
External links
- Official website
- Propulsor de una radio revolucionaria (Spanish)
- Query the FCC's FM station database for WPRM
- Radio-Locator information on WPRM
- Query Nielsen Audio's FM station database for WPRM
- Query the FCC's FM station database for WIVA
- Radio-Locator information on WIVA
- Query Nielsen Audio's FM station database for WIVA
- Query the FCC's FM station database for WRIO
- Radio-Locator information on WRIO
- Query Nielsen Audio's FM station database for WRIO