WMSO

WMSO is a classic hip hop format broadcast radio station licensed to Southaven, Mississippi, serving Metro Memphis. WMSO is owned and operated by Flinn Broadcasting.[1]

WMSO
CitySouthaven, Mississippi
Broadcast areaMetro Memphis
BrandingBumpin 104.1
SloganThrowback Hip Hop
Frequency1240 kHz
Translator(s)104.1 W281BR (Memphis, TN)
First air date1990 (as WAVN)
FormatClassic hip hop
Power580 watts unlimited
ClassC
Facility ID2801
Transmitter coordinates34°58′57.0″N 90°0′45.0″W
Former call signsWAVN (1989-1996)
WBLZ (1996)
WAVN (1996-2019)
OwnerFlinn Broadcasting
(Arlington Broadcasting Company)
Sister stationsKHGA, KXHT, WGSF, WHBQ, WHBQ-FM, WIVG, WMPS
WebcastListen Live
Websitebumpin1041.com

History

On May 13, 2019 WMSO changed their format from southern gospel to urban oldies, branded as "Memphis Soul 104.1".[2]

On June 8, 2020 WMSO changed their format from urban oldies to classic hip hop, branded as "Bumpin 104.1".[3]

FM Translator

WMSO programming is relayed to an FM translator, which gives the listener the choice of FM with higher quality stereophonic sound. The translator is owned by Arlington Broadcasting Company.

Broadcast translators of WMSO
Call signFrequency
(MHz)
City of licenseFacility
ID
ERP
(W)
ClassFCC info
W281BR104.1Memphis, Tennessee89003250DFCC

Previous logos

References

  1. http://www.flinn.com/index.php/radio
  2. Memphis Soul 104.1 Debuts Radioinsight - May 14, 2019
  3. Memphis is Bumpin' Again Radioinsight - June 8, 2020
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